In this thread I will teach you how to hire, build (and KEEP) a world class team.
If you’ve ever felt “too much to do, not enough time,” read this 🧵
Table of Contents
In this thread I will cover the TYPES of labor, the different traps of compensation, how to build great CULTURE — and we’ll tie it up with a bit of practical advice if you’re just getting started.
Let’s go…
#1 There are different “levels” of labor
Knowing WHAT you’re trying to build & HOW you want it to feel will tell you WHO you need to recruit.
In my most recent ventures, I’ve always start at the top because I have the money to resource them and pay them…
(This will 1,000% change your life and business forever if you STUDY it — don’t just read it, dissect this)
#1 There are two main ways to build consulting / training brands…
The easiest (and quickest) is the “genius” model. Genius with a thousand helpers. In short, YOU are the business. Create content, publish it — have a few VAs and a training product and you’re in business…
#2 If you want a sellable business, or compounding equity, enterprise value etc — this is not the way.
The harder, slower, and more DURABLE model?
Faculty: you build team, decentralize command, and create a brand around an IDEA and an outcome VS a person.
Here are a few lessons on handling failure from the late great Walt Disney:
1/ At age nineteen Disney & Ub Iwerks founded Disney Commercial Artists in Kansas City. The firm lasted one month, dying from the lack of contracts or income.
2/ At age twenty Disney founded Laugh-O-Grams in Kansas City. His first product was Alice in Wonderland, animated cartoon for Kansas City theater owners. The firm became insolvent due to selling animated shorts for too little money Disney went broke again..
It’s been ~8 months since I’ve had an executive assistant.
My previous EA was promoted, about 87 times and she is now my chief of staff and partnered into multiple companies.
When the time came to replace her, I decided I didn’t want one.
Sometimes it’s nice getting in the weeds a bit and seeing what’s actually taking time and what isn’t…
We have grown a lot, and it’s about time for me to bring in another EA. My EAs are not your normal standard ’average’ EA position.
They work closely not only with me but with leaders in different divisions & different CEOs/owners of portfolio brands that I am partnered into or own outright.