We are going to court. Our lawsuit takes aim at Google, Facebook, Amazon, Twitter, Verizon, AT&T and the entire online advertising/tracking industry by challenging industry rules set by IAB TechLab. @ICCLtweet iccl.ie/rtb-june-2021/
The online advertising industry causes the world's biggest data breach. We are going to court to stop it. iccl.ie/rtb-june-2021/
Our evidence includes the “IAB Audience Taxonomy”, the data broker industry rulebook that specifies what can be in companies hidden dossiers about you: Your health problems, your debt... iccl.ie/rtb-june-2021/
Video: a peek inside the system building secret dossiers about you.
The ad industry uses bad rules set by IAB TechLab (members include big tech (Google, Facebook, Amazon...) data brokers (Equifax, Experian, Acxiom...), agencies...
It is headquartered in NYC, but we are going to court in Hamburg to hold it to account under the GDPR. @peterhense
@peterhense Online advertising industry broadcasts our personal data, rather than protecting it.
But the GDPR is clear: personal data must be protected.
Here's @RaviNa1k of @A__W______O who has worked with me over the last three years leading up to this case.
Also today, @ICCLtweet joined the European Parliament's "Tracking-Free Ads Coalition". See statement from @paultang
I spoke with @TechCrunch@riptari about our @ICCLtweet lawsuit against the privacy crisis in online advertising, and how, after three years, #GDPR enforcers have failed to take any action to end the biggest data breach ever recorded. techcrunch.com/2021/06/16/adt…
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Video thread
Meet the Six Horsemen of the Digital Apocalypse.
Horseman 1: The quality of information in democracy is collapsing.
Broken and fraud-riddled online advertising market is crushing journalism and monetising disinformation.
Plus, social media toxic "recommender system" algorithms artificially amplify hate and disinformation, and push self harm and suicide at children.
Horseman 2: Election manipulation
Online advertising tech (Real-Time Bidding) leaks intimate data about what all voters read online and their real world movements, too. This is a goldmine for anyone who wants to interfere in Europe's elections.
People – not Big Tech’s algorithms – should decide what they see and share online. The European Commission should learn from @CNaM_ie’s example, and give everyone in Europe the freedom to decide. iccl.ie/2023/the-europ…
These systems are acutely dangerous. Just one hour after @AmnestyTech’s researchers started a TikTok account posing as a 13-year-old child who views mental health content, TikTok’s algorithm started to show the child videos glamourising suicide.
@AmnestyTech Algorithmic “recommender systems” select emotive and extreme content and show it to people who the system estimates are most likely to be outraged. These outraged people then spend longer on the platform, which allows the company to make more money showing them ads.
New report: how data about Europe's political leaders, judges, and military personnel flow to foreign states and non-state actors.
RTB's security problem is a national security problem. iccl.ie/digital-data/e…
Our investigation highlights a widespread trade in data about sensitive European personnel and leaders that exposes them to blackmail, hacking and compromise, and undermines the security of their organisations and institutions.
The report also reveals that Google (and other RTB firms) send RTB data about people in the U.S. to Russia and China
The U.S. Federal Trade Commission @FTC is considering new privacy rules.
Today, ICCL @ICCLtweet & @OpenMarkets & @TACD_Consumers (a forum of 75 NGOs) make a major submission showing the need for action against commercial surveillance. iccl.ie/digital-data/f…
The private things we do online, and where we move in the real world, are tracked by a vast online system called “Real-Time Bidding” (RTB). It works behind the scenes on almost every website and app. It tracks and exposes Americans' secrets 107 trillion times a year.
On average, the RTB system broadcasts what a person in the U.S. is reading and watching, and where they are, 747 times a day. For example, a person in Ohio will have their online activity and location exposed 812 times every day.
We examined thousands of pages of unsealed docs and depositions of Meta engineers from a long running case against Meta in Northern California. We found a data free-for-all inside Meta that makes compliance with the new EU Digital Markets Act an impossibility.
Case starts in 2018. After prolonged difficulty obtaining the necessary information from Meta the Court in Northern California appointed a Special Master in July 2021 to oversee Meta’s production of information about several plaintiffs. See @jason_kint's excellent timeline.
Today we release (staggering) new data on the "RTB" online ads data breach.
“Real-Time Bidding” tracks and shares what people view online and their real-world movements 178 Trillion times a year in the U.S. & Europe. iccl.ie/digital-data/i…
Google says 4,698 companies are allowed to receive its RTB data about what people in the U.S. are viewing online, and where they are. That number includes companies in Russia and China.
Our report includes figures for every U.S. state and European country.
Example: if you live in Ohio your internet behaviour and movements are exposed 812 times on average every day. Many other U.S. States are higher.