Andy Mukolo Profile picture
Direct Response Marketer & Copywriter.
Steve Iwuchukwu Profile picture Chinonyelum| Consistent & Focused. Profile picture Chimfoun Dials Profile picture Jafar Shittu Profile picture Emeka Kalu || 🐝 Profile picture 8 added to My Authors
Jul 11, 2021 8 tweets 2 min read
Copywriters: Simple way to get 2-3 big fish clients in 30-60days:

Take down these names:

Todd Brown,
Russell Brunson,
Chris Evans & Taylor Welch
Sabri Suby,
Frank Kern

No, these are not the new clients I’m talking of — but they’ll lead you to your ideal clients

Here’s how: Visit each thought-leader’s website, sign up to their emails, check their sales pages or current offer pages

Look at the testimonials on all sales pages from biz/offer owners

Most of these folks are already making serious money w/great copy & mostly hv need for new copywriters
May 20, 2021 16 tweets 3 min read
In the last 12-months, we've helped 100+ business owners, coaches, freelancers etc hit their first / next: $10k, $50k, $100k, $200k, $500k and more

Using organic & paid traffic (FB, Google, IG etc)
And across 25+ niches (including red oceans)
Here’s 12 things to chew on: 1. Your Ads will make you more money when they look like regular social media rants that...

Resonate with your audience

And are laced with emotional triggers that twist the knife so deep where it hurts your prospect the most — they start seeing you as a life saver (literally)
Jan 31, 2021 7 tweets 3 min read
I'm always sending out cold emails/DMs, but mostly, no response

Smtimes, I'm lucky, I get a response, but it's either a "no thanks" or we'll be in touch

On the rare occasion a client takes interest in me, I tend to screw tins up

It hurts

I know

But here's a simple solution: If you obsess so much about ur pitch, you're going off track

Forget about your pitch, Be obsessed w/ finding out who ur ideal client really is...

What problem they're dieing to solve

& How u can them achieve (X)

In other words, spend *quality time researching your client
Jan 16, 2021 6 tweets 2 min read
You're locked in a room, no internet, no social media, no swipe file

Just u
A Laptop
A Google doc

All Info u need in another doc

You're to create a marketing funnel, using all info provided

Can you?

You should be able to

If not

Practice non-stop until u're dat confident If it seems like I'm going on and on about the importance of practising hard until your fingers are numb

It's because that's the stuff that turns you into a confident Copywriter capable of taking on any gig...

Any time... Anywhere ....Any place

Not sexy

But it's worth it.
Jan 13, 2021 4 tweets 1 min read
There's something called Story loops in Copywriting

I use it a lot in my emails

How it works:

You open a loop with 1 story

Create suspense

Draw ur reader into another story

Create suspense

And so on

The moral of each story is like a transition point into the next story If you'll use a story in your email or ad or VSL or sales copy

Don't start by saying "I'm going to tell you a story"

Hook your reader very early by starting your story in the middle of the action

Cut out the boring stuff too

Give ur reader action, emotional punch & suspense
Jun 25, 2020 12 tweets 3 min read
If you sell a service, Here's how to get Clients in the current economy

First things first

When it comes to getting clients, you're not selling a service

You're eida selling the solution to a problem clients are dying to solve

Or u're selling the experience they crave

Now... There's a simple way to get quality Clients even if the economy is hurting

Start by looking at the niche that has the highest demand for your skill

In Copywriting,

It's Information marketing.

If you're a graphic designer, it could be ad agencies or sth else

This phase is key
May 24, 2020 5 tweets 2 min read
How to get a Steady Flow Of High-quality Clients from Twitter.

This is for Coaches, consultants, freelancers, agencies, hookers etc

Using this technique helps put you in a position where 90% of your clients come to YOU


It makes you the go-to person in your niche The simplest way to get high quality Clients from Twitter is by creating a lot of valuable content

First, who's your ideal client?

What problem is she dying to solve?

Draw up a list of her pain points based on your research

Create a series of quality "How to" content ...
Apr 29, 2020 10 tweets 3 min read
Things I Wish I Knew Before I Became A Copywriter /1

Pay serious attention to human nature and behavioral patterns.

Worry less about writing.

It’s a game of psychology/persuasion.

The actual writing is 1% of the job…

99% of it is deep thinking & careful calculation Things I wish I knew Before I became a Copywriter /2

Learn how to develop big marketing ideas and craft irresistible offers.

This, my friend, is the heart and soul of great Copywriting.

Do lots of market research.

Study blockbuster sales letters that are working right now.
Apr 23, 2020 6 tweets 2 min read
How to Get Copywriting Clients from LinkedIn Groups.

Pick a profitable niche
(Financial, health, self dev etc)

Visit these groups:

Advertising Copywriting
Advertising Freelance
Advertising & Marketing industry profs

Go to *members*

U'll see thousands of prospective clients To get Copywriting clients from LinkedIn Groups,

You need to focus squarely on CEOs, marketing VPs, Digital marketers, growth leads etc

Draw up a list of *active* decision makers or key industry players

View their profiles.

Take the time to study their career history x biz ..
Apr 18, 2020 6 tweets 2 min read
Six Simple ways to Start any Sales Message/1

Start by making a BIG promise of transformation (By far the most popular, and very often the most effective)



I’m going to show u how to use 2-hours of your time on Twitter make at least N680,000 every month

Next Six easy ways to start any sales message /2

Start by telling an interesting story


Dear reader:

The story you're about to read will make you angry.. and rightly so.

In the summer of 1941,

Adolf Hitler carried out a suspicious health experinment in a secret Nazi lab
Apr 1, 2020 8 tweets 2 min read
6 reasons 99% Of Freelance writers Never make up to N1million per month

+Don't know how to sell themselves
+Don't know how to attract rich clients
+Zero personal branding
+Zero content game
+Picked a low end niche
+Don't know to monetize their skills beyond client money

Now... Let's talk about selling yourself effectively and attracting rich clients who pay you at least $1500 per gig

As we speak, $1 = N400+
$1500 X 400 = N600,000

For less than 8hours work/week

One of my earliest proteges earns that much writing for a UK client in energy & tech....
Mar 25, 2020 4 tweets 1 min read
$2,000 Advice to aspiring Copywriters;

+Read Think & grow Rich + The Boron Letters (read nothing else for now)

+Subscribe to Agora Newsletters (Focus on Financial & Health, that's where d money is)

+Read their e-mails
+Click links
+Pick 6 Sales Letters +Study the Financial letters first.
+One at a time
+Study 5 times
+Copy out by hand X3

Do same w/ the health letters

Take ur time with this

You won't regret it


Create samples that look similar to these letters

Go to LinkedIn

Edit ur bio
(Financial/Health Copywriter)
Mar 8, 2020 4 tweets 1 min read
If you use webinars to sell your products or services, then chances are, you’re leaving money on the table

How to 10x your Webinar Sales.

1. Start with a big promise

2. Use a hook (in a sec, I'll show u X, but first...)

3. Qualify yourself (who are U? Why should they listen?) How to 10x your Webinar Sales/2

4. Show testimonials

5. Tell stories/ case studies (3 secrets of how you did X)

5b. Don't teach, tell stories.
5c. Show the what, not the how.

6. More stories, or case studies

7. I can't teach u everything about X in 1 webinar

7. End stories
Feb 8, 2020 13 tweets 3 min read
How to sell your Brain for good money (Even if u have a Low IQ);

There's something in that brain of urs that thousands (even millions) will pay as much as N5,000, N10,000, even N50,000 just to have u teach them what u know since it can solve their problems;

The way it works is Step 1: Go to Pinterest, Reddit, FB, IG, Quora, Nairaland (don't ignr Twitter)

Focus on content/topics with great engagement

What are ppl raving or complaining about?

Difficulty getting Visa approval?
Child birth?
Better sex?
A profitable side hustle?
Self improvement?
Jan 26, 2020 10 tweets 3 min read
How to get Rich clients from Social Media, (Even if you don't have thousands of followers)

Getting deep pocket clients is easy.

The hard part is how you sell yourself or at least, position yourself so they come to you, instead of having to go to them.

The first thing is.... Clients who will pay you anything between N100,000 - N1.5Million to handle a project for them are not easily moved by generic claims like....

"I will boost your conversion rate and multiply sales"

Sure, for them, that's the end goal...

But the truth of the matter is....
Dec 24, 2019 5 tweets 2 min read
Learn from my stupidity;

Back when BLACKBERRY Channels was still a hot money-making app;

I grew 2 channels that were bringing in a neat N300k/month

If you were active on BBM then, you may remember

1. Football Nation
2. Psyche Mechanics

What did I do with the money?

Read on Well for one,

I didn't save or invest it

I spent and gave out that money as quickly as it came in.

I thought I was being "nice and caring"

@RealNaijaGuy wrote a thread about this not too long ago

I looked after others & forgot about myself

Stupid! Stupid! Stupid!

Dec 21, 2019 6 tweets 2 min read
The inside track to getting well-paying clients in Nigeria ….. [Using the skill you already have to make an additional ₦350k to ₦700k.... every month!]

The #1 question I keep getting from aspiring Copywriters is how to get clients

And I get it;

The truth of the matter is... If you're just starting out or if you simply want to command great fees as a darn good Copywriter;

Landing paying clients can seem like a big deal

I waited months to get my first well-paid gig, but when I discovered the secrets of client attraction, things started to change!
Dec 8, 2019 5 tweets 2 min read
I see a lot of women making this mistake.

Mostly, they assume that if their man has money, then they'll always have financial security.

What if your man dies?
What if his business crumbles?
What if he suffers a stroke?
What if he loses his job?

How will you cope?

Listen.... It's a crazy world out there,

And as a woman,

What you don't want to do, is put yourself in a position where you don't have control over your finances

I'm not talking about having a job.

I'm not talking about saving money your man gives you.


What I'm talking about is;
Nov 14, 2019 5 tweets 2 min read
How to Come up With a Million-Naira Business Idea in Less Than 10-Minutes --Even if you've never sold a product before.

There are 4 steps and all four are important

The 4th is by far the simplest and most rewarding of all 4

But before I list them, here's a quick story... 3-years ago, One of the wisest men I know told me sometin I’ll never forget…..

“Whenever you’re trying to achieve sth, always look for people who have already succeeded at what you’re trying to do —— not people who claim they know, but people who speak & teach from experience”
Nov 11, 2019 4 tweets 1 min read
How to create your own copywriting-inspired business so you don’t need clients

You've read Scientific Advertising
Studied The Boron Letters
Devoured all the ad classics known to man
Written out control sales letters by hand

Yet, no clients...

Here's the truth & the trick -- Clients are easy to get -- (yep, I said it)

But the question is,

if you can use your copywriting skills to build a profitable biz from scratch, why not focus on writing for yourself?

Ben Suarez, Joe Karbo, and Joe Sugarman all used their writing skills to enrich themselves...
Nov 8, 2019 10 tweets 2 min read
So you're qualified for the job but they won't give it to you?

Applied severally, yet, no response?

Read this;

"How to Quickly get the Job you deserve, without a CV, a Cover letter or any of that standard nonsense you've been to told you need"

I'll try to keep this short... The most important thing you need to realize about getting a job --even in Nigeria-- is this:


Companies are not really interested in you, they don't care about your career goals, or your hobbies, or the school you graduated from or your mothers maiden name etc...