Matteo Franceschetti Profile picture
May 14, 2021 17 tweets 3 min read Read on X
Frank Slootman is regarded as one of the top CEOs in tech.

He is best known for his operating skills and has successfully taken three companies public as CEO, including ServiceNow and Snowflake.

Here are 3 operational frameworks that he has found to be the most effective... Image
1) Increase the velocity

One of the best things an organization can do to improve is to amp up its performance and intensity.

“The role of a leader is to change the status quo, step up the pace, and increase the intensity...
...Leaders are the energy bunnies and pacemakers of the organization.

Some people drain energy from organizations; not leaders, they engulf organizations with energy.”
Increasing the pace has compounding effects on the organization.

“Stepping up the pace doesn’t just cause people to do things faster. They start doing things differently.

They become more demanding of others. This is precisely what we want in an organization...
...ServiceNow had a relentless ‘get shit done’ culture and they were proud of it.

The culture enthusiastically embraced those who got things done, and it repelled those who did not.”
2) Increase the standards

Raising the standards for the organization internally is one of the most important things a company can do, and it starts at the top.

“When stepping up the pace, inevitably excuses are made about quality...
...We can’t possibly move this fast, and maintain quality?

We would agree, because we are going to move faster and raise quality. It has a compound effect on productivity.

It’s not defying gravity, it’s beating reams of slack out of the system...
...Until the pressure is on, we don’t even know how much better and faster we can be.”
Feel strongly about what you are building and make sure your employees feel the same way.

“Another way we would pursue this conversation was asking people whether they liked their work, or whether they loved it...
...So, let’s resolve to love what we produce, not just like it. Feel strongly, even passionate about what you are producing.

It changes things perceptibly. Moving mental boundaries, that is what this is.”
Good is the enemy of great.

“Mediocrity is the silent killer. Organizations are not getting killed by their C players. Everybody knows who they are, and performance eventually is addressed.

The people who kill organizations are your B players...
...It’s the scourge of the enterprise because there are many and they are generally accepted.

Often, they are seen as not bad enough to fire, but not good enough to keep. They are the ultimate passengers...
...B players need to be pared: they either become A players, or they become C players and get flushed out.

You can help by raising standards, by refusing mediocre outcomes.

Channel your inner Steve Jobs."
3) Narrow the focus

Narrowing the focus increases velocity.

“The fastest way to move a dial is to narrow the focus. People naturally resist focus because they can’t decide what is important...
...Therein lies a problem: people can typically tell you after some deliberation what their top three priorities are, but they struggle to decide on just one.

Many people and organizations are focused a mile wide and an inch deep...
...It can’t be a surprise when they progress at snails pace. Log jams get broken when you sift through the reams of activities and you create fewer and clearer objectives.

Do less, at a time.”
Focus comes down to ruthless prioritization.

“People say they want to focus, but their actions do not bear it out, quite the opposite. Focus is hard once you understand what that means.

What are you not going to do?”

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More from @m_franceschetti

Jan 14, 2023
Here is an awesome podcast about Ogilvy. It is a master class. I pasted below some of the notes I took about his principles
open.spotify.com/episode/0KTmm0…
1) If you do things well, then good things will come
2) I am intolerant of mediocrity and laziness
3) Do not use more words than necessary. Cut your wordage in half
4) Set exorbitant standards and give your people hell when they do not live up to them. There is nothing so demoralizing for a boss as accepting mediocre standards
5) Possess extraordinary self discipline
6) Encourage exuberance
Read 15 tweets
Apr 30, 2022
Have you ever heard of the parable of the Chinese farmer?

If not read it below, I love it. 👇
A farmer and his family in ancient China owned a horse. His neighbors said how lucky he was to have such a fine horse to pull his plow through the fields. The farmer said, “Maybe yes, maybe no.”
One day the horse broke through the gate and ran away. His neighbors came around to lament his terrible loss, saying it was a terrible bit of bad luck. The farmer said, “Maybe yes, maybe no.”
Read 8 tweets
Mar 22, 2022
Like many of you, I have a busy schedule filled with many meetings weekly. In 2017, I started color-coding my calendar per @rabois’ advice. This allows me to immediately know priorities and also see how much time I’m spending in each area of @eightsleep & adjust if necessary 👇
I color code every type of meeting I have:

Dark Green - Investors
Light green - Fund
Red - External contacts
Tangerine - Hiring
Yellow - Ops
Lavender - Hardware
Blue - Software
Gray - Growth
Grape - Various
Peacock - Personal
Hot pink - Podcasts / Media
This is what my calendar looks like in a typical week:
Read 5 tweets
Mar 21, 2022
I’ve always had a “need for speed.” I love driving go-carts, my vespa, jet skis, and of course, fast cars 🏎

There are fascinating historical, physiological, and psychological reasons humans love going fast…
Historical:
🏎 Post-WW2, the ubiquity of cars made humans irreversibly impatient with slow travel
Physiological:
🏎 Driving fast boosts testosterone (why men are more prone to reckless driving)
🏎 When you “floor” a gas pedal, adrenaline spikes → heart races, body temp rises, limbs tingle
🏎 Monoamine Oxidase (MAO) is a Dopamine regulator – those with low MAO crave thrills
Read 5 tweets
Mar 9, 2022
People often ask what it’s been like founding @eightsleep with my spouse and working together

Personally, I love working with @a_zatarain

Here are some tips on how we make it work and fun anecdotes of what it’s like 👇
After ~9:30pm, @a_zatarain insists we stop talking about work because I would do the same with any colleague (unless something urgent came up). But I CAN still Slack her....So sometimes we’ll be reading or watching a show & her phone will be buzzing with my newest business ideas.
Because we use Slack for business and WhatsApp for personal communication, there are times where i’m complaining on Slack about things we need to get done for @eightsleep and asking what’s for dinner on WhatsApp 😇
Read 5 tweets
Feb 22, 2022
Startups are high performance machines that should focused on quality and efficiency. At @eightsleep we call it “Operational Excellence”. Here are 8 practical tips, some from @rabois, some from Frank Slootman and others from High Output Management👇
1. 🗣 The role of a leader.
Leaders are the energizer bunnies and pacemakers of the organization. They look for and exploit every single opportunity to step up the pace, set a higher bar for quality, and narrow the plane of attack
2. 👩‍✈️ Lead, don’t manage.
You want to be active versus reactive. Calling yourself a manager implies some level of reactivity. You manage unexpected situations. You lead to ideal outcomes. You want to be driving the vehicle versus a passenger observing
Read 10 tweets

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