Rob (βŒβ—¨-β—¨ , 🏰, πŸ‡²πŸ‡½) Profile picture
Sep 13, 2020 β€’ 16 tweets β€’ 7 min read β€’ Read on X
@trylolli is arguably in the best position to take advantage in a post coronavirus world amid a looming cloud of an economic downturn.

here's why πŸ‘‡
Lolli’s mission is to make bitcoin more accessible to all, by simplifying the way people earn, share & save bitcoin.

It does this by way of a browser extension that allows users to earn a percentage of bitcoin back when they buy online products from select brands.
By removing the process of logging onto an exchange and aligning their business model with something everyone is familiar with (ecommerce), Lolli has effectively lowered the barrier to entry.

Users benefit through bitcoin exposure w/o changing any previous shopping habits.
Not surprisingly, while the world is in quarantine, there was a sharp increase in online sales and an influx of new customers.

In the Q1 2020, consumers spent $146.47 billion online with US retailers, up 14.5% from $127.89 billion for the previous year.

census.gov/retail/index.h…
Lolli separates itself from its competitors by offering a novel rewards system.

@Rakuten, @Honey, @IbottaApp & more all handle their business in terms of fiat. Once a purchase is made you get a set amount of dollars back. That's it.
In 2020, brick&mortar sales are projected to fall more than 14% to $4.184T.

As a result, small biz is turning to online sales to stay afloat. Per Shopify, merchant growth in Q2 was 56%. It very well may become favorable to partner with Lolli to establish an online presence.
Lolli is a financial services company that has built a brand around fun, lightheartedness and the importance of sound money.

They separate themselves from the exchanges of the world for they only make money when you purchase something that you want.

lolli.com/about
The company launched in August of 2018 with over 500 brand partnerships.

Since then co-founders @alexadelman & @MattSenter have seen the company more than doubled in team size, brand partnerships and a rocking social media presence.

lolli.com/stores
Onto their blog which has posts like:

- Stay Cool & Stack Sats
- Lolli's Ultimate Mother's Day Gift Guide
- Top 10 Lolli Brands Helping with COVID 19 Relief Efforts

These & many more highlight their partners diverse product offerings.

blog.lolli.com

cc @aubreystrobel
As it stands, the ecommerce industry in the U.S. alone is expected to surpass $1 trillion by 2025.

This in addition to funding from the likes of @aplusk, @MichellePhan & @jmj has afforded the team some breathing room.

theblockcrypto.com/linked/64710/b…
Comparable reward programs Honey & Ebates have both been acquired for $4 and $1 billion respectfully.

In 2019, They saw over $200 million in revenue. If Lolli were to continue doubling partnerships and capture 10% of the budding market, it will surpass $20 million in revenue.
Keep in mind that this is just through its browser extension.

The team has floated around channels such as a mobile application. Which 35% of US consumers only use to buy online. Therefore, expanding to mobile to capture a piece of this market could prove rewarding.
As a financial services company, Lolli has the capabilities to upsell a suite of financial products to its existing userbase.

ex) the company could partner with a lending provider such as @TheRealBlockFi to offer users a % boost on interest payouts or discounts on loans.
Perhaps an agreement with BlockFi could see users receive trading fees discounts to promote their nascent exchange.

As a third-party provider, Lolli can process bitcoin payments at a higher scale due to being off chain. Therefore it is not limited by technical challenges
Despite the intention to run Lolli for 30+ years, a biz that is responsible for onboarding millions of people to the hardest money on earth might garner some interest.

To speculate a few:

- BlockFi
- @square
- @coinbase
- @krakenfx
- Rakuten

Ultimately Lolli offers users a way to gain exposure to bitcoin without changing any habits.

For the complete thesis and more check out this week's issue of The β‚Ώit Economy!

robsarrow.substack.com/p/a-new-way-to…

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More from @rsarrow

Mar 14
Decentralized AI offers a radical departure from centralized models that dominate today’s landscape.

The opportunity set is growing at a breakneck pace: below is a directory that includes 175+ teams working in the space at different layers in the stack.

airtable.com/appqtcp0VjQKRV…Image
The intersection of AI and crypto introduces a new approach to handling data, training models, and applying inference in ways that enhance both cryptographic networks and AI's capabilities.

However, a central question persists – how can AI achieve a level of decentralization akin to Bitcoin, free from control by any individual, entity, or nation-state? Addressing this question involves answering:

> Who can build these models?
> Who has the data?
> Who has the resources?
> Who is creating products on top of these models?
Investment opportunities in AI x Crypto cover a wide surface area, reflecting the diverse ways these technologies intersect. By stratifying the AI tech stackβ€” data, training, and inference layersβ€”into the Volt Categorization Framework, we can see how AI technologies fit within the broader crypto ecosystem.Image
Read 10 tweets
Nov 30, 2021
Some quick thoughts on r/r of social protocols and why its hard to build social consensus...

a 🧡
Upside is a challenger social network emerges built on web3 rails that not only captures the current crypto userbase but onboards others onto the platform.

Despite powerful web2 network effects youd hope more users will be "data right" focused vs. being the product itself.
While the downside is you build another Gab that fails at the UX level with inefficient moderation leaving the platform overwhelmed with spam.

So a balance must be struck between working through real time spam control early on while not stifling the user base.
Read 4 tweets
Aug 11, 2020
MicroStrategy announced it has purchased 21,454 bitcoin, totaling some $250M.

In the briefing, CEO Michael Saylor shared a lot of the same sentiment that many of us do about the state of the economy.

A few favorites πŸ‘‡
- Dependable SoV
- Preferred long term to cash
- Bitcoin is a legitimate investment
- Can be superior to cash
Read 7 tweets
Aug 6, 2020
We need to restore accountability to the economic order.

A recap from today's Swan Signal with @coryklippsten & @Breedlove22 πŸ‘‡

cc @SwanBitcoin
Inflation is a form of counterfeiting that has been exacerbated by the redemption certificates (ie fiat)

Fiat currency is a political tool that facilitates the institutionalization of time-theft, perpetrated by central banks around the world.
In creating Bitcoin, Satoshi gave people the ability to opt out of unethical money production that has plagued society for decades.

And in doing so, provided the first check in a growing toolkit towards the path of sovereign individuality.

medium.com/@danhedl/plant…
Read 14 tweets
Jul 30, 2020
Fantastic conversation between @LynAldenContact & @JeffBooth today on Swan Signal.

A🧡

cc @SwanBitcoin
There are 4 ways a government can finance debt:

1. Domestic government borrowing
2. International government borrowing
3. Quantitative Easing (QE)
4. Modern Monetary Theory (MMT)

All involve taxing the people and redeploying capital into the economy.

lynalden.com/quantitative-e…
Government's issue bonds that individuals and institutions can choose to buy in exchange for interest payments/return of capital upon maturity.

This extracts money out of the economy as the government deploys it back in the form of public spending (ie military, public services)
Read 19 tweets
Jun 24, 2020
Our economy and the medium of exchange we use for trade, has been co-evolving ever since humans first started trading with each other.

As we move towards a more fluid system of payments here are a few key trends that will further shape the evolution of money.
Digitalization:

The world is becoming increasingly digital every day, as businesses continue to improve their processes by digitizing them and consumers continue to increase their demand for digital services.
Native Digital Money:

As we digitize our business processes it is imperative to have programmable money.

Bitcoin is the clear leader but I want to make note of the wild west & purely digital incentive structure built around DeFi that is creating new forms of cooperation.
Read 7 tweets

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