Americans pay 800% more than Europeans for the same prescriptions.
Trump just discovered why.
And he gave Big Pharma a 60-day warning:
"Drop the prices, or we'll rig the global trade rules."
Here's the ugly truth Trump uncovered (and the trap he's setting):
Let me show you exactly how bad this scam is.
A vial of insulin costs $300 in America. $30 in Germany.
Cancer drugs? $10,000 here. $2,000 in France.
On average, an 800% difference.
Here's why this insanity exists...
Drug companies discovered they could play a simple game:
European governments negotiate as one massive buyer; they demand low prices or walk away.
America? We're fragmented. No central negotiation. No leverage.
And that means...
Big Pharma charges us whatever they want.
Americans make up 5% of the world's population, yet we pay 75% of global pharma profits.
We spent $617.2 billion on drugs in 2022. All of Europe combined?
Just $233.5 billion.
Enter Trump's plan:
Most Favored Nation pricing.
The rule is simple:
America pays the lowest price that any wealthy country pays.
Germany gets insulin for $30? That's our new price.
No exceptions. No loopholes.
But here's what makes this genius.
Trump isn't asking Congress for permission.
He's using executive orders and trade authority.
His message to pharma? Drop prices voluntarily in 60 days.
Or face the consequences...
If massive pharmaceutical companies refuse:
• Americans can import cheaper drugs from Canada
• He'll block drug exports to low-price countries
Pharma's entire business model crumbles overnight.
The best bit? Pharma can't fight back:
Why? They built their empire on American overpayment.
They can't lose our market - it's 75% of their profits.
But they also can't raise European prices without massive backlash; Trump cornered them perfectly.
So, what does this mean for Americans?
Immediate relief.
Vital medicine could drop down to European prices, and Medicare alone could save $100 billion over a decade.
The ripple effects go further:
No more choosing between medicine and rent.
Small businesses could afford better health coverage.
And we stop being the world's healthcare ATM.
But only Trump could have pulled this off...
This is strategic communication at its finest.
Trump didn't debate policy details. He told a simple story:
"Foreign countries are ripping you off."
That narrative power created leverage pharma never saw coming.
The best bit?
Everyone who's successful understands this same principle.
They stand on their true values and beliefs publicly.
And build a cult-like following.
As a result, they unlock unlimited opportunities and influence.
The easiest way to copy them?
Build your personal brand.
In the digital age, people don't follow faceless corporations. So when you connect with your unique, personal values...
Sales. Marketing. Investment.
All become 10x easier.
Ready to build it?
Founders: We’ll build your personal/company brand on 𝕏 (and beyond) without you lifting a finger.
To date, we've already helped 140+ founders get 3+ Billion combined views.
Interested in how we can do this for you? Book your free discovery call here: thoughtleadr.typeform.com/to/mv1dalwz?ut…
Thanks for reading! A bit about me:
2 years ago, I cofounded @ThoughtleadrX — a premium personal branding agency for world-class founders, executives, and investors to dominate socials.
If you enjoyed this, hit "follow" for more breakdowns!
@ThoughtleadrX Video Credits:
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