Gojek Tech Profile picture
26 Oct, 10 tweets, 6 min read
It all started in a garage. (The inevitable clichΓ© πŸ€·β€β™€οΈ)

It was 2010 and we started with a mission to streamline local ojek (motorcycle taxi) services.

The hustle had begun. πŸ–– Image
We also had many side missions.

Notice the carton boxes? They were filled with wedding cards. We were distributing them across Jakarta at the request of many to-be-wedsπŸ˜‚

We did a lot of #PastiAdaJalan - dropping children off, fetching concert tickets for our customers, et all. ImageImage
We reached 100 orders. πŸŽ‰
A picture that reminds us of where it all began...πŸ™

We do more than 200 million orders a month now. πŸ”₯ Image
Our second office had a leaky ceiling and the entire floor was flooded. We had to pile tables on each other and save our computers, while continuing to work.

Having a roof over the head was getting too literal. πŸ˜‚ Image
An excel sheet managed all our bookings.

We'd get orders through calls, SMS, Twitter, Facebook, Yahoo messenger, BBM, emails, or any other mode of communication available. πŸ“ž

(Checking if there were pigeons involved, we'll get back on this.) ImageImage
In 2012, we did something crazy (we always do, but this deserves a separate tweet).

We gave a 1190 km ojek ride to a customer, from Jakarta to Ubud, Bali. πŸ₯°

4 days on the road - for media traction and publicity. πŸ›΅ ImageImage
2015. The year we actually 'launched' - the year we finally had an app.
We did 3 things and did them one way or the other.

Simple.
Quick.

But we failed more times than we can count. πŸ₯Ί Image
2011:
Training 4 driver partners.

2016:
Hiring a stadium to onboard more than 50,000 driver partners.

We. Had. Arrived. πŸ–– ImageImage
1.5 years from an app to a unicorn. πŸ¦„

< 3 years to a decacorn. πŸ˜ŽπŸš€ Image
It's been a fruitful decade. πŸ––

We're now a #SuperApp with 20+ products, and a verb in Southeast Asia. Thank you for the love. πŸ’š

Want to see more pictures of our hustle? Check out @adadithya's retelling of the tale πŸ‘‡

bit.ly/37zGPHM

#GojekTurns10

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