Are you selling high ticket services to enterprise customers?
You need CEO's & CMO's.
Are you selling to mom and pop shops?
You need the owner.
But how do you find their emails?
Use these services:
Local Business - D7 Lead Finder
Enterprise CEO's & CMO's - LinkedIn Sales Nav, Seamless ai, ZoomInfo, Uplead
Ecommerce stores - BuiltWith
A lot of these scraping tools will spit out lists of websites. No names & emails.
Bulk upload a CSV with columns "Domain" and "Title" to Anymailfinder.
It will search the web to find the names & email addresses of the title you specified.
Your cold emails need 4 things.
Subject Line
First Line Compliment
Angle
CTA
Let's go over them...
I use "Quick question about {{Company}}.
Has always worked great.
6. First Line Compliment
You NEED to show the prospect you researched them. This unfortunately requires you ACTUALLY research them.
The extra time is worth it in added conversion rate.
Something on their LinkedIn like a post or award. Read the post and tell them something interesting you learned from it.
Something on their website. Comment on their testimonials or case studies.
This is how you hook them. Like this:
- I’ve helped 5 brands make an extra $100k with FB Ads
- I help realtors get seller leads with FB Ads
- I’ve got 3 email flow ideas that could increase revenue 15-20%
- I help consultants grow their email list with Instagram
Your CTA should always ask for a call.
DO NOT send a Calendly link.
Ask them to reply to the email with a time for a call.
You might think you'll save time sending straight to a link. You won't. Your conversions will hurt massively.
Buy a domain and set up G Suite.
Don't use your main domain.
This is the easiest & most effective way to gain trust with Google algorithm.
Include a Name, Phone, Email, and Physical Address in your signature.
The Google algorithm detects this and increases deliverability when you have it.
Don't include images.
Find a email signature generator online like Hubspot.
I use Mailshake.
It's simply the best sending tool with the best UI and features.
Also integrates directly with most CRM's.
There's cheaper choices like Woodpecker and Yesware.
I've used all.
I like Mailshake best.
If you've made it this far, you're probably serious about getting clients.
I wrote a FREE ebook for you to steal my tactics.
If you want to download that, go here 👇
gumroad.com/l/hFcfm
It would help so much with growing this new account!