Theory is interesting, but tactics are what take an early-stage community from zero to one.

So in the spirit of learning in public, here are the specific actions we took to bootstrap the Orbit community over the past year.

🧵 Key concepts below...

orbit.love/blog/a-tactica…
🎯 Density drives destiny

Density is crucial in the early stage of building a community, so it’s important to reduce the surface area for interactions on whatever platform you choose.
🛠️ Build with the community to get the flywheel spinning

Not only will frequent community input influence your product roadmap, but the conversations surrounding your product can serve as the seed for building an active community, build trust, and get your early members talking.
🌿 Let conversations expand organically, but plant the seeds yourself

In any early-stage community, it’s incumbent on the organizers to help get the conversation going, in the same way a dinner party host makes intros and suggests topics that’ll be interesting to the group.
🎟️ Host events to facilitate connections

Creating a sense of psychological safety is key to encouraging many-to-many conversations.

One great way to do that is to host events that give members a chance to get to know who’s on the other side of those usernames in Slack.
✨ Create rituals

Inside jokes, custom emojis, and special swag can all help create a sense of fun and belonging.
Read all of the nitty-gritty details here:

orbit.love/blog/a-tactica…

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