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Thomas Baekdal Profile picture
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15 Oct, 4 tweets, 1 min read
Heh... well, if that was your plan, you completely failed. Everyone I have seen talking about it is totally confused as to what it is supposed to mean. Image
Also, this explainer article doesn't help at all... blog.medium.com/a-more-express…
The problem with Medium is they have never really defined what problem they are trying to solve. In fact their motto being 'a blank page' means exactly that ... no having any idea about what solution you are creating. Image
Medium is actually a pretty cool publishing platform, with a very good tech platform behind it. But from a publisher perspective, Medium doesn't solve any problems I have, in-fact, it limits me.

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More from @baekdal

Thomas Baekdal Profile picture
18 Oct
I came across a site today that was basically taking every one of my Plus articles and embedding them into their own site.

That just won't fly... so fix implemented. Image
BTW: The way this is done is to add this header to your site.

- add_header X-Frame-Options "SAMEORIGIN";

This tells the browser that the page can only be loaded directly and not via something on another person's site.
BTW: The reason why I discovered this was because Google had started ranking their site higher than mine.

I mean seriously Google. Why are you ranking a site that is merely embedding the content higher than the original site where the content came from?!?!?
Read 6 tweets
Thomas Baekdal Profile picture
17 Oct
IAB is the worst. Its focus is to help publishers be as bad as they can legally get away with. I wrote more about that here: baekdal.com/newsletter/if-…
Also read this: IAB Europe’s ad tracking consent framework found to fail GDPR standard techcrunch.com/2020/10/16/iab…
...and this, where they literally confirm that their focus is to create something that is so bad that they have to argue over whether it is even legal.

iabeurope.eu/news-blog/iab-… Image
Read 5 tweets
Thomas Baekdal Profile picture
10 Oct
That moment when you see a tweet that you think it 10 years old... but nope, it was posted in 2020:

Really?!? Print to iPad ...
One thing that is slightly interesting about this is that they are lending out iPads to subscribers. localnewsinitiative.northwestern.edu/posts/2020/01/…
They also have a crazy (although impressive) on-boarding process.

localnewsinitiative.northwestern.edu/posts/2020/09/…

You have to be seriously local to do this.
Read 4 tweets
Thomas Baekdal Profile picture
9 Oct
Newspapers. Please stop reporting about national polls without taking into account how the electoral college is actually the thing that defines the outcome.

Here are the polls vs. outcome from 2016
In 2016:
Polling average: Clinton 46.3% / Trump 43.1%.
Votes: Clinton 48.2% / Trump 46.1%
Election result: Clinton 42.7% / Trump 57.3%

And this was then reported as:
So again, this year, we see newspapers make exactly the same mistake. You talk about how Biden is in the lead in the national polls, which he is... but the national polls is a poor metric to use.
Read 8 tweets
Thomas Baekdal Profile picture
9 Oct
We have seen many people in the media argue that we should stop using social media because it's bad.

I'm reminded by this post by my friend @avinash ... look at the video.

When was the last time the front page of the NYT made you feel this type of joy?
My point is not to defend social platforms. There are problems on them within specific things. Problem they need to do something about. But newspapers are no substitute for all the amazing things that happen on social channels every day and all the joy it gives us.
And, as a media analyst, having studied the effects of news avoidance, news fatigue, and how news affects people's mental health, following wonderful people on social channels is really important in lifting people back up again.

Especially now.
Read 14 tweets
Thomas Baekdal Profile picture
19 Sep
One thing that many people here in Scandinavia don't understand is 'why' the virus is happening the way it is.

Let me explain by comparing Denmark, Norway, and Sweden. (well, mostly Denmark and Sweden)
When the virus hit Scandinavia (almost simultaneously), both Norway and Denmark imposed a lockdown, whereas Sweden had a more 'casual approach. Sweden did add some restrictions but to a much less degree.

The effect was very clear.
However, what happened then in Denmark was that, as we got the virus under control, we started reducing the restrictions more and more ... so much in fact that we ended up with fewer restrictions than in Sweden.
Read 14 tweets

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