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Yesterday, I sold a product for a client and I crushed it, but my colleague wasn't getting any sales till he saw me crushing it.

We were both selling the same product but I was crushing it whilst looking at his account balance depressed.

Thread.
He saw my ad on telegram and he reached out to me. He explained that even though we were selling the same product, my ad was already convincing him to buy from me. That he had to stop himself from buying from me!

I laughed.
When he realized why he wasn't recording any sales, he begged that I teach him the basics of copywriting and also help him sell the product.

To sell his product, we modelled my ad and it worked for him. Man was shocked!

His bank account now is smiling now.
When the owner of the product reached out to him to sell more, man legit contacted me first before accepting the new deal.

He's accepted the new deal.

He's selling products by learning how to write copy that gets results.

Now, he's learning what works and what doesn't.
Funnily, he's learnt copywriting even before I ventured into copywriting business fully. Yet, he's having problem selling.

The lesson here is that learning isn't enough.

Practice what you have learned.

Happy writing.
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