An addiction model may actually explain tribalism, confirmation bias, and even conspiracy theories/Qanon. Let’s unpack….
Several years ago I started observing the parallels between addiction and political tribalism as marriages/friendships/families imploded over politics….1/
Specifically, I started noticing the parallels between the effect that addiction has on relationships when those relationships (interventions) threaten the continuation of the addictive behavior/activity.
Basically,….2/
…when confronted with a threat to the addiction, the addict will often cut the loved one out of their life, rather than cut out the addictive behavior.
This has occurred countless times over the last 5 years as people have cut family/friends out of their lives over politics. 3/
For example, I had a daughter tell me that her 80 something year-old mom told her that if Trump and the daughter were both drowning, she (the mother) would save Trump first, and the daughter, second, if at all.
This is one of many stories people have DM’d me looking for help. 4/
Initially, it appeared to be an “addiction” to the outrage, anger, or fear.
But then I came across research explaining dopamine, which is related to the reward center of the brain, in terms of “subjective utility”. This got me thinking about confirmation bias: 5/
That the “addiction” wasn’t to the outrage/anger/fear.
Instead, the addiction was created by repeatedly receiving a dopamine reward every time their subjective beliefs (bias) were confirmed by Rush/Hannity/Tucker.
The anger/fear was the by-product of the addictive process. 6/
But, as I explained on the Lincoln Project podcast, this addictive process may have a second, compounding factor to it because….. 7/
….research has shown neuroanatomical regions associated with physically painful experiences exhibit increased activity when people experience social exclusion or separation (as explained in this thread about Qanon). 8/
As mentioned above, dopamine is related to the “reward system” of the brain, and is involved in the pleasurable experiences related to sex, gambling, etc.
Dopamine is associated with the high experienced with cocaine use/addiction.
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Similar to social exclusion/separation…..pain/discomfort avoidance is also a factor in certain addictions:
The “DTs” (delirium tremens) experienced by alcoholics who suddenly quit drinking....and opioid/heroin withdrawal.
"Relapse" provides relief from withdrawal symptoms. 16/
With this as a backdrop, it’s conceivable to conceptualize political tribalism (& perhaps even cultism), through an addiction model where there's a cocaine-like hit on the front end that pulls them in...
....and an opioid-like withdrawal that prevents them from pushing away. 17/
But there’s another important factor at play in this process that not only appears to contribute to tribalism, confirmation bias, but also conspiracy theory susceptibility, radicalization, and Qanon.
That factor: “anticipation”.
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Or, as Robert Sapolsky explains in this short video:
The power of “maybe”.
Watch this, and then keep reading:
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Now consider how anticipation affects the role dopamine plays in confirmation bias.
In this context, the dopamine hit isn’t experienced by having a correct opinion/belief (their bias being confirmed), the dopamine hit is experienced from the “anticipation” of being “right”. 20/
But all of this really gets interesting when viewed through the lens of dopamine optimization being tied to the 50/50 anticipation-to-reward ratio, because it would seem to have implications for radicalization and extremism:
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Since dopamine production/release isn't maximized by correctly anticipating the outcome 100% of the time…
.....in order to experience optimal dopamine production,...
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….people would need to constantly seek out new “sources” and new information that would consistently introduce "unanticipated"/unknown details, in order for them to have a heightened dopamine experience......because being 100% correct doesn't produce that.
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If someone watched/listened to FOX for years/decades, and had memorized the talking points….they would eventually be able to anticipate future narratives 100% of the time.
This would produce a limited dopamine experience, even though their biases are completely confirmed.
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However, when right wing news consumers then turn on OANN, Newsmax, Alex Jones, etc., and hear new fantastical details that are added to the mainstream right-wing narrative, these people's anticipation-to-reward ratio has now been disrupted.
And as Sapolsky demonstrated,…
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…..this disruption will cause dopamine spikes, which are optimized when people are not able to correctly predict or “anticipate” 50% of what they are being told.
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This creates an incentive structure where they are “rewarded” by continually seeking out more extreme, more radical, and more delusional information and narratives in order to continually maintain the optimum 50/50 anticipation-to-reward ratio.
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This process basically mirrors "tolerance" as seen in other forms of addiction, except that rather than building a tolerance to increased levels of an addictive substance, the individual builds a tolerance to the known (dis)information.
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And instead of having to increase the ingestion of an addictive substance to chase the “high”….. they need to continually increase the amount of new, un-anticipatable (dis)information.
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This results in people perpetually seeking out more delusional, more fantastical, and more conspiratorial information because, eventually, anything remotely factual has already been heard, and therefore can be “anticipated”.
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With this as a backdrop, it's easy to see how dynamic plays into Qanon and conspiracies theories.
As Sapolsky said, “’maybe’, is addictive like nothing else out there”.
“Maybe”, is the essence of conspiracy theories:
“Maybe, X is happening/occurring”
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The “anticipation” and the 50/50 optimization of dopamine production may explain why people aren't deterred when predictions, and the expectations created by those predictions, do not come true in cult situations or with Qanon.
Based on this model….
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..…the delusional, non-occurring predictions may actually reinforce belief in the conspiracy/cult because it supplies the necessary 50% miss rate needed for optimum dopamine production….
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....with the other 50% of perceived “accurately anticipated” events being the result of delusional subjective interpretations of events that create “false positive” confirmations:
This is a really interesting TedTalk on addiction. Applying it to the political climate, and viewing it through the lens of demonization/tribalism.....The obvious challenge we face as a country?........42/ ted.com/talks/johann_h…
...How to re-establish connection & strengthen "bonding"....when the incentive structure for many in the media, especially people like Tucker Carlson, is to create an emotional response that not only sabotages those bonds with fellow Americans, but also with family members? 43/
Follow up/related thread addressing dopamine-related illnesses such as Parkinson's/Schizophrenia, and the effect of exposing people with altered states of perception...either due to illness/disorder, or "self-medication"... to Qanon/conspiracy theories:
His voice impairment benefits him, because it's difficult to pick up on subtle "tells" in inflection, cadence, tone, or changes in comfort, confidence, or authenticity when speaking.
Instead.....
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.....there is a mix of truth, speculation, opinion, and conspiracy that is distorted and distracted by his speaking/voice issues.
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At one point during his confirmation hearings, when confronted with the fact that there is no research/evidence linking Anti-depressant to school shootings...
....I thought I heard RFK defend his position by pointing out there is no evidence showing antidepressants don’t cause school shootings.
When watching the evolution of the relationships between the conservatives/liberals in this video, I thought about a modern day replication of the famous “Milgram” shock experiment.
The primary take-away from the Milgram experiment generally focused on obedience to authority.
But one important variable in the experiment was that the participants of the experiment were disconnected from the person they thought they were hurting.
They did not know or see the person they were harming.
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Circling back to the present state of American politics....
....it would be interesting to replicate the Milgram experiment with conservatives instructed to shock a liberal, & vice versa.
An added twist:
Have the instructions/orders given by specific political/media figures that have a strong influence over them.
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Regardless of whether Trump was bought off by Tik Tok investors/donors…
....or driven by his need for narcissistic supply from "young" users...
….Trump’s narcissism compromised him, and once again exposed his unfitness to be president.
Let’s unpack the Tik Tok flip-flop….
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First, a refresher on Tik Tok:
In 2024, @gregghurwitz, @gretchenBarton and the Worthy Strategy Group analyzed how China/Russian/Iran were manipulating young Americans to hate the U.S...
In April, a multidisciplinary report was released addressing young men. The report opened with by quoting me.....which is relevant to Trump's election victory:
It's really difficult to pause, and reflect when we are consumed with fear and anxiety. Contemplating our "shadow" in the Carl Jungian sense is a higher level of consciousness....it requires us to engage our prefrontal cortex.
Fear and anxiety keep the amygdala engaged in overdrive.....which hijacks the prefrontal cortex.
The more scared and anxious we are, the more self-preservational we become.
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Exposure to chronic stress and fear literally rewires our brains to become rewired, and to become disproportionately reactive to stress/anxiety/fear…
....so that we respond to subsequent stress/fear-inducing experiences more intensely and for a longer duration:
At the most extreme levels, self-preservation presents in ways that are similar to Cluster B Personality Disorders:
We become consumed with the self (narcissism) to the point of recklessly disregarding others (sociopathy)....it becomes a Darwinian, dog-eat-dog, law of the jungle mentality.