We were both selling the same product but I was crushing it whilst looking at his account balance depressed.
Thread.
I laughed.
To sell his product, we modelled my ad and it worked for him. Man was shocked!
His bank account now is smiling now.
He's accepted the new deal.
He's selling products by learning how to write copy that gets results.
Now, he's learning what works and what doesn't.
The lesson here is that learning isn't enough.
Practice what you have learned.
Happy writing.