Millie Marconi Profile picture
Founder backed by VC, building AI-driven tech without a technical background. In the chaos of a startup pivot- learning, evolving, and embracing change.

May 1, 12 tweets

Claude is scary good at marketing.

Upload your website, customer reviews, competitor pages, and old campaigns.

Then ask it to find:

- hidden pain points
- better hooks
- weak positioning
- content angles
- offer gaps

Here’s the workflow you can steal right now:

Step 1: Upload your own website.

Homepage.
Pricing page.
Features page.
About page.
Landing pages.

Then use this prompt:

“Analyze my website like a conversion strategist.

Tell me:

• what we sell
• who it seems to be for
• what pain we lead with
• what feels vague
• what would confuse a buyer”

Step 2: Upload customer reviews.

Use testimonials, G2 reviews, Reddit comments, support tickets, sales call notes, DMs, anything.

Prompt:

“Extract the real language customers use.

Find:
• repeated complaints
• emotional phrases
• buying triggers
• objections
• before/after moments

Do not rewrite them. Keep the raw wording.”

This is where the gold is.

Your best hook is usually not in your product page.

It’s buried inside some random customer sentence like:

“I’m tired of duct-taping 5 tools together.”

“I just want to know what’s working.”

“My team keeps guessing.”

That’s your ad copy.

Step 3: Upload competitor pages.

Then ask:

“Compare our positioning against these competitors.

Show me:
• what everyone is saying
• what we’re saying differently
• what nobody is saying
• where the category sounds repetitive
• the positioning gap we can own”

Step 4: Make Claude find weak positioning.

Prompt:

“Be brutally honest.

Where does our messaging sound generic?

Flag every line that could belong to 100 other companies.

Then rewrite each one to be sharper, more specific, and more painful to ignore.”

Step 5: Turn pain points into hooks.

Prompt:

“Using only the customer language and competitor gaps, create 30 hooks.

Split them into:
• problem hooks
• contrarian hooks
• before/after hooks
• founder-style hooks
• pain-agitation hooks
• ‘stop doing this’ hooks

Make them sound native to Twitter/X.”

Step 6: Build content angles.

Prompt:

“Create 20 content angles we can post about without directly pitching the product.

Each angle should:
• attract our ideal customer
• expose a painful problem
• teach something useful
• naturally lead to our product in the comments”

Step 7: Find offer gaps.

This one is underrated:

“Analyze our current offer.

Tell me:
• what feels weak
• what is missing
• what promise is unclear
• what risk the buyer still feels
• what bonus, guarantee, demo, or proof would make this easier to buy”

Step 8: Make Claude write the campaign.

Prompt:

“Now turn this into a 14-day content campaign.

For each day, give me:
• post idea
• hook
• angle
• core insight
• CTA for comments
• which pain point it targets”

Step 9: Make it judge the campaign before you post.

Prompt:

“Score every post idea from 1–10 on:

• scroll-stopping power
• clarity
• pain intensity
• originality
• buyer relevance
• likelihood to drive replies

Kill anything below 8 and replace it.”

The workflow is simple:

Don’t ask Claude to “write marketing.”

Feed it the market first.

Your site, your reviews, your competitors, your old campaigns, your customers’ own words.

Then make it find the patterns you were too close to see.

That’s where the good marketing is.

AI makes content creation faster than ever, but it also makes guessing riskier than ever.

If you want to know what your audience will react to before you post, TestFeed gives you instant feedback from AI personas that think like your real users.

It’s the missing step between ideas and impact. Join the waitlist and stop publishing blind.

testfeed.ai

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