We thought that this advice could help other founders/PMs too, so, we've tried to summarize it.
Here are our learnings: <thread>
There's often an insight that has been missed/overlooked upon. You'll find that insight if you go into the details.
And those reasons are with the founders who started in the same industry and failed. You can get to know them, if you just ask.
i. Generating buzz to create trust - This works well in high trust nations like US.
ii. Creating trust to generate buzz - This works well in low trust nations like India.
Changing fundamental behavior is difficult.
In entrepreneurship, being obsessed with a problem is what's actually required. Solutions keep on changing with time.
They care if your product can solve their problem.
Onwards and upwards to create something people love!