NEW: MyPillow CEO Mike Lindell says he's losing $65 million over election fraud claims
It's proof — contrary to Dominion's $1.3 billion defamation — that he's not pushing the fraud narrative for the money, he says.
businessinsider.com/mypillow-ceo-m…
It's proof — contrary to Dominion's $1.3 billion defamation — that he's not pushing the fraud narrative for the money, he says.
businessinsider.com/mypillow-ceo-m…
"Lindell — a talented salesman and former professional card counter — sells the lie to this day because the lie sells pillows," Dominion lawyer Tom Clare wrote.
"I lost 20 retailers, and it's cost me $65 million this year," Lindell told me.
businessinsider.com/mypillow-ceo-m…
"I lost 20 retailers, and it's cost me $65 million this year," Lindell told me.
businessinsider.com/mypillow-ceo-m…
The lawsuit paints a portrait of Lindell using the election conspiracy theory to boost his pillow business: advertising on far-right media outlets, conspiratorial discount codes, and pages of social media posts from conspiracy-mongering customers.
businessinsider.com/mypillow-ceo-m…
businessinsider.com/mypillow-ceo-m…
But Lindell says his personal politics (very much pro-Trump) are distinct from his pillow brand, which he says he advertises everywhere. businessinsider.com/mypillow-ceo-m…
Lindell also told me he has no intention of settling. businessinsider.com/mypillow-ceo-m… 
From the cutting room floor of my interview with Mike Lindell businessinsider.com/mypillow-ceo-m…
Dominion is suing Mike Lindell for $1.3 billion, alleging he pushed election conspiracy theories for profit. Lindell told me MyPillow is losing way too much money for that to be the case. He's a true believer. businessinsider.com/mypillow-ceo-m…
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