We all complained at their mixed messaging over social distancing/ Stay-home. So we shouldn't complain that they're not saying how some rules will no longer apply to some people now.
Nor does it prevent confidential explanations to business associations.
If even "step outside your door and clap" can be confused with, "go and start clapping next to strangers on Westminster Bridge" ...
Maybe for now, it's best to just stick to: Stay home; Protect the NHS; Save lives.