Thread by @monocalmy

Bagaimana wanita ini menjana jutaan ringgit dengan mempunyai beberapa jenama yang besar?

Dalam thread ni, minmin akan berkongsi 10 marketing hacks yang beliau kongsikan. Rugi tak baca. Lagi rugi kalau tak sebarkan ilmu ni kan?

Thread.

#1 Focus on organic social - Free marketing. Social first brand. Start with Instagram marketing. Before launch or ASAP.

3C - content, collaboration, consistency. Content - recreate top performing content. Colloboration - influencer or other pages,brands in the same category, focus to growth. Consistency - recognition for the brand, repitition, frequency on the post

#2 Build and list or whitelist. Prelaunch - focus on email. 30-40% of brand revenue. Begin building on website popup - incentive to popup, content or discount unlock

#3 Use your email list - once a week to stay in front of the mind. List health - deliverability. Automated flows - welcome sequence 50% open rate, then try to convert, abandon cart, product sequence

#4 Upsell your customer - upsell, cross-sell, bundle. Discounting to buy more. Cross-sell, selling complimentary products, Bundle - bundle to different pack to show discount.

#5 Micro Influencers - free product and get the exposure. 3R. Reach - powerful engaged niche - 5-50k followers. Relevancy - to the brands. Within niche. Relationship - strong relation with followers. A lot of comments, 2 way dialog. leverage the trust.

#6 Content marketing - blogging, UGC, begin with keyword research, improve SEO

#7 Utilize customer review - Loox, review with pictures. Build social proof, collect reviews. Get email sequence (post purchase sequence) - 5 weeks after the purchase.

#8 Create "viral" giveaway - Gleam, 14 watches with 14 days. Baking virability. Encourage people to share giveaway. Vyper - giveaway to collect emails.

#9 Text message abandoned cart - higher and faster open rate within first 15 minutes.

#10 Facebook, instagram video ads - create caption, people using with video off. create brand narrative - show product benefits. Compelling hook, social proof, show them the problem, give them the solution (benefits)

So guys, this is pretty much everything that she shared when she was asked how she did it.

The first point regarding building on social organic is a key to her brands.

This is something new to us as well and I hope these 10 marketing hacks will help you!

Jangan lupa RT and follow @monocalmy ! More awsome marketing tips on the way!