10 Books Recommended by 10 Successful Startup Founders
A thread.. 🧵
1. Book: Range
Recommended by:
Kunal Shah, Founder- CRED
Overview:
Studying the world's most successful people in the world, the author demonstrates why in most fields generalists, not specialists are primed to excel.
Recommended by:
Stewart Butterfield, founder-Slack
Overview:
The book shows you how to unlock the power within yourself to become your best and truest self, change your future and find lasting happiness.
Overview:
The authors address the challenge of improving the world: choosing to champion novel ideas and values that go against battle conformity and outdated traditions.
Recommended by:
Patrick Collison, co-founder- Stripe
Overview:
Built on the foundation of Zen thinking and humanistic psychology, the book will teach you how to develop your concentration for peak performance.
Overview:
The book will teach you how to quickly resolve conflicts when they arise, act with courage and control your emotions before they control you.
Recommended by:
Matt Mullenweg, founder- WordPress
Overview:
Everyone wants to succeed in life. But what causes some of us to be more successful than others? This book will change the way you think about the world.
Turn on notifications for big or fast-growing accounts. Comment as soon as they tweet. Make sure your comments are meaningful. People will visit your profile if they find your comment interesting.
Guerrilla marketing is an advertisement strategy in which a company uses surprise and/or unconventional interactions in order to promote a product or service. (Wikipedia)
Link building is essential for your website to get discovered on the internet.
Following are 3 simple tactics which can help you find guest posting opportunities:
(Thread)
1. Find Guest Posting opportunities using Twitter
If a guest post is published, it will mostly be shared on Twitter. Here are a few search strings suggested by Brian Dean, founder of Backlinko, that you can use to find guest posting websites in your niche on Twitter:
“your niche” + guest post by
“your niche” + guest author
“your niche” + write for us
“your niche” + guest article
I tried the search string( “digital marketing” + guest post by) . Voila! I found a handful of sites for guest posting. Here’s a snippet of the result
By definition, The Decoy Effect is a cognitive bias in which consumers will tend to have a specific change in preferences between two options when also presented with a third option that is asymmetrically dominated.
(1/n)
Let me explain this to you with an example.
You go you for a movie. Assuming you enjoy munching popcorn while watching your favourite movie.
You see the following two popcorn sizes.
(2/n)
You’re most likely to buy the small size because your brain tells you that small size is reasonable while the other is expensive.
(3/n)