Profile picture
, 3 tweets, 2 min read
My Authors
Read all threads
Big day here at Not Boring HQ 🥳

We launched a new homepage, and we’re currently #5 on @ProductHunt!

Check it out over at PH, and then come back. I want to explain why I’m launching a separate homepage when I already use Substack, and how I built it.
producthunt.com/posts/not-bori…
Welcome back and thanks for your support! So we built a new homepage with some new bells and whistles:
notboring.email

This thread is a little inside baseball, but I hope it’s helpful to people who write, or are thinking about writing, newsletters.
I wrote about why & how we did it at notboring.substack.com/p/introducing-…

4 main things that I can’t do on Substack that I want to do to grow:

1. Branding & Design
2. Reporting
3. Growth & Integrations
4. SEO

It’s a fascinating case study in @SubstackInc’s delicate strategic balance.
Missing some Tweet in this thread? You can try to force a refresh.

Keep Current with Packy McCormick

Profile picture

Stay in touch and get notified when new unrolls are available from this author!

Read all threads

This Thread may be Removed Anytime!

Twitter may remove this content at anytime, convert it as a PDF, save and print for later use!

Try unrolling a thread yourself!

how to unroll video

1) Follow Thread Reader App on Twitter so you can easily mention us!

2) Go to a Twitter thread (series of Tweets by the same owner) and mention us with a keyword "unroll" @threadreaderapp unroll

You can practice here first or read more on our help page!

More from @packyM see all

Profile picture
Packy McCormick
@packyM
For no reason at all (😉) I’m checking out the most successful newsletter launches in @ProductHunt history. A surprising amount of PH #1’s have been newsletters, including today’s: @tldrMarketing by @SaijoGeorge.

See the all-time Top 13 (for good luck) by Upvotes in the thread:
#13: @gohighbrow from @aaazavyalov & @elimanskaya is the oldest launch on the list, hitting #4 Product of the Week for Dec 23, 2014 with 817 Upvotes. Highbrow promised to expand your knowledge in < 5 mins per day.
#12: On Deck Daily, from a dream team of @techladyallison @rubenharris @eriktorenberg @nickrfrost @alexshye @bentossell, hit #1 on PH on Sep 15, 2017, with 835 Upvotes. And it was an early hint at the @beondeck brand 👀
Read 15 tweets
Profile picture
Packy McCormick
@packyM
Monday, I wrote about podcasts. Today, I'm tweeting about something nearer and dearer to my heart.

Newsletters are blowing up. 💥

Not Boring is growing but still small enough that what I'm learning is applicable to people just starting out. Now is the best time to write.👇
First, on newsletters. There is no good market sizing available, but a few hints:
- @TheAthletic is worth $500mm
- @MorningBrew has over 2 million subs
- @emorwee is #11 on substack, and makes $175k
- @benthompson makes ~$3mm
+ some very smart people are doing it full-time.
It's cool to see smart people starting to get interested in the business of newsletters, like @patrick_oshag calling out @nbashaw & @danshipper's bundle.

But it's still super early days.

Read 22 tweets

Embed code for your website

×
Follow Us on Twitter!

Did Thread Reader help you today?

Support us! We are indie developers!

This site is made by just two indie developers on a laptop doing marketing, support and development! Read more about the story.

Become a Premium Member ($3.00/month or $30.00/year) and get exclusive features!

Become Premium

Too expensive? Make a small donation by buying us coffee ($5) or help with server cost ($10)

Donate via Paypal Become our Patreon

Thank you for your support!