Luv Profile picture
May 16, 2021 15 tweets 4 min read Read on X
I searched the web for the best guerrilla marketing examples.

Here's what I found.

(10 Mind-blowing 😯 examples!!)

#MarketingTwitter

👇👇
Definition first:

Guerrilla marketing is an advertisement strategy in which a company uses surprise and/or unconventional interactions in order to promote a product or service. (Wikipedia)
1. Marketing for King Kong Movie on the beach. Image
2. Colgate reminded kids to brush their teeth after having ice-creams. Image
3. AXE deodorants used exit signs to endorse their "AXE EFFECT". Image
4. IWC watches promoted their watches using strap-handles in buses. Image
5. Spiderman-2 coming soon, above you. Image
6. Burn 60, a company that sells weight loss products, very cleverly used string bags for marketing. Image
7. Tyskie used door handles to market their beer. Image
8. Dental Implant Insurance ads in bowling alleys Image
9. Gold's Gym used elevators for marketing. Image
10. Take a break, have a kitkat :) Image
If you liked this thread, please RT the first Tweet.

You can also follow my handle @luv1oh1 for more interesting content.
Btw, which one did you like the most?

1,2,3,4,5,6,7,8,9 or 10?

Let me know 👇
You can read more interesting threads here 👇

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More from @luv1oh1

May 3, 2022
With 1000s of Chrome extensions available, which ones are worth adding to your marketing stack?

Here are my top 10 recommendations for you:
1. Awesome Screenshot

The best screen recorder & screenshot tool to record screen on your browser.

Link:
chrome.google.com/webstore/detai…
2. Grammarly

From grammar and spelling to style and tone, Grammarly helps you eliminate writing errors and find the perfect words to express yourself.

Link:
chrome.google.com/webstore/detai…
Read 12 tweets
Jul 10, 2021
10 Actionable Tips to Up Your Twitter Game 🚀

[Shared by 10 Twitter Growth Experts]

A thread..
1. 8:1 rule.

If you are new on Twitter, try to reply to 8 different people and post at least 1 tweet daily.

Once you begin following this, the algorithm starts to recognize you. It shows your tweets as recommendations.

Shared by: @prathkum
2. Turn on notifications

Turn on notifications for big or fast-growing accounts. Comment as soon as they tweet. Make sure your comments are meaningful. People will visit your profile if they find your comment interesting.

Shared by: @sahilypatel
Read 12 tweets
Jun 24, 2021
STAGE 5 is where the MAGIC of becoming a BRAND happens.

A short thread.. 🧵
The customer journey looks something like this:

Awareness
⬇️
Discovery
⬇️
Evaluation
⬇️
Intent
⬇️
Purchase
⬇️
Loyalty
The loyalty stage can be further divided into 5 STAGES to identify the best of your best customers.

(Thanks to Huba and McConnell for the loyalty ladder framework)

The Customer Loyalty Ladder (ascending order) 👇

scholar.google.co.in/scholar?q=huba…
Read 11 tweets
Jun 4, 2021
10 Books Recommended by 10 Successful Startup Founders

A thread.. 🧵
1. Book: Range

Recommended by:
Kunal Shah, Founder- CRED

Overview:
Studying the world's most successful people in the world, the author demonstrates why in most fields generalists, not specialists are primed to excel.

amzn.to/3uWtJfW
2. Book: Thinking, Fast and Slow

Recommended by:
Sahil Lavingia, founder- Gumroad

Overview:
This book reveals how the minds are tripped up by error and prejudice. It gives you practical techniques for slower & smarter thinking.

amzn.to/3fPUiz2
Read 12 tweets
Feb 24, 2021
Link building is essential for your website to get discovered on the internet.

Following are 3 simple tactics which can help you find guest posting opportunities:

(Thread) link building opportunities...
1. Find Guest Posting opportunities using Twitter

If a guest post is published, it will mostly be shared on Twitter. Here are a few search strings suggested by Brian Dean, founder of Backlinko, that you can use to find guest posting websites in your niche on Twitter:
“your niche” + guest post by

“your niche” + guest author

“your niche” + write for us

“your niche” + guest article

I tried the search string( “digital marketing” + guest post by) . Voila! I found a handful of sites for guest posting. Here’s a snippet of the result Image
Read 7 tweets
Sep 15, 2020
THE DECOY EFFECT IN MARKETING

By definition, The Decoy Effect is a cognitive bias in which consumers will tend to have a specific change in preferences between two options when also presented with a third option that is asymmetrically dominated.
(1/n)
Let me explain this to you with an example.

You go you for a movie. Assuming you enjoy munching popcorn while watching your favourite movie.

You see the following two popcorn sizes.
(2/n) Image
You’re most likely to buy the small size because your brain tells you that small size is reasonable while the other is expensive.
(3/n)
Read 6 tweets

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