10 Twitter thread ideas that will get you likes
1. Tell a general and surprising story

this idea from @paulg and is the framework of every good thread

in this example

General = the story of a normal guy obsessed with a cookbook

Surprising = the valuable lesson for creators contained within

2. Repurpose posts from Reddit

the majority of threads are simply exercises in curation

this thread blew up with minimal effort

3. Explain a difficult to understand topic

the simple act of converting your knowledge to Twitter will make it more digestible

more digestible = more likes

@SahilBloom does this with financial concepts

4. Give vague advice

difficult to pull off, but still effective

this is arguably the most iconic thread on Twitter...yet there's very little specific advice in it

if you take this approach, you better have some unique insights

5. Give specific advice

using myself as an example here

this resonated because it had actionable advice

I don't have @naval level insights, so I have to provide tangible value

6. Tell a personal story

if something hilarious happened to you, thread it

this was live tweeted which made it feel even more authentic

7. Get insanely niche

this person used their background as a computer programmer to figure out if digital pregnancy tests are more accurate

can't go more niche than that

8. Combine niches

the majority of people know @david_perell as the writing guy

he recently wrote this thread about golf (which he is also obsessed with)

combining those two niches resulted in something both general and surprising

9. Give peeks behind the curtain

there's a reason why NFL Hard Knocks does so well

people crave insider access

10. Do a case study

the first tweet in this thread is an insightful point on its own

but then @donyetaylor uses specific brands to back up her claim

resulting in a business school-level case study laid out on twitter

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More from @tobydoyhowell

25 Nov
1/ Twitter has the most quirks of any platform

here are 12 of the weirdest (but also useful) "hacks" I've stumbled across from spending way too much time on it
2/ Pull a video directly from a tweet

1. Get ur phone out (only works on mobile)
2. Hard press the screen
3. Hit "Tweet video" and caption it whatever you want
4. Original poster will be credited automatically
3/ How to switch profiles while responding to someone

click on your profile pic and your other accounts will pop up. The best part is the copy you've written won't change

this is a lifesaver for people managing brand accounts
Read 14 tweets
17 Oct
Posted this question the other day and got 800+ responses

here's a thread breaking down the fourteen most common, creative, and hilarious ways people landed their current gig
1. "I created it"

this was BY FAR the most common response

Key takeaway: don't like your job? create one you do
2. Spray and pray

honestly didn't know the "scrape every company in a 10 mile radius" tactic was even a thing

Key takeaway: if you cast out enough lines, you'll get bites
Read 16 tweets
16 Oct
Both @APompliano and @stoolpresidente started podcasts recently with TikTok stars

but Pomp is going about it in a way smarter way than Dave is

quick analysis
1/ Dave's show is called the "BFFs Pod" and he's teaming up with @JoshRichards who has 22 million followers on the Tok

2/ Pomp's is called "Capital University." His TikTok star of choice is @BryceHall w/ 14 million followers

Read 8 tweets
16 Oct
1/ Creating content on Twitter can be difficult. A thread on the stack of tools I use to make my life easier
2/ Thread writing

Chirr app

Price: Free

What I like: has a nice blank space for drafting and a good auto-numbering feature

What I don't: have to copy and paste tweets into Twitter after thread is drafted and can't add pics

getchirrapp.com
3/ Video editing

Kapwing

Price: Free

What I like: great at pulling vids from youtube/twitter and overlaying captions + different audio on them

What I don't: Can't edit content older than 2 days on the free plan

kapwing.com
Read 10 tweets
1 Oct
The rise of TikTokers teaching financial literacy shows how grossly under taught it is by traditional educational avenues
other under taught areas I've seen TikTokers address

-photo/video editing
-public speaking
-psychology of sales
-real estate basics
-mediation
-proper weight lifting techniques
whether or not these people are qualified to teach—and if young people should be listening to them—is a whole different question

the point is there is an undeniable trend of TikTok (and social media in general) filling educational gaps
Read 5 tweets
17 Sep
1/ Being a writer at @MorningBrew means existing in a constant state of creativity

creativity comes with its own set of challenges

here are a few ways I've learned to get over writer's block and imposter syndrome
2/ WRITER'S BLOCK

Set fear-inducing deadlines

the Brew newsletter has to go out the next morning

I literally have no other option other than to get a piece done

my hand is forced every day

have someone set immovable deadlines, and watch your output 10x
3/ Massage your work

if there is a lump of something on the page, congrats, the hardest step is over

now enter massage mode

make each sentence feel good, like it deserves to be there

then, if you have to keep rewriting a sentence, just delete it
Read 10 tweets

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