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Shane Goldmacher Profile picture
@ShaneGoldmacher
Sep 21, 2020 • 6 tweets • 3 min read • Read on X
NEW: Tens of millions of dollars have flooded Senate Democratic campaigns since RBG's passing.

Nearly $3 million to Gross in Alaska. $6 million to Cunningham in NC. Sums in AZ, ME, SC, KY believed to be even bigger.

The 2020 map Impact w/ @jwpetersNYT:
nytimes.com/2020/09/21/us/…
At least 15 Democratic senators/candidates raised more than $1.3 million **over the weekend**

The 13 included in Crooked Media's "Get Mitch" list plus McGrath and Kelly. (Could be others but none confirmed)
nytimes.com/2020/09/21/us/…
Democrats *already* had more television dollars reserved from September through Election Day in five of the top Senate battlegrounds seen as likeliest to determine control of the Senate — North Carolina, Iowa, Arizona, Montana and Maine.
nytimes.com/2020/09/21/us/…
How much did Senator Susan Collins's challenger Sara Gideon in Maine raise? The campaign wouldn't say.

But she bought $600,000 in fresh cable today — including some in Boston! nytimes.com/2020/09/21/us/…
Just how much did Jaime Harrison raise vs. Lindsey Graham? Unclear.

But he spent 240k on Facebook ads just on Friday (second to Trump and Biden), a hint of fundraising coming in.

And he had raised $2 million in prior 48 hours after poll showed tie race.
nytimes.com/2020/09/21/us/…
Republicans haven't reported any commensurate surge.

But but but.

They expect that could change once Trump names his nominee later this week.

And recall: Big GOP donors very motivated by courts.
nytimes.com/2020/09/21/us/…

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More from @ShaneGoldmacher

Shane Goldmacher Profile picture
Nov 15, 2022
NEW: The NRSC sent a fundraising email today signed by Herschel Walker in which it is actually keeping 99% of what’s raised, per fine print.

Walker gets a dime for every ten dollar donation.
Every political strategist will say that nothing is more valuable than candidate funds, which is what makes this split — from the party committee — particularly notable.
The head of the McConnell aligned GOP super PAC, Senate Leadership Fund, accuses NRSC of trying "to steal from their candidates."
Read 6 tweets
Shane Goldmacher Profile picture
Nov 12, 2022
NEW: How the most improbable of midterms were won and lost.

Democrats defied gravity and political history. GOP squandered what McCarthy told me he saw as a "hinge" election and brewing "perfect storm."

Here is a taste of one scene to get you started —>
nytimes.com/2022/11/12/us/…
How bad was Joe Biden’s approval rating? An October poll of *Delaware* had him 11 points underwater in his home state.

Yet Democrats over-performed. Here is a key metric: Democrats carried those who “somewhat disapproved” of Biden, in a break from past: nytimes.com/2022/11/12/us/…
Another scene nytimes.com/2022/11/12/us/…
Read 4 tweets
Shane Goldmacher Profile picture
Sep 3, 2022
NEW: How the NRSC raised a record $181.5 million entering August — yet spent 95% of it.

My deep dive on Rick Scott’s big bet on digital gone bad w/ internal docs, new $$$ ties revealed and a texting scheme so deceptive that WinRed cracked down.

MORE —>
nytimes.com/2022/09/03/us/…
Let’s start with some numbers. The NRSC has spent $172.8 million as of 7/31 — tens of millions more than 2020 by this time even as it spent *less* on candidate ads.

Top Rs are asking: Where did the money go?
nytimes.com/2022/09/03/us/…
The answer, chiefly, was an enormous gamble on finding new digital donors.

It hasn’t paid off.

In last six months of $$ data, the NRSC in 2022 raised $15 million LESS than during the same six-month period in 2020.
nytimes.com/2022/09/03/us/…
Read 13 tweets
Shane Goldmacher Profile picture
Aug 15, 2022
NEWS: The NRSC is canceling some fall ad reservations in PA, AZ and WI — total so far north of $10 million — in a sign of financial troubles.

Cuts include more than $5 million just from the Philly market.

FIRST CUT —> nytimes.com/2022/08/15/us/…
The NRSC ad reservations are a moving target as of midday Monday.

BUT so far *all* reservations in Phoenix and Tucson cut after 9/30, per two media buying sources.

nytimes.com/2022/08/15/us/…
Some of the cuts are likely going to be re-reserved not from the NRSC's IE but attempting to save money through cheaper coordinated ad buy rates.
nytimes.com/2022/08/15/us/…
Read 5 tweets
Shane Goldmacher Profile picture
Aug 15, 2022
THREAD: Over the weekend, I wrote a story with @katieglueck about how Democrats are leaning into abortion ads — all across America.

Please read the story here: nytimes.com/2022/08/14/us/…. But I also thought it might be helpful to see some of these ads in one place.

So a thread...
In Michigan, as in many states, the opening ad hitting the GOP nominee for governor, Tudor Dixon, focused on her opposition to exceptions for rape and incest.

It began almost immediately after the primary.
The opening ad in the Arizona governor's race targets Kari Lake as "dangerous."

"Lake wouldn't just ban abortion — she'd criminalize it," the narrator says. It is a phrase that is often repeated in Dem ads (The ad also mentions rape and incest).
Read 14 tweets
Shane Goldmacher Profile picture
Aug 6, 2022
NEW: The Senate battlegrounds are all but set after this week's primaries.

And the defining question of the campaign is how long Democrats in crucial races can continue to outpace Joe Biden’s unpopularity — and by how much.

W/ @maggieNYT:
nytimes.com/2022/08/06/us/…
Despite Biden's woeful numbers, Democrats in most of key races are competitive or ahead, per polling.

But can that last if Biden languishes in 30s?

“Gravity is going to apply at some point,” says @robertblizzard. nytimes.com/2022/08/06/us/…
So far, some Democrats have developed their own distinctive brands (Warnock, Fetterman, Kelly), while Republicans have underperformed (Walker, Oz, Masters).
nytimes.com/2022/08/06/us/…
Read 6 tweets

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