Just like your middle school girlfriend told you. Kind of.
Tell people how you can help them.
Or risk being ignored.
Find value in people's actions, not words.
A "Would you buy this?" approach rarely works.
@Jay_Rembert_ can confirm.
People behave and consume differently each platform.
Twitter, Instagram, Tik Tok are all different games.
Learn how to play each one.
Stop using your fancy words.
The moment you start confusing people is the moment you lose them.
Less is more. Be clear.
There's a reason evolutionary psychology is a thing.
We are hardwired a way, and it won't change anytime soon.
The earlier you understand how we think, the better.
Economists assume we are rational creatures.
It couldn't be further from the truth.
We are emotional creatures.
Feelings are more powerful than facts. Fact.
We want to be constant and dependable.
Or at least appear to be so.
How could people trust us if we weren't like that?
Plan strategies that take advantage of this.
When you find a great restaurant, two things usually happen:
You either keep it to yourself (Selfish bastard).
Or you promote it like if it was your own.
Under promise and over deliver. Every single time.
Here is another thread I did with @JamesClear's tweets.
Check it out:
I tweet everyday about consumer behavior, persuasion and pricing.
Just so you know 👀
Cheers!