Player 1 picks a form/idea (‘theme’) and names two initial contexts for the theme to be connected to
e.g. the theme might be ‘apple’ and the two initial contexts ‘Greek mythology’ and ‘on the moon’
Player 2 claims a connection of the theme against either one of the unclaimed contexts, and then adds another context
e.g. Player 2 tells the story of Atalanta and the apples to claim a connection with ‘Greek mythology’ and then adds ‘Disney movies’ as a context
The game continues with the next player doing the same
e.g. the next player now has to connect ‘apple’ to ‘on the moon’ or ‘Disney movies’: she claims ‘Disney movies’ with the story of Snow White and the poisoned apple, and adds ‘geometry’ as the next context