Once you SEE it - you can never UNSEE it.

Arguedbly the most important personality trait you can foster.

I've thought about this concept every week for the last two years since I heard @EricRWeinstein discuss it on @tferriss' podcast.


"When you’re told that something is impossible, is that the end of the conversation, or does that start a second dialogue in your mind, how to get around whoever it is that’s just told you that you can’t do something?" - @EricRWeinstein
3/ "So, how am I going to get past this bouncer who told me that I can’t come into this nightclub? How am I going to start a business when my credit is terrible and I have no experience?" - @EricRWeinstein
4/ High Agency is a sense that the story given to you by other people about what you can/cannot do is just that - a story.

And that you have control over the story.

High Agency person looks to bend reality to their will.

They either find a way, or they make a way.
5/ Low agency person acepts the story that is given to them.

They never question it.

They are passive.

They outsource all of their decision making to other people.
6/ Person A is low agency.

Person B is high agency. Image
7/ You see high agency vs low agency everywhere.

@paulg says he can describe a good startup founder in two words - "reletnessley resourceful" (high agency)

He says the opposite of this is "hapless" (low agency).
8/ @rabois identifies high agency in employees through a mental model called "Barrels vs Ammunition".

He wanted to get smoothies for his developers who were working late at LinkedIn. Only one high agency intern managed to get the right smoothies delivered at the right time.
9/ @JeffBezos has a framework for identifying high agency friends/romantic partners.

Answer this question:

"If you was stuck in a third world prison and had to call one person to try and bust you out of there - who would you call?"
10/ “Life can be much broader once you discover one simple fact: Everything around you that you call life was made up by people that were no smarter than you and you can change it, you can influence it, you can build your own things that other people can use.” - Steve Jobs
11/ @Schwarzenegger high agency was noted by Bill Burr:

1. Gets famous for lifting weights
2. Becomes the world's biggest movie star despite nobody being able to understand him
3. Marries into the american royal family
4. Becomes governor of a state he can't even pronounce
12/ To help fund AirBnB, @bchesky & @jgebbia sold limited edition cereal boxes called Obama O’s & Captain McCain cereal during the 2008 election.

They raised $40,000 - from selling cereal.

Talk about questioning the story and finding a way.

13/ @peterthiel has a question to help bring out high agency thinking.

"How can you achieve your 10 year goal in 6 months?"
14/ I've heard @naval & @robinhanson call this "Orthaganol Thinking"

You ask questions that look to give you a completely different angle to frame the problem through.

You are thinking sideways, and you can see ridiculous ideas that the crowd missed.
15/ A journalist managed to get a shed in his garden the highest rated restaurant in London on Trip Advisor.

Now that is some high agency behaviour.

16/ "Alfréd Wetzler escaped from Auschwitz through hiding in wood pile that other inmates soaked with tobacco and gasoline to fool guard dogs.

After four nights hiding, he donned a stolen stolen suit and began a 80 mile journey to the Polish border with Slovakia...
17/ "In his pockets, Wetzler carried a report on the inner workings of the death camp, including a ground plan, details of the gas chambers, and a label from a canister of Zyklon B – the gas that the Nazi's used to kill millions of inmates."
18/ He reported he saved 120,000 Hungarian Jews lives through his high agency.

Now that is high agency.

If in doubt, ask yourself, what would Wetzler do?

1. Question everything
2. Bend reality
3. Never outsource your decision making

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More from @george__mack

1 Jun
Being productive ≠ Looking productive

Being busy all day can look very productive but can be insanely unproductive.

In contrast, internet rabbit holes can look very unproductive but can be insanely productive.
Knowing this doesn't seem to prevent it either

It STILL looks productive or unproductive - so your mind believes it is.


The only way out of the illusion might be to ignore it and focus solely on historical ROI - rather than how it looks.
It's a weird thought that your brain can lie to itself.

It's a weirder thought that your brain knows it can lie to itself.
Read 4 tweets
10 May
THREAD: The top 0.1% of marketing mental models.

Compressing a 6-year career into the best 8 ideas:
1. Contrast Is A Drug

• Rolls Royce stopped exhibiting at car shows

• They started exhibiting at private aircraft shows

• "If you've been looking at jets all afternoon, a £300,000 car is an impulse buy. It's like putting the sweets next to the counter" - @rorysutherland
2. The Best Content Involves A Red Pill

• "If you want to build a good podcast, following, or blog - you've gotta create your red pill"

• Hand society something they're not hearing anywhere

• Society says blue pill. Your content says red pill.

(@finnscave via @ShaanVP)
Read 20 tweets
22 Apr
At the top of Maslow's Hierarchy, there's a hidden door on the roof which reveals a new level:

• Life extension. For yourself and everybody else.

So sad watching people age and die of diseases.

The hidden door at the top takes you back to the bottom of the pyramid.

Whoever makes breakthroughs in the life extension space will be a trillionaire.

Warren Buffett would give all his money for 10 more healthy years.

But the wins are greater than financial... It's seeing loved ones live longer.
Read 4 tweets
12 Apr
THREAD: The top 0.1% of ideas I’ve stumbled upon on the internet.

The rabbit holes (without the distractions).
1. Directional Arrows of Progress

“Study the undeniable arrows of progress.” - @wolfejosh

• The future is kinda like a crossword puzzle.

• Nobody is going to spell out for you - but clues exist.

• Wolfe uses the trend line of history as clues for the future.
• E.g. Look at this directional arrow of progress

• Every time the computer gets more powerful, smaller and closer to our bodies.

• Wolfe used this trend line to bet that Brain-Machine interfaces will be huge and started funding companies in the space.
Read 20 tweets
24 Mar
Paradoxical truths:

• The best marketing never looks like marketing.

• The best salesperson never looks like a salesperson.
Tough to understand. Even tougher to apply.
This is what the world's best salesman looks like.

He looks like an anti salesman.

Feature not a bug.
Read 5 tweets
22 Mar
Francis Ngannou is fighting for the UFC heavyweight belt this weekend.

His life story >>> Any movie that exists

It's criminally overlooked.

• Francis is often described as the most physically gifted athlete the UFC has ever seen.

• However, I would argue as impressive as athleticism is... His brain is better.

• Francis' story has been criminally underlooked by the media. It deserves to be a Hollywood film.
• His story isn't the cliche "work hard, hustle and believe bro".

• Francis' story is possibly the most superhuman high agency, grit and out the box thinking - ever.

• I've been down internet rabbit holes of his story since hearing it on @joerogan
Read 31 tweets

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