Pay serious attention to human nature and behavioral patterns.
Worry less about writing.
It’s a game of psychology/persuasion.
The actual writing is 1% of the job…
99% of it is deep thinking & careful calculation
Learn how to develop big marketing ideas and craft irresistible offers.
This, my friend, is the heart and soul of great Copywriting.
Do lots of market research.
Study blockbuster sales letters that are working right now.
Reading too many Copywriting books will lead you down the path of information overload.
Implement what you learn as fast as you’re reading it
1 Copywriting book at a time
Knowledge is power,
If and only if you use it.
Copywriting doesn't just give you a huge earning capacity...
It seduces you into making stupid money decisions too.
If you’re not careful,
You’ll blow all that money as fast as it comes in.
Save.
Invest.
Diversify.
Don’t cook anything for any client until they’ve paid u your FEES Upfront!
You don't dare tell a hooker you'll pay her after sex.
You pay before the sex.
Always Insist on *pay before service*
That's how u run a business
The secret to great Copywriting is great rewriting….
Write your first draft as fast as possible ( For godsake Don't waste time here)
Nobody (but you) sees your first draft.
When you're done, you can edit ruthlessly!
Listen to me goddammit,
BOOKMARK,
Save,
Screenshot
Every great ad or sales letter that grabs your attention.
These are the raw materials from which your BIG MONEY
BREAKTHROUGH will come.
Do this.
Do it.
Do it.
Do it.
Of everything I've learned as a Copywriter,
This comes close to being the most important
By God,
Subscribe to Agora’s Newsletters
(theagora.com/subscribe)
Read their emails,
Click the links,
Study their promotions over
A Copywriter has a minimum of 5 income streams
Client money
Royalties
Affiliate Income
Portfolio income
Joint-Venture income
If u focus on just client money,
You're leaving a lot of money on the table.
Not good.
Next...
How to create Extra Income at WILL
*N100k or more/month
My friend @Jaykaduru received 13 payments of N10k in 48-hours using WhatsApp
But it's not rocket science
U can do same/more
Details here 👇🏿
bit.ly/2YhLf1s