There is a general consensus amongst fitness enthusiasts that walking about 10,000 steps a day is one of the ways to stay healthy and fit (1/9)
People across the globe have accordingly been adjusting their target of daily steps on fitness trackers to this number. Scientific studies based on fitness have also been conducted to check the validity of the claim that walking 10,000 steps will ensure good health (2)
But How did this belief come into being?
Manpo-Kei
When Japan was preparing to host the 1964 Tokyo Olympics, there was an increased focus on fitness in the general Japanese population (3)
The rise & rise of Amazon Private Label Brands: A short thread 🧵
As of the year 2020, Amazon has been offering over 22000 products from 111 of its own private labels brands on its marketplace, which is triple of the numbers from 2018! (1/7)
Shivnaresh - A desi sportswear brand is slowly and steadily catching up with global brands like Nike, Puma & adidas
A thread (1/10)
I got intrigued by the recent brand positioning of Shivnaresh in sports centric bollywood movies and this got me reading about their history which in fact is quite interesting (2)
The company was founded back in 1980 by RK Singh who himself was an athlete and faced difficulties in getting proper sports apparel at affordable price range during those times and ended up staring Shivnaresh, which aims to solve the problems of majority Indian athletes (3)
Amrut Single Malt - The Indian brand which is a pioneer in the Single malt whisky segment and has successfully created its mark in the global premium whisky segment.
A thread about the brand and its history (1/n)
It was in May 2019, a small Indian whisky manufacturer, dwarfed next to contending global liquor giants like Pernod Ricard and Diageo, were eagerly awaiting the jury’s decision at the Bartender’s Whisky Awards in San Francisco (2)
To the world’s surprise, the Indian brand wins a gold medal that fetes it as the ‘World Whisky Producer of the Year’ establishing its dominance in the global market.
It all started in 1948 when Late JNR Jagdale started Amrut Distilleries on Mysore road 20 kms off Bangalore (3)
Quick insight into the cars with the longest production run in India before being phased out of the market completely
(No. 3 will blow your mind 😛)
1. The car with the longest production run is none other than the Ambassador which continued for 56 years until 2014 since its inception in the year 1958. Most commonly seen with the “laal batti” usee by government officials!
2. Second in the list is none other than the “Kaali Peeli” taxi of Mumbai, I.e Padmini which has a run of 36 years