DUDE- this #Amphibia season finale is everything a great Disney Channel show should be- lovable iconic characters in high stakes, memorable, beautifully animated compelling stories that don’t talk down to their audience. I CHEERED & GASPED. Congrats to @Radrappy & team! ⚔️ 🐸 👑
Ever since Snow White & Fantasia, “Disney” has included devils & witches, betrayal, fear & death- creating drama, thrills & entertainment. What makes something “Disney” isn’t that its sanitized, it’s that it hits ALL the emotions, light & dark- in service of great storytelling
When I worked for the Disney Channel, the craziest thing in the world was having them tell me to soften & dumb things down, because anything that might raise the audiences pulse 1.5% or elicit any surprise “wasn’t Disney.” Needless to say, this GIF got a lot of use
Anyway what I’m getting at is that @Radrappy & team should be proud they’re keeping that great storytelling tradition alive, and any network programming genius who thinks this kind of episode should be hidden instead of promoted should probably work in daycare not entertainment

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More from @_AlexHirsch

30 Apr 19
Seems to me that in order to adapt a beloved IP like, sayyyyy, a video game, you need to start with a simple question- what do fans love about this character? What do they love about this world? What FEELING does this game give them? How can we strive to create that feeling?
This means thoughtfully and deeply mining the emotions associated with that game, favorite moments, the design, the MUSIC, the common experiences everyone has had with this game, common frustrations with the game, it’s history, learning to speak the LANGUAGE of that fan community
You do this by getting a team, and team leadership, that’s immersed in these feelings, that had strong personal love and nostalgia for that property, an intrinsic sense of what FEELS like the IP they know and love, what lived up to & what violates its promise
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