During the first dotcom bubble, @JWZ coined Zawinski's Law: "Every program attempts to expand until it can read mail. Those programs which cannot so expand are replaced by ones which can." It's all three kinds of funny: funny ha-ha, funny strange, and funny serious.
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It's the software equivalent of carcinization, the tendency of every animal to eventually evolve into a crab. Crab's aren't the best animal, but they're the most versatile.
Today in @XKCD, Randall Munroe updates Zawinski's Law with a strip called "Unread," in the way that mounting unread message counts eventually turn every instant messaging platform into email.
Switching from email to instant messaging can feel hugely liberating. There's the first-order effect, that most of the people whose email is a chore - mass-forwarders, bulk-CCers, favor beggers and passive-aggressive schmendricks - don't know how to reach you.
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Instead, your initial correspondents on a new service are apt to be close friends you give your new address to, along with a smattering of interesting strangers of the sort you've been unable to engage with thanks to the time-vampires who'd colonized your email inbox.
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That giddy moment quickly fades though, because you have stuff to do, and to do stuff, you have to engage with people. And then they'll engage with you. And you'll want to answer them, but sometimes you'll need to get other people in on the discussion to move things forward.
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You'll get messages on the go - during the honeymoon period, you can even turn on notifications again! - and then need to come back to them later (because you're on the go, and the messages are important).
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Then, one of two things happens: either you fall back to email or the IM tool gets CC, BCC, mark unread, search and bulk messaging.
Except that it's shitty email. It's email that's locked inside a social media company's walled garden, with only one client, not federated.
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This is why I do everything important by email. Not because I like email. I hate email. I, too, have experienced the giddy new relationship energy that comes from switching to an IM-based service!
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But I've also lived through the disastrous consequences of zawinskiian carcination enough times that I have learned my lesson. Much as I hate email, I can't quit it.
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On Monday, Nov 30, I'm giving a talk based on my short book "HOW TO DESTROY SURVEILLANCE CAPITALISM" as part of McGill University's Beaverbrook Lectures; it's a counterpoint to a lecture delivered by Shoshanna Zuboff last Monday. It's free to attend:
Publishing is dominated by just five giant players: Penguin Random House, Hachette, Simon & Schuster, Harpercollins and Macmillan.
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Within that five-company oligarchy, one company stands out as a true monopolist: Penguin Random House, the megafirm created when Random House's owner, Bertelsmann, executed a merger-to-monopoly by buying Penguin in 2013.
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Now, Penguin is about to effect another monopolistic merger, by acquiring Simon & Schuster from Viacom, which bought the company in 1994. The acquisition was always a bad fit: it was driven by a desire to create a vertical monopoly.
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In most of the world, the lockdown has destroyed small businesses while increasing the profits of Big Tech intermediaries like Amazon, who control access to customers on one side, and access to merchants on the other.
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The government of Argentina is trying to avert this fate. Their postal service is launching a "state-owned Amazon" called Correo Compras, which will offer low-cost ecommerce listings to businesses, and do fulfilment through postal workers.
Correo Compras competes directly with Mercadolibre, a latinamerican ecommerce titan with a well-deserved reputation for squeezing suppliers and workers - its deliveries are made by precarious gig economy drivers.
The Shitty Tech Adoption Curve describes the process by which oppressive technology is normalized and distributed through all levels of society. The more privilege someone has, the harder it is to coerce them to use dehumanizing tech, so it starts with marginalized people.
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Asylum seekers, prisoners and overseas sweatshop workers get the first version. Its roughest edges are sanded off against their tenderest places, and once it's been normalized a little, we inflict it on students, mental patients, and blue collar workers.
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Lather, rinse, repeat: before long, everyone's been ropted in. If your meals were observed by a remote-monitored CCTV 20 years ago, it was because you were in a supermax prison. Today, it's because you bought a home video surveillance system from Google/Apple/Amazon.
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