Channel the worldview of @shl
I organized and distilled his last 3,000 tweets into a summary of his big ideas, in two parts…
Part 1⃣: Business, Learning, and Life Philosophy
I organized and distilled his last 3,000 tweets into a summary of his big ideas, in two parts…
Part 1⃣: Business, Learning, and Life Philosophy
Learn to build…
🔷Opinionated products are not designed by committee
🔷No one knows until everyone knows, and by then it’s too late
🔷Create what you think should exist
🔷Build the necessary first, then the useful, then the nice
🔷Ship as if you already know, then iterate
🔷Opinionated products are not designed by committee
🔷No one knows until everyone knows, and by then it’s too late
🔷Create what you think should exist
🔷Build the necessary first, then the useful, then the nice
🔷Ship as if you already know, then iterate
Build to learn…
🔷Build to learn how to build
🔷Build to learn what to build
🔷Build to learn what you’re building
🔷Build to learn how to build
🔷Build to learn what to build
🔷Build to learn what you’re building
Do less research before building, not more…
🔷It doesn’t matter what you build, it matters that you start building
🔷The longer you wait to build, the more likely you won’t
🔷The longer you wait for it to become easier, the more competition you will have
🔷It doesn’t matter what you build, it matters that you start building
🔷The longer you wait to build, the more likely you won’t
🔷The longer you wait for it to become easier, the more competition you will have
You won’t know all the answers before you begin…
🔷You won’t even know all the questions years after you begin
🔷Stop asking questions. Start answering them
🔷You won’t even know all the questions years after you begin
🔷Stop asking questions. Start answering them
Improve your intuition…
🔷Make 10,000 corrected mistakes, compounded over time
🔷Make decisions faster than you feel comfortable
🔷Make decisions with incomplete information
🔷Make 10,000 corrected mistakes, compounded over time
🔷Make decisions faster than you feel comfortable
🔷Make decisions with incomplete information
Build things you wish people built for you…
🔷You can tell when a product is made by people who had fun making it
🔷Your product is only as good as the experiences it enables people to have
🔷If you make something enough people want and pay for, you will win
🔷You can tell when a product is made by people who had fun making it
🔷Your product is only as good as the experiences it enables people to have
🔷If you make something enough people want and pay for, you will win
Help customers, then get out of the way…
🔷Customers have more money than VCs do
🔷Customers keep businesses alive
🔷Customers turn into repeat customers
🔷Customers turn non-customers into customers
🔷Customers have more money than VCs do
🔷Customers keep businesses alive
🔷Customers turn into repeat customers
🔷Customers turn non-customers into customers
Quality means your customers sell…
🔷Don’t spend your money to market your business
🔷Don’t try to grow your audience, create value for your existing audience
🔷No one can sell your product better than someone who has already paid for it
🔷Don’t spend your money to market your business
🔷Don’t try to grow your audience, create value for your existing audience
🔷No one can sell your product better than someone who has already paid for it
One lover is worth a thousand haters…
🔷Hang out with your customers in casual, high-fidelity environments
🔷Compile a more accurate mental model of their day-to-day lives
🔷Get to 100 customers and iterate on their feedback until they market for you
🔷Hang out with your customers in casual, high-fidelity environments
🔷Compile a more accurate mental model of their day-to-day lives
🔷Get to 100 customers and iterate on their feedback until they market for you
Work with exceptional people…
🔷Hire generalists
🔷Hire people who don’t need to hire people
🔷Stay as small as you can
🔷Learn by osmosis
🔷Hire generalists
🔷Hire people who don’t need to hire people
🔷Stay as small as you can
🔷Learn by osmosis
Win by outlasting the competition…
🔷Success comes slowly, then all at once
🔷Once you have profits, spend that
🔷Profitability gives you infinite leverage
🔷It's easy to delude yourself when the alternative is layoffs
🔷Success comes slowly, then all at once
🔷Once you have profits, spend that
🔷Profitability gives you infinite leverage
🔷It's easy to delude yourself when the alternative is layoffs
Consider starting a business…
🔷Consider starting a sustainable business
🔷Consider starting a sustainable business that matters
🔷Consider starting a sustainable business that matters and makes a multi-decade point
🔷Consider starting a sustainable business
🔷Consider starting a sustainable business that matters
🔷Consider starting a sustainable business that matters and makes a multi-decade point
Don’t self-reject in life…
🔷Don't think you deserve the job? Apply anyway
🔷The person who’s going to get the job is also unqualified
🔷Distract yourself from rejection with another rejection
🔷The rejection you should be afraid of is the one you just gave yourself
🔷Don't think you deserve the job? Apply anyway
🔷The person who’s going to get the job is also unqualified
🔷Distract yourself from rejection with another rejection
🔷The rejection you should be afraid of is the one you just gave yourself
Work hard…
🔷It takes years to get to the point where it takes an hour
🔷Yet people spend years looking for a shortcut
🔷Growth comes from doing things you don’t want to do
🔷Magic is just hard work with the hard work disguised
🔷It takes years to get to the point where it takes an hour
🔷Yet people spend years looking for a shortcut
🔷Growth comes from doing things you don’t want to do
🔷Magic is just hard work with the hard work disguised
Grow in public…
🔷Disagree with smart people you respect about topics you really care about
🔷Have interesting conversations in real life
🔷Say things you believe that other people don't
🔷Say "obvious" things other people believe but won't say
🔷Disagree with smart people you respect about topics you really care about
🔷Have interesting conversations in real life
🔷Say things you believe that other people don't
🔷Say "obvious" things other people believe but won't say
Learn skills for free…
🔷(Education is necessary, school is not)
🔷(Skills are useful, degrees are not)
🔷Learn, then teach like you have something to learn
🔷(Education is necessary, school is not)
🔷(Skills are useful, degrees are not)
🔷Learn, then teach like you have something to learn
Learn to write…
🔷Write like your audience is smart and busy
🔷Write to scale conversations you have in person
🔷Write to save other people time and mistakes
🔷Write like your audience is smart and busy
🔷Write to scale conversations you have in person
🔷Write to save other people time and mistakes
Write to learn…
🔷You think you know something until you try writing about it
🔷Learning to write is more important than learning to code
🔷Get better at writing by writing
🔷You think you know something until you try writing about it
🔷Learning to write is more important than learning to code
🔷Get better at writing by writing
Confidence comes from having recovered from failure…
🔷If you failed, you succeeded at giving yourself space to fail
🔷Work on something you’d be proud of even if it failed
🔷Don’t let the dogma of “failing fast” prevent you from succeeding slowly
🔷If you failed, you succeeded at giving yourself space to fail
🔷Work on something you’d be proud of even if it failed
🔷Don’t let the dogma of “failing fast” prevent you from succeeding slowly
Remember, seven billion people are competing for your job…
🔷Work Hard
🔷Edit excessively
🔷Copy constantly
🔷Work Hard
🔷Edit excessively
🔷Copy constantly
The reality is…
🔷You can’t improve your past, your heroes are average, and life is too complex to have people tell you how to live it
🔷(Growing older is a privilege denied to many)
🔷(Your largest competitive advantage is your health)
🔷You can’t improve your past, your heroes are average, and life is too complex to have people tell you how to live it
🔷(Growing older is a privilege denied to many)
🔷(Your largest competitive advantage is your health)
Treat yourself well…
🔷Surround yourself with happy people
🔷Judge yourself based on your intention
🔷Judge everyone else based on their behavior
🔷Surround yourself with happy people
🔷Judge yourself based on your intention
🔷Judge everyone else based on their behavior
Reflections on happiness…
🔷Success teaches you success doesn’t make you happy
🔷Happiness comes from understanding your unhappiness
🔷Happiness is a choice for more people than would like to admit
🔷When life gives you lemons, wash your hands…
🔷Success teaches you success doesn’t make you happy
🔷Happiness comes from understanding your unhappiness
🔷Happiness is a choice for more people than would like to admit
🔷When life gives you lemons, wash your hands…
Find the rest here...
Part 2⃣: Aphorisms and Advice on Career and Business
And smash the follow button for more Big Idea Summaries
letter.substack.com/p/the-best-of-…
Part 2⃣: Aphorisms and Advice on Career and Business
And smash the follow button for more Big Idea Summaries
letter.substack.com/p/the-best-of-…
