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Eagle Eye

27 Oct, 8 tweets, 7 min read

#ArnabWeAreWithYou
Against the odds, a journalist managed to create not only a new media platform but also make it viable in double-quick time. This goes against conventional wisdom where we presume that owners know more about the media business than journalists.

Arnab broke that mould and shattered the glass ceiling. This has been done earlier by Prannoy Roy (NTDV) & Rajat Sharma (India TV) & also Raghav Bahl (Network 18), but barring Sharma, the rest went into a financial tailspin. Arnab also gets a cult following because he dares to...

..take up causes that the mainstream thinks are beyond the pale or not “secular” enough. The Lutyens consensus is to avoid taking up any issue that may remotely be pro-Hindu, but will tom-tom anything that is remotely favourable to the victimhood narratives of minorities.

Arnab doesn’t play minorityism the way the Lutyens media does. It is by addressing the information gaps caused by the cancel culture of secularism that Republic got its traction. It is thus incumbent on the also-rans to now denounce it as communal or responsible for hate speech.

In all the media coverage about the “TRP scam”, police allegations against Republic TV found it to the headlines; media reports to the effect that BARC actually fined another channel (India Today) for TRP irregularities were sidelined or ignored.

The real threat to the incumbents came when Republic, after making it to No 1 in English, moved to Hindi with Republic Bharat. English offers a niche & high-value audience, Hindi is where bulk of the new consuming classes are. It rose in TRPs, old establishment felt threatened.

It does not require a genius to figure out who gains and who loses if Republic TV goes down the tubes.

Credits : Swarajya

@nationalistadar

@nationalistadar @yessirtns @desertfox61I @ArunDeshpande20 @rawnksood @akshayveer5 @nair_hena @hemirdesai @RPPATTNAIK1 @Shehzad_Ind @ishkarnBHANDARI @Swamy39 @lakshmianand96 @LevinaNeythiri @UnSubtleDesi @BesuraTaansane @kalpanajaggi @jtiku @republic @ritz444 @RupaBaikampady

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