Thread by @satyan

For more than 20 years, we at The Times Group have been imagining digital, via @TimesInternet, not merely as running digital versions of our leading traditional media assets, across print, TV, radio, etc, but with a broader ambition. 1/12

Since our inception, we’ve believed that the Internet is its own canvas, where our opportunity is to operate at the confluence of media, technology, and local Indian culture and intuition, to build and deliver great consumer experiences, meeting users where they are. 2/12

This conviction helped @TimesInternet achieve leading positions in news, sports, music, video, real estate, & more. I don’t know any traditional media company whose digital footprint is as diverse and competitive as ours. I like to think we flipped the model upside down :) 3/12

With that said, I’m excited to share @TimesInternet’s 2nd Annual Report. While it’s been a wacky 6 months, I’m proud that we are growing on all metrics, tracking towards our goal of 1 billion users and 1 billion USD revenue by 2025. timesinternet.in/blog/times-int… A few highlights: 4/12

We touched 110 million daily users and 557 million monthly users last year. We reach nearly 8 in 10 Indians, and nearly 7% of the world’s population, every month. And we’re the largest Indian digital network, reaching more audiences in India, aside from Google and Facebook 5/12

Gaana and MXPlayer dominate the entertainment category, jointly reaching over 400 million monthly users, and have become India’s leading music streaming and premium video destinations. MX’s rise in less than 2 years has been remarkable. 6/12

Overall, we grew revenue 24% last year to ₹1625Cr. Our ad biz is our mainstay, growing 22%. Our fastest growth came from non-English, entertainment, and our performance ad offerings. Our new short-form video businesses will contribute as well in the year ahead. 7/12

Alongside our ads business, our subscription and transaction business lines are growing faster. We crossed 2 million subscribers (62% growth), led by @TimesPrime, along with underlying subscription products. Healthy progress from <100k subs a few years ago. 8/12

Our transactions businesses are firing well, growing over 75% in net revenue last year. Units like @GoQureka , @gradeupapp, @dineout_india grew 2-6x last year. If you haven’t yet, check out @ETMONEY’s new fixed deposits product, a great consumer value proposition. 9/12

We’ve built strong diversity in our underlying assets, making @TimesInternet extremely resilient. We have five businesses with over 100 million MAU, across news, sports, and entertainment, and our subscription + transaction business lines are growing extremely well. 10/12

The power of our ecosystem is just starting to kick in. We’re scaling up efforts to drive crosswalk, and encourage our users to experience more of our offerings. This will be a powerful force multiplier for our platform as it scales up. 11/12

Overall, @TimesInternet is a bottoms-up operation, built by entrepreneurs, within an ambitious and unprecedented company architecture. Our culture, passion, and drive are our best assets, and I can’t wait to see what we’re able to deliver in the year ahead. 12/12