The ability to send a well crafted cold DM is more powerful than any resume
(and probably more powerful than any cold email too)
Here is a breakdown of how to send killer DMs that stand out
(and probably more powerful than any cold email too)
Here is a breakdown of how to send killer DMs that stand out
1/ We’re going to be using this DM I received last week as a case study
it’s the best DM i’ve received since working at the Brew
let’s break it down
it’s the best DM i’ve received since working at the Brew
let’s break it down
2/ Very clear as to what job they are looking for
this saves a lot of headaches for me because it gets to the point immediately
also filling out the application THEN sending the DM demonstrates their level of seriousness about the role
that's the correct order of operations
this saves a lot of headaches for me because it gets to the point immediately
also filling out the application THEN sending the DM demonstrates their level of seriousness about the role
that's the correct order of operations
3/ Uses an inside joke
this sentence is probably the most valuable one in the whole DM because it shows a good level of familiarity with the content i post on twitter
now i'm more inclined to listen cuz i know we're on the same side and they value what i value
this sentence is probably the most valuable one in the whole DM because it shows a good level of familiarity with the content i post on twitter
now i'm more inclined to listen cuz i know we're on the same side and they value what i value
4/ Shows credibility
this bit of self-promotion is crucial
now i take them even more seriously because they have some relevant experience
also bonus points for that experience being super unique
not many other people make content for 20,000+ people
this bit of self-promotion is crucial
now i take them even more seriously because they have some relevant experience
also bonus points for that experience being super unique
not many other people make content for 20,000+ people
5/ One criticism
i wish they had just sent me their portfolio over DMs
make it as easy as possible for the recipient of the DM to do what you want them to do
don't make me leave twitter, just send it in a follow up message
i wish they had just sent me their portfolio over DMs
make it as easy as possible for the recipient of the DM to do what you want them to do
don't make me leave twitter, just send it in a follow up message
6/ Finish with another inside joke
I had interacted with this person before, complimenting a stellar thread they had written
bringing it up as another little inside joke between us cements the personal feel of the DM
I had interacted with this person before, complimenting a stellar thread they had written
bringing it up as another little inside joke between us cements the personal feel of the DM
7/ Build a relationship beforehand
Cold Twitter DMs hold one crucial advantage over cold emails: you have the opportunity to freely interact with that person on the timeline and under their tweets
DO THAT FIRST
build a relationship outside the DMs before sliding in
Cold Twitter DMs hold one crucial advantage over cold emails: you have the opportunity to freely interact with that person on the timeline and under their tweets
DO THAT FIRST
build a relationship outside the DMs before sliding in
8/ Final thoughts
A cold DM will never land you a job
what you do after will land you the job
once you start that relationship, don't let it die
show them what you can do
A cold DM will never land you a job
what you do after will land you the job
once you start that relationship, don't let it die
show them what you can do
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