, 7 tweets, 7 min read
My Authors
Read all threads
@WiedenhoferD @jasonhickel @DrSimEvans That's a very good & important question.

I'm concerned about & oppose telling people that solving climate change requires them to reduce their consumption because the evidence is that it alienates people & generates political blowback, making it *harder* to get climate action.
@WiedenhoferD @jasonhickel @DrSimEvans There is evidence from numerous studies & the real world that messages that tie climate action to a requirement to reduce consumption have the effect of:
1. Reducing belief that climate change is human-caused and/or serious.
2. Pushing moderates and "less concerned" away. 2/n
@WiedenhoferD @jasonhickel @DrSimEvans On the flip side, messages *and* policies that focus on scaling clean solutions and on innovation to make clean technologies better:
1. Test far better in lab studies.
2. On the policy side, have been far more likely to be passed. 3/n
@WiedenhoferD @jasonhickel @DrSimEvans In essence, I believe de-growth messages and messages that people must reduce emissions are counter-productive to enacting climate policy, and overall slow down climate action.

Those messages do fire up the left & climate committed. But the necessary demographic is the middle.
@WiedenhoferD @jasonhickel @DrSimEvans For some evidence on this, see, for instance "solution aversion" and how focusing on de-growth type solutions alienates conservatives.

This Chris Mooney article is good: washingtonpost.com/news/wonk/wp/2…
@WiedenhoferD @jasonhickel @DrSimEvans Another good read on solution aversion and how messages that we must reduce consumption to solve climate change *backfire* and hurt climate action is this piece by @Revkin dotearth.blogs.nytimes.com/2014/11/10/how…
@WiedenhoferD @jasonhickel @DrSimEvans @Revkin Finally, I show evidence that policies that are *pro* clean energy are wildly more popular than policies that focus on reducing consumption (and far more likely to have been passed) in the US in the second half of this article.

Search for "bipartisan". techcrunch.com/2019/02/15/how…
Missing some Tweet in this thread? You can try to force a refresh.

Keep Current with Ramez Naam

Profile picture

Stay in touch and get notified when new unrolls are available from this author!

Read all threads

This Thread may be Removed Anytime!

Twitter may remove this content at anytime, convert it as a PDF, save and print for later use!

Try unrolling a thread yourself!

how to unroll video

1) Follow Thread Reader App on Twitter so you can easily mention us!

2) Go to a Twitter thread (series of Tweets by the same owner) and mention us with a keyword "unroll" @threadreaderapp unroll

You can practice here first or read more on our help page!

Follow Us on Twitter!

Did Thread Reader help you today?

Support us! We are indie developers!


This site is made by just two indie developers on a laptop doing marketing, support and development! Read more about the story.

Become a Premium Member ($3.00/month or $30.00/year) and get exclusive features!

Become Premium

Too expensive? Make a small donation by buying us coffee ($5) or help with server cost ($10)

Donate via Paypal Become our Patreon

Thank you for your support!