Codie Sanchez Profile picture
May 3, 2021 17 tweets 5 min read Read on X
He makes $15k a month off plants?

Maybe PLANTS should be your next biz? Or wait for our plant tax credit play manana 😱

How to profit off plants (the legal kind 🤫):
U.S. house plant sales have increased by 50% in the last 3 years.
- collective spending value to a whopping $1.7 billion!
A $250,000 tree? Weird flex…
Apparently, mega-cars are so 2009, today = boujeeiest of zen gardens.
- WSJ says there’s an entire lux market for finding old cool trees, buying them, then shipping them to mansions & hotels.
Can you buy tree futures??
- I'm sure gonna check my land for trees I can sell before I ever have to cut one again.
thoughtco.com/trees-for-sale…
Saw this trend first hand at my local nursery doing what apparently all us chicks do, buy some mfing succulents.

- I wanted this guy: The Staghorn Fern.
So I looked at the price tag…
IT WAS $6,000 DOLLARS.
LIKE U.S. DOLLARS.
Like 3 ETH.
WTF?

Turns out the Staghorn isn’t alone:
Why? We Millennials are weird:
1. People are waiting to have kids or just don’t want kids. I mean parenting during a pandemic 😶
2. Prefer renting over owning (“preference” ahem “priced-out”).
3. Nature ain't cheap... Home Depot = camp ground.
Secrets:
- You can buy 1 plant, get anywhere from 5- 25 cuttings (baby plants) a year.
- Where else do u buy 1 product and it produces other products for you to profit off of?
Check out these #'s:
Marcus Kirby was a server at a Chicago Native Foods.
Now?
He’s the founder of Succulent City, a houseplant store raking in $15K a month
- 70% profit margins
Here's the How: First Where to Sell?
Option 1: Etsy- get high-quality pics, research to make sure prices align w marketplace & double down on good branding/descriptions

Option 2: Launch website & leverage IG/ FB ads. Marcus makes $15k/month w/ just 7K IG followers.
Fiddle Leaf Fig it To Me:
Not all houseplants are created equal.

- Most popular are low maintenance which translates to low light and watering needs
- OR - special hard to find ones - that go for 10's or $$$

Hop on google trends....
Margin Increase:
Set yourself apart and justify a higher price easily by pairing your plants with a trademark planter box or arrangement style.

Marcus sells unique planters, increasing his order size & margin.
How do I find these fing golden plants??
1 - Grow yourself.
First batch from nursery/seed then propagate & multiply stock. Easy to learn on YT

2- Buy in bulk from growers.
Essentially dropship plant selling. Could be a local nursery w full-grown plants or seedlings
Regulations + shipping is a b*tch
Understand what your shipping restrictions
- vary from state to state AND from plant to plant
- (another good reason to limit your product options)

USDA has a nifty chart
Ship it To me:

1: Ship yourself (FedEx has a packing guide for plants.)
Few things to remember:
Plants need to breathe
Waterproof bags
Fragile disclaimer
Extra cushioning

Option 2: Outsource through drop shipping services or partner w grower
Doesn't matter if you're a stay-at-home parent looking for some extra cash or a serial entrepreneur, this is a space RIPE for disruption and new hustles to emerge.

Don't let Silicon Valley have all the fun (3 startups raised $100M+)
Also, we're dropping a thread a day for the next 30 days (generally on cash-flowing business ideas) so make sure to SMASH that follow button so you don't miss ANY of these

And check out my newsletter, link in bio ;)

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More from @Codie_Sanchez

May 28
Harsh truth:

Running a company is simply a game of prioritizing problems.

Here’s how to become the Chief Problem Solver in your business:
Want to know Elon Musk's "secret" to running Tesla, SpaceX, and 3+ other billion-dollar companies?

According to Marc Andreessen, it's simple:

"He shows up every week, identifies the biggest problem, fixes it, and does that 52 weeks in a row."
Most companies hide from problems:

• They reframe them as "challenges"
• They create layers of abstraction
• They delegate them into oblivion

But problems aren't biohazards—they're your biggest opportunities.

Bigger the problem? Bigger the potential. Image
Read 13 tweets
May 7
Opportunity nobody talks about:

Buying unwanted land.

With $10K and 7 days of work, I was under contract for 10 acres in West Texas.

Here’s how I did it (and why): Image
Step 1: Set clear “make or break” criteria

I wanted:

• 10+ acres
• Located in West Texas (near Marfa/tourist spots)
• No restrictions on land use
• Under $10K budget
• Close in ONE week
Step 2: Start searching

I focused my search on land(dot)com looking specifically for:

• Mountain views
• Seller financing options
• Level property (easier to build on)
• Proximity to Marfa (artsy tourist destination)
Read 15 tweets
May 1
In 2025, more people are buying businesses than ever before.

Here are 8 revealing stats from our comprehensive survey of small business buyers:
1. Top industry to buy in

Home services. Overwhelmingly.

Followed by:

- Professional services
- Health & wellness
- Construction Image
2. Why those industries?

Buyers want businesses they:

1) have experience in
2) know will cashflow

They prioritize what they understand, what pays reliably, and what can last. Image
Read 11 tweets
Apr 30
SBA loans are getting their biggest overhaul in years.

If you want to buy a business in 2025, here’s what you need to know:
First, little disclaimer: SBA rules are crazy complicated.

This is the high-level overview, but ALWAYS double-check info you find online before applying it to your specific situation.

Here are 5 new policy changes that stood out to me:
Rule change #1: Seller financing limits

You can't use seller notes for your entire down payment anymore.

Only 5% of the required 10% can come from a seller note.

And, the 2-year seller note option is going away… Image
Read 22 tweets
Apr 23
This is Bill Perkins.

He's worth 100s of millions, a hedge fund manager, poker player, asymmetric thinker...

And my smartest mentor.

Steal his 7 principles on how the rich think differently: Image
1. You Have ZERO Risk

Most people are afraid of risk because their egos can’t stand looking like an idiot.

I remember being slightly mind-f*cked by Bill's idea that educated people have no actual financial risk.

Listen to him explain it here:
2. Don’t Get Attached To Your Ideas

You need people in your life to give you a reality check from time to time.

One time at Bill’s house, I was in the midst of sharing a new business idea when he interrupted me to ask:

"Has small infected your thinking?"
Read 10 tweets
Apr 22
The system is designed to keep you comfortable, not wealthy.

This financial autopsy of a 36-year-old couple earning $350k proves it.

Look at these numbers: Image
I just analyzed this financial autopsy of a couple in the Detroit suburbs:

- 36 years old
- $350K combined income
- $700K retirement accounts
- $900K mortgage

Looks like the American Dream on paper... Let’s look at the monthly
Monthly income:

1. Wife: $7.2k ($3.6k x 2 per month)

(Salary is $150k/yr. After taxes, her take-home is ~$86k/yr)

2. Husband: $7k - $12k

Total: ~$17k per month Image
Read 18 tweets

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