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Jay Clouse📍

23 Mar, 5 tweets, 2 min read

@coreyhainesco

This week on Creative Elements, I'm speaking with the one and only @coreyhainesco!

Corey is the creator of @swipefilesco and I wanted to chat with Corey about two things:

1. Growth
2. How the heck do you do Product Hunt so well?

And we *really* get into it.

Corey breaks down Growth into five pillars:

1. Market
2. Product
3. Model
4. Messaging and Positioning
5. Channels

We go through each one in depth.

Then Corey and I talk about his approach to Product Hunt, including:

• What days to post
• When in the month to post
• What time to post
• What assets to have ready
• To have a Hunter or not
• ...and more

@swipefilesco

Corey went full time on @swipefilesco only recently, and his journey towards 1000 true fans has been awesome to watch.

He's built a super impressive no code stack for his membership, and he's done it in public!

I hope you enjoy the full episode, which you can find anywhere you listen to podcasts, or at this link 👇

pod.link/1498801064/epi…

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Jay Clouse📍

@jayclouse

24 Mar

Today is the one-year anniversary of the launch of Creative Elements.

Some numbers:
- 511,466 downloads
- 55 episodes (49 interviews)
- 9 unique sponsors
- 1 missed week (skipped intentionally)

It's been incredible. Here are some other miscellaneous takeaways.

@ThisIsSethsBlog

Getting Guests:

I reached high from the beginning. Episode one was with @ThisIsSethsBlog and episode two was @JamesClear.

I'll always be grateful they took a chance on me, because great guests from launch made it easy for future guests to say yes.

Quality:

The biggest reason the show has done as well as it has comes down to product quality.

I care a lot about this show and the final product...and I do a lot of editing to make it a truly narrative experience with scripting and voiceover.

Read 16 tweets

Jay Clouse📍

@jayclouse

28 Jul 20

I see a lot of promising creators quit too early.

When you announce to the world that you're doing [thing], you see an immediate spike of attention.

You think, "Wow, this may actually work!"

But that almost never lasts.

1⃣ Thread 👇

2⃣ That initial spike of attention comes from your social circle – people who are already following you on Twitter, Facebook, Instagram, whatever.

They are mostly close friends, and a lot of them want you to succeed!

...they're also not typically who you're making things for.

3⃣ But there are also those who tune in because they have the same urge.

They want to create too.

And they may be jealous that you are taking the vulnerable step of putting yourself out there.

A part of them wants to see you fail so that they feel better about their inaction.

Read 7 tweets

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