You probably don't need that scale (yet) but the core strategy is easy when you are just getting started.
Because it's all based in Google.
Why Google?
ππ» Shared IPs mean no warm up time
ππ» 99% Primary Inbox Deliverability to other Google accounts
ππ» If your shared IP score drops they cycle in new ones
ππ» Easy mass emailing plugins for GMail Accounts
Please note this is for GSuite accounts not personal Gmail accts.
First, you need the BASICS π€·πΌββοΈ
βΆοΈ GSuite Account
β‘οΈ @GMassForGmail or @mailmeteor account
π₯ A No Brainer Offer (Parallel Offer To Your Main Product/Service)
π§ A Fuckload of *Target Market* Emails
β²οΈ 1 Hour Per Day To Set Up Google Sheets
Second, you need SENDERS π
1. Create 5 "Employee" accounts in GSuite 2. Use @Designhilldh to create email signatures for each 3. Find @unsplash photos for profile pics
π₯Pro Tip: Make sure to include phone number and CTA buttons on the signatures. Google Voice numbers work.
Third, you need INFRASTRUCTURE π₯οΈ
1. Connect Gmass to each of your 5 "employee" accounts 2. Create a Google Sheet in each employee's google drive 3. Sign up for 5-6 newsletters on each account
Note: Each account can send ~1,500 per day. So 5 x 1500 = 7500. Scale accordingly.
Fourth, you need EMAILS π§
There are plenty of services out that can get you targeted emails in your niche.
People respond best to INVITES & OPPORTUNITIES. These are classic no-brainer offers.
We used this to sell Instagram Growth Services so our no-brainer offer was an invite to join a community of brands looking to work with Instagram creators.
COPY tips βοΈ
π₯ Tell them where you found them: "Hi x, was scrolling through IG and found your account"
π₯ Simple Value: "We help creators get paid to work with brands"
π₯ Social Proof: "We work with x, y and z brands"
π₯ Easy out: "No need to respond if you aren't interested"
Next, you SEND.
ππ» Load 1,500 emails into each accounts respective Google Sheet
π₯½ Load in your copy (w/ personalization) into Gmass
π Schedule for 8:30pm EST
π Let 'em rip!
Afterwards, you need to handle RESPONSES.
Create a filter in each GMail account that automatically forwards responses to one primary email address (Account Executive) that you manage.
"Hey X, thanks for responding to Y, I am actually her supervisor and would love to help."
That's itπ
You can effectively scale this to over 100,000 emails per day.
Feel free to shoot me a message if you have questions π€π»