Q1:21 Open Report for @PiCortex

#HumbleBeginnings

πŸš€ Live Launch: November 2020
βœ… R300K ARR
πŸ’° MRR: R25k 🀯
πŸ’΅ Revenue: R102K 😎
πŸ˜€ Customer Count: 33
πŸ‘₯ Total Users: 346
πŸ’” Churn: 5 πŸ₯Ί
πŸ‘¨β€βš•οΈ Avg Support response time: 7m25s ⚑️

Here’s what @Sajeezy & I did this Qtr πŸ‘‡πŸΎ
1- Product

We learned quite early that managing your business using accounting tools is limiting. While crucial for accountants, no one goes to work in the morning to β€œissue invoices”. As a business, Manage what is being DONE to earn, not just earnings! Enter Operational System
2- Distribution πŸ§‡

Access to Capital & Skills are known challenges faced by SMMEs; as such, we have been partnering with players solving these to enable SMMEs implement business systems that fosters resilience, simplify operational performance reporting & justify support
3- Technology ☝🏾

SMMEs tend to go in and out of multiple tools just to complete a routine workflow cycle. We have built a suite of APIs to enable SMMEs with managing work in one place. From Online stores (@WooCommerce to accounting @Xero to payment @paystack / @SnapScanApp etc.
4- Simplicity 😎

We’ve made operational tasks easy to do and interconnected across functions. From Customer discovery & acquisition workflow to work fulfillment and retention workflow, all made with simplicity in the UX. We hope to improve this for our own onboarding.
5- Partnerships 🀝

For SMMEs to succeed different value players must work together. We are adding partners with common vision every month; from free accounting tools with @Xero to cashflow financing with @Bridgement_ZA * etc. to enhance collective SMME value
6- Value Discovery πŸ‘€

We managed to unearth hidden value from sub sectors not known to many as β€œformal”. Verticals such as CrΓ¨ches or swimming schools are enjoying growing performance and formality thanks to affordable business system implementation and support
7a- Challenges πŸ˜”

This 1st quarter wasn’t without some challenges. Being an ERP product, @PiCortex still requires some high touch sales and customer success efforts, which makes our trial period an expensive exercise if no commitment follows
7b- Challenges πŸ₯Ί

Experienced Enterprise Sales hires are expensive, a nightmare for a bootstrapped Startup. We might be doing a seed round to get us over this hurdle. In the meantime, if you know someone who can work even on PT basis give us a shout, we’re always hiring for this
8- Q2:21 πŸš€

This quarter we are turning up the heat. With a solid growing customer pipeline as well as further Technology addons (IoT for SMMEs, Online stores fulfillment, SMMEs automated reporting etc.). We will segment the 4 verticals showing traction. We are going for it

πŸ’ͺ🏽

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