Thread by @muratpak

I do not think I am, in any way, in the position to give suggestions to others in this new medium, cryptoart.

No one is.

However, I can share my ideas. Everything is personal, but, I will try to provide as many points as possible for an approach of success..

First of all, I see this as a new medium rather than a new marketplace. This shapes a lot of things in my work(s).

A new medium means new ways of communication to begin with.

In other words, yes, tokenizing old works makes a lot of sense from a blockchain/history point of view, which I sometimes do, and will keep doing - but also, designing* something new for this brand new medium that explores new paths, is vitally important.

And now, let's talk about design*

Cryptoart, as term, looks like it's more about art and less about design, however, there is this:

https://twitter.com/muratpak/status/1323019681591103490

In other words, having a designer mindset is a big plus, because after all, you're not just creating something, you're creating something for a target audience.

This means, what you create is a product*

I know, I know, it's disturbing to think of it like this, but bear with me.

Every thing* has an audience, even the most unplanned one. I am never on the side of creating something only because someone else may* want it - but I do think, focusing on what you do the best and bringing the best out of it to stage is a good recipe for success potential.

In other words "if I like this, then someone else will" but also that "someone else" needs to understand it.

So, here comes the "communication design" part of it.

Create pieces that communicate.

Do it your way, do it your style, but, in the end, it has to be understood.

Remember, it's a product. A product of you, in form of an artwork. Connections are important, even if it's personal.

You may target the likeminded people - "the people who understand this, will understand me."

Fine, do that. But still, you need to communicate.

So you need exploration.

You need innovation.

You need to figure out how to reach someone else and tell a story, tell about a concept, tell about why your thing* is valuable and hopefully they will make sense of it!

And also, yes, this is a marketplace. So value* is another topic to consider.

How do you see your work? How do you want others to see it?

If you had to buy one of the two random things in front of you, which one would you pick? How would you pick it? Why?

It's all about the value in the end. And this is the tough, invisible part.

..and value* is generally a very social thing.

Every work I've released so far had a conflict or a question, they tried to push one thing or another.

It may be technical, it may be social, or it may be directly related to the market itself or the way auctions work. It may be about anything.

But I believe, "this is the way."

Remember, the audience is part of the work.
So is the marketplace.
So is the auction..
..and the collector.

https://twitter.com/muratpak/status/1290901933457321984

So, here is a TLDR of my humble opinion(s) about this new medium:

Create value.

Communicate your value.

Innovate.

Be (yourself).

Shortly;

"Create things that will communicate a value of why you* should be in their* collection"

So, design your art.