Did you know chewing gum makes up nearly 100,000 tons of plastic pollution every year? When French students Hugo Maupetit and Vivian Fischer learned that fact, they created a design proposal outlining a way to repurpose chewed gum into colorful recycled skateboard wheels.
The initiative would work by installing ‘gum boards’ in areas with high foot traffic, like in city centers or local skateparks.
Once boards are filled up, the gum would be transferred to a factory, where it could be cleaned, molded, and dyed before a machine finally shapes it into the base of a wheel.
Maupetit and Fischer designed their concept at L’École de design Nantes Atlantique. In an interview with Yanko Design, they said they want to ensure that materials in use stay in use and become more sustainable in the long run.
Their proposal even cited Mentos and Vans as hypothetical brands that could take the initiative to greater heights.

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