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WOW! Over 80% of people in the UK and USA believe we should make as many big lifestyle changes to stop climate change as we are making to stop coronavirus. I was NOT expecting that 😲
@OnePulseApp survey - 150 people in each market without filters for age or gender.
Also asked - since the lockdown/pandemic, have you changed anything to live more sustainably or be greener. Over half of us are trying, at least a little!
And we intend to try even more - especially changing our travel (in the UK) and wasting less (in the USA)
@OnePulseApp is an online 'pulse' survey sampling from a pre-registered group and can filter for specific demographics or recruit from a representative pool. We used the market representative group. Small sample size should be noted! Would love to run a larger sample next
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