1/ The Future of Education is Community: The Rise of Cohort-Based Courses by @fortelabs
fortelabs.co/blog/the-rise-…
fortelabs.co/blog/the-rise-…
2/
Known as “Cohort-Based Courses,” or CBCs, this is the first truly Internet-native form of learning.
To truly understand why this is such a big deal, you have to understand the previous waves that brought us to this point.
Known as “Cohort-Based Courses,” or CBCs, this is the first truly Internet-native form of learning.
To truly understand why this is such a big deal, you have to understand the previous waves that brought us to this point.
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The modern era of online education kicked off around 2008 with the launch of the first MOOCs (Massive Open Online Courses).
The modern era of online education kicked off around 2008 with the launch of the first MOOCs (Massive Open Online Courses).
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But by 2013, the early hype of MOOCs was already fading.
MIT researchers found that between 2013 and 2018, completion rates for MOOCs steadily declined, to an average of 3% in 2018.
But by 2013, the early hype of MOOCs was already fading.
MIT researchers found that between 2013 and 2018, completion rates for MOOCs steadily declined, to an average of 3% in 2018.
5/
The second wave – the Marketplaces – began to take shape around 2010.
It was led by for-profit companies like Udemy and Skillshare
The second wave – the Marketplaces – began to take shape around 2010.
It was led by for-profit companies like Udemy and Skillshare
6/
The companies that owned these platforms began to use their control to their advantage, offering deep discounts (sometimes 90% or more) to improve their growth and revenue numbers. Instructors had no control over their own pricing
The companies that owned these platforms began to use their control to their advantage, offering deep discounts (sometimes 90% or more) to improve their growth and revenue numbers. Instructors had no control over their own pricing
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Third Wave: The Toolkits
The top instructors from the previous wave had started to make significant amounts of money teaching online. They wanted to build real businesses on their own terms, not on platforms where they had no say.
Third Wave: The Toolkits
The top instructors from the previous wave had started to make significant amounts of money teaching online. They wanted to build real businesses on their own terms, not on platforms where they had no say.
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The Toolkits – led by companies like Thinkific, Kajabi, and Teachable – started to take the lead around 2014
This created demand for a new class of user-friendly marketing tools like Leadpages and ConvertKit
The Toolkits – led by companies like Thinkific, Kajabi, and Teachable – started to take the lead around 2014
This created demand for a new class of user-friendly marketing tools like Leadpages and ConvertKit
9/
The limitations of the toolkit model eventually started to reveal themselves around 2017.
... it demanded too much of instructors. Not just familiarity with multiple kinds of technology, but the marketing skills to attract a continuous stream of customers.
The limitations of the toolkit model eventually started to reveal themselves around 2017.
... it demanded too much of instructors. Not just familiarity with multiple kinds of technology, but the marketing skills to attract a continuous stream of customers.
10/
The first three waves had solved the instructors’ problems: how to get content online, how to make money, and how to own an audience. Now the pendulum finally shifted to the students’ problem: how to reliably achieve the results they were promised.
The first three waves had solved the instructors’ problems: how to get content online, how to make money, and how to own an audience. Now the pendulum finally shifted to the students’ problem: how to reliably achieve the results they were promised.
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The fourth wave has taken on the name “Cohort-Based Courses,” referring to a group of learners who join an online course together and then move through it at the same pace. The instructor provides structure and guidance, but much of the learning happens peer-to-peer
The fourth wave has taken on the name “Cohort-Based Courses,” referring to a group of learners who join an online course together and then move through it at the same pace. The instructor provides structure and guidance, but much of the learning happens peer-to-peer
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@marieforleo B School embraced the “flipped classroom” model, where pre-recorded content is consumed on students’ own time, and the live classroom is reserved for things that can only happen in real time
@marieforleo B School embraced the “flipped classroom” model, where pre-recorded content is consumed on students’ own time, and the live classroom is reserved for things that can only happen in real time
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Seth Godin’s AltMB did away with pre-recorded content altogether, opting to focus completely on project-based work executed over a series of short sprints.
Seth Godin’s AltMB did away with pre-recorded content altogether, opting to focus completely on project-based work executed over a series of short sprints.
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Cohort-based courses will democratize online education because they provide the structure and accountability that people need to succeed in their learning.
Cohort-based courses will democratize online education because they provide the structure and accountability that people need to succeed in their learning.
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Check out the full article and subscribe to @fortelabs
fortelabs.co/blog/the-rise-…
- shared in the @ideaeconomy #creator newsletter
Check out the full article and subscribe to @fortelabs
fortelabs.co/blog/the-rise-…
- shared in the @ideaeconomy #creator newsletter
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