Codie Sanchez Profile picture
May 3, 2021 17 tweets 5 min read Read on X
He makes $15k a month off plants?

Maybe PLANTS should be your next biz? Or wait for our plant tax credit play manana 😱

How to profit off plants (the legal kind 🤫):
U.S. house plant sales have increased by 50% in the last 3 years.
- collective spending value to a whopping $1.7 billion!
A $250,000 tree? Weird flex…
Apparently, mega-cars are so 2009, today = boujeeiest of zen gardens.
- WSJ says there’s an entire lux market for finding old cool trees, buying them, then shipping them to mansions & hotels.
Can you buy tree futures??
- I'm sure gonna check my land for trees I can sell before I ever have to cut one again.
thoughtco.com/trees-for-sale…
Saw this trend first hand at my local nursery doing what apparently all us chicks do, buy some mfing succulents.

- I wanted this guy: The Staghorn Fern.
So I looked at the price tag…
IT WAS $6,000 DOLLARS.
LIKE U.S. DOLLARS.
Like 3 ETH.
WTF?

Turns out the Staghorn isn’t alone:
Why? We Millennials are weird:
1. People are waiting to have kids or just don’t want kids. I mean parenting during a pandemic 😶
2. Prefer renting over owning (“preference” ahem “priced-out”).
3. Nature ain't cheap... Home Depot = camp ground.
Secrets:
- You can buy 1 plant, get anywhere from 5- 25 cuttings (baby plants) a year.
- Where else do u buy 1 product and it produces other products for you to profit off of?
Check out these #'s:
Marcus Kirby was a server at a Chicago Native Foods.
Now?
He’s the founder of Succulent City, a houseplant store raking in $15K a month
- 70% profit margins
Here's the How: First Where to Sell?
Option 1: Etsy- get high-quality pics, research to make sure prices align w marketplace & double down on good branding/descriptions

Option 2: Launch website & leverage IG/ FB ads. Marcus makes $15k/month w/ just 7K IG followers.
Fiddle Leaf Fig it To Me:
Not all houseplants are created equal.

- Most popular are low maintenance which translates to low light and watering needs
- OR - special hard to find ones - that go for 10's or $$$

Hop on google trends....
Margin Increase:
Set yourself apart and justify a higher price easily by pairing your plants with a trademark planter box or arrangement style.

Marcus sells unique planters, increasing his order size & margin.
How do I find these fing golden plants??
1 - Grow yourself.
First batch from nursery/seed then propagate & multiply stock. Easy to learn on YT

2- Buy in bulk from growers.
Essentially dropship plant selling. Could be a local nursery w full-grown plants or seedlings
Regulations + shipping is a b*tch
Understand what your shipping restrictions
- vary from state to state AND from plant to plant
- (another good reason to limit your product options)

USDA has a nifty chart
Ship it To me:

1: Ship yourself (FedEx has a packing guide for plants.)
Few things to remember:
Plants need to breathe
Waterproof bags
Fragile disclaimer
Extra cushioning

Option 2: Outsource through drop shipping services or partner w grower
Doesn't matter if you're a stay-at-home parent looking for some extra cash or a serial entrepreneur, this is a space RIPE for disruption and new hustles to emerge.

Don't let Silicon Valley have all the fun (3 startups raised $100M+)
Also, we're dropping a thread a day for the next 30 days (generally on cash-flowing business ideas) so make sure to SMASH that follow button so you don't miss ANY of these

And check out my newsletter, link in bio ;)

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More from @Codie_Sanchez

Sep 6
Wall Street has one rule:

Never start what you can buy.

Here’s everything you need to know about buying a biz in 2025 (full guide):
While 90% of startups fail, 80% of acquisitions survive the first year.

88% of people worth $30M+ have done at lease one acquisition.

That means the best way to get rich isn’t to start a business like they love to tell us.

The best way to wealth with the highest degree of certainty is through acquisitions.
The average small business owner in the US is 67 years old. When you’ve run a business for 10+ years, you're bound to be exhausted.

These owners are motivated to sell by what I call the 7 D's:

- Departure
• Divorce
• Disease
• Disagreement
• Distress
• Death
• Dullness

They’re desperate to exit the game but don't know how. That’s where YOU come in.
Read 23 tweets
Sep 5
You don’t need an MBA or tons of money to start a business.

I recently had Chris Koerner on the pod and he showed me three regular 6-figure side hustles anyone can start THIS weekend.

Here they are (with real examples): Image
Porch Decorations

Rich people want their houses to look amazing, but they're too busy (or lazy) to do it themselves.

That’s where this mom Chris found comes in:

- She buys wholesale pumpkins by the truckload
- Decorates porches
- Films it on her iPhone and uploads to Instagram

She charges $600-1,300 per porch and makes $1M+ a year from this side hustle.

Isn’t that wild?
You can expand this beyond pumpkins to:

- Christmas decorations
- Easter displays
- Quarterly flower swaps

All you need to start is $500 for supplies and an Instagram account.

You'll probably be working weekends. But find me a business without problems.
Read 10 tweets
Sep 3
I’m obsessed with laundromats.

I've made more money from dirty laundry than most finance bros make on Wall Street.

Here’s the playbook I always use to find profitable laundromats:
Quick disclaimer…we’re going to skip a few steps today.

We’re jumping right into the part of the biz buying process where you’ve found a biz that you could buy…

Now we’re going to check if you SHOULD buy it.

Follow these 5 steps:
Step 1. Use my deal calculator

The difference between buying a cashflowing biz & a lemon:

Good financials.

Most buyers get emotional and skip the numbers.

But that's how you end up with a $200K washing machine graveyard.
Read 13 tweets
Sep 2
Meet Taylor Sheridan.

15 years ago, he was sleeping in a tent and got rejected by every production company.

Today, he owns a $500M empire and charges Paramount to film on his ranch.

Here’s his story (and what you can learn from it): Image
Most people think you need money to make money.

Taylor Sheridan (and countless others) prove that’s false.

You need LEVERAGE to make money.

Here's the Leverage Ladder framework Taylor Sheridan used to build his wealth:
1. Create Something Of Value

At 40, Taylor was the poster child for struggling actor. Then he had a few hits, Sicario being one… but that did not make an empire.

So, instead of waiting for someone to discover him, he wrote a drama about a rancher protecting his land and he changed his deal structure.

Nobody cared though.

HBO and every major network passed on his script.Image
Read 10 tweets
Aug 28
If you follow where rich people put their money, you’ll never go broke.

Here's the unsexy asset class private equity billionaires & millionaires are flocking to:
For decades, PE meant massive funds buying massive companies:

• KKR buys RJR Nabisco for $25B
• Blackstone acquires Hilton for $26B
• Apollo takes Harrah's private for $27.8B

The formula was simple: Big money buys big companies, adds big debt, cuts costs. Image
But now? These same Wall Street sharks are swimming downstream - raiding Main Street and buying...

• Your local car wash chain
• Boring IT providers with 20 employees
• That HVAC company with the annoying radio ads

And they're not being quiet about it…
Read 17 tweets
Aug 27
I just heard an acquisition story that made my heart melt.

Meet Cody:

• 6-year veteran
• #2 at a production company in California
• Runs the show while his boss lives in Utah

Here’s how he went from employee to owner of a biz in 90 days:
After 12 years of building someone else's empire, Cody landed on our content about ownership.

He’s been leading operations at a production company so he definitely has experience running a business.

So I don’t blame him when the idea of ownership struck a cord with him.
At the time, Cody and his wife had been saving for a house so it wasn’t like they had tons of extra cash laying around.

But after having a chat, they decided to use their house fund to buy a cashflowing business instead.

Not an easy task. But nothing worth doing ever is…
Read 14 tweets

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