Codie Sanchez Profile picture
May 3, 2021 17 tweets 5 min read Read on X
He makes $15k a month off plants?

Maybe PLANTS should be your next biz? Or wait for our plant tax credit play manana 😱

How to profit off plants (the legal kind 🤫):
U.S. house plant sales have increased by 50% in the last 3 years.
- collective spending value to a whopping $1.7 billion!
A $250,000 tree? Weird flex…
Apparently, mega-cars are so 2009, today = boujeeiest of zen gardens.
- WSJ says there’s an entire lux market for finding old cool trees, buying them, then shipping them to mansions & hotels.
Can you buy tree futures??
- I'm sure gonna check my land for trees I can sell before I ever have to cut one again.
thoughtco.com/trees-for-sale…
Saw this trend first hand at my local nursery doing what apparently all us chicks do, buy some mfing succulents.

- I wanted this guy: The Staghorn Fern.
So I looked at the price tag…
IT WAS $6,000 DOLLARS.
LIKE U.S. DOLLARS.
Like 3 ETH.
WTF?

Turns out the Staghorn isn’t alone:
Why? We Millennials are weird:
1. People are waiting to have kids or just don’t want kids. I mean parenting during a pandemic 😶
2. Prefer renting over owning (“preference” ahem “priced-out”).
3. Nature ain't cheap... Home Depot = camp ground.
Secrets:
- You can buy 1 plant, get anywhere from 5- 25 cuttings (baby plants) a year.
- Where else do u buy 1 product and it produces other products for you to profit off of?
Check out these #'s:
Marcus Kirby was a server at a Chicago Native Foods.
Now?
He’s the founder of Succulent City, a houseplant store raking in $15K a month
- 70% profit margins
Here's the How: First Where to Sell?
Option 1: Etsy- get high-quality pics, research to make sure prices align w marketplace & double down on good branding/descriptions

Option 2: Launch website & leverage IG/ FB ads. Marcus makes $15k/month w/ just 7K IG followers.
Fiddle Leaf Fig it To Me:
Not all houseplants are created equal.

- Most popular are low maintenance which translates to low light and watering needs
- OR - special hard to find ones - that go for 10's or $$$

Hop on google trends....
Margin Increase:
Set yourself apart and justify a higher price easily by pairing your plants with a trademark planter box or arrangement style.

Marcus sells unique planters, increasing his order size & margin.
How do I find these fing golden plants??
1 - Grow yourself.
First batch from nursery/seed then propagate & multiply stock. Easy to learn on YT

2- Buy in bulk from growers.
Essentially dropship plant selling. Could be a local nursery w full-grown plants or seedlings
Regulations + shipping is a b*tch
Understand what your shipping restrictions
- vary from state to state AND from plant to plant
- (another good reason to limit your product options)

USDA has a nifty chart
Ship it To me:

1: Ship yourself (FedEx has a packing guide for plants.)
Few things to remember:
Plants need to breathe
Waterproof bags
Fragile disclaimer
Extra cushioning

Option 2: Outsource through drop shipping services or partner w grower
Doesn't matter if you're a stay-at-home parent looking for some extra cash or a serial entrepreneur, this is a space RIPE for disruption and new hustles to emerge.

Don't let Silicon Valley have all the fun (3 startups raised $100M+)
Also, we're dropping a thread a day for the next 30 days (generally on cash-flowing business ideas) so make sure to SMASH that follow button so you don't miss ANY of these

And check out my newsletter, link in bio ;)

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More from @Codie_Sanchez

Feb 2
If you want to acquire a million-dollar company, you don’t need to have millions.

Here’s how to buy a business that pays for itself (9 negotiation tips for seller financing):
First up:

What IS seller financing?

Doesn’t sound so nice as a seller… why am I paying for YOU to own my business?

That’s why I sometimes call it “self-liquidating acquisitions.”

Here’s how it works:
Instead of paying cash or using loans...

You agree to pay the seller back over time directly using the profits of the business.

Why would you want to do such a thing?
Read 20 tweets
Jan 28
If you don’t understand acquisitions, you’ll never be truly wealthy.

Here’s what you need to know about how the rich buy businesses:
Think of any 3 rich people.

They likely have 1 thing in common.

They own. Often, they own companies.

The average person doesn't understand this about wealth. I love how Sam Altman put it: Image
The rich buy ownership in big businesses.

And they don't bother mentioning that people like you can do the exact same thing with cashflowing small businesses...
Read 18 tweets
Jan 25
When you move from a worker to the leader, you have to change everything.

What no one tells you about the mindset of owners:
You’re Either the Hammer…

Hammers make things happen. They aren’t afraid to swing hard, take calculated risks, and make an impact. They don’t wait for things to happen.
…Or the Nail

They hold things in place, but only because someone decided that’s where they should be. Nails wait for instructions. They keep their heads down and hope they don’t get bent out of shape.
Read 18 tweets
Jan 23
Biographies of billionaires teach you more than self-help business books.

Here are my 5 favorites:
1. Built from Scratch (Home Depot Founders)

Read for: Learning how to disrupt an industry.

Marcus & Blank were fired from Handy Dan. Then they noticed a gap in the system...
You needed a contractor's license just to buy basic supplies. No one could access professional materials.

Their solution? "If you can save a customer money, do it."

They removed all middlemen and took the DIY market from $35B to $365B. Image
Read 11 tweets
Jan 22
This UK entrepreneur turned a wire basket manufacturer into the world's largest advertising agency.

Warren Buffett allegedly offered to buy it at a 20% premium in 2012…

Here’s the strategy behind this now-$10B boring business: Image
Our story starts with Sir Martin Sorrell.

But before that, it starts with Wire and Plastic Products plc.

It was founded in 1971 as a manufacturer of shopping baskets, rat cages, and clothes lockers.

That is, until Sorrell came along… Image
He and his partner Preston Rabl bought a controlling stake of WPP in 1985.

By 1986, they made their first acquisition:

Picquotware, a teapot manufacturer.

But shortly after, Sorrell started putting his REAL plan into action… Image
Read 16 tweets
Jan 21
The wealth transfer of the decade is happening on Britain's High Streets.

35 shops closed per DAY in 2024.

But where most see destruction, I see opportunity...

Here's the contrarian’s playbook to making $$$ saving local economies:
First, let’s paint a picture:

Nearly 7,000 chain stores closed in the first half of 2024. Pharmacies shuttered. Banks disappeared. Historic pubs went dark.
We see this on Main Streets in the US.

Empty storefronts. Those that aren’t vacant are overly corporatized. Low foot traffic. “For Lease” signs everywhere.

But the high streets?

It goes even further back…
Read 16 tweets

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