David (TalkingCents) Profile picture
Jun 30, 2021 22 tweets 12 min read Read on X
The ‘How to’ Invest Guide.

• Investor or Trader
• Property Investment
• Commodities
• Investing in Equities
• How to Research
• My 5 Top Shares

A Read and a Retweet is in Order.

(Thread) ⬇️
• Intro

The content is from live seminars that took place between 19-27th June.
(Video links at the end) #Livestream

If you would like to be kept in the loop for future seminars - sign up below. 👇🏽

We bring gems straight to your inbox-every Monday
davidketh.substack.com/p/coming-soon
• Investor Or Trader

We opened the discussions with some things to ponder.

1. Risk Averse
2. Risk Tolerant

-Less risk= Less Reward
-More risk= More Reward

Carefully consider where you find yourself on this spectrum?
Why?

• Protect Capital
• Go all in
• In-between
- finished pondering?

Now, you’ll need to allocate capital into asset classes that are aligned with your risk appetite.

Factors like:

• Age
• Time
• Fear Factor
• Experience
• Financial Resources

will all play into decision making.

Here are some asset examples 👇🏽
•Property Investment

We discussed:

- Interest rates
- Inflation
- South African Reserve Bank

Buying Property? Read this first👇🏽
-interest rates

Remember, SA is reactory, and macro-economics will dictate our interest rates.

Interest rates have been trending down the last 20 years, but yet our GDP is shrinking. Why?
The big guns are doing something wrong. @SAReserveBank

Keep reading to find out. 👇🏽
-Inflation

interest rates have been able to come down because inflation has been ⬇️. It’s what happens when millions lose their jobs and there is no money to spend. (Velocity dries up)
SA has been increasing tax because they love austerity and fiscus is under pressure.
-South African Reserve Bank

Interest rates is a monetary tool central banks use to stimulate an economy. Something @SAReserveBank has failed to do.

Central -Commercial bank - You

The working class is what gives #ZAR value, your productivity gets plundered by bankers.
• Understanding Commodities

Hedging against inflation was the primary concern here. We didn’t spend much time talking about commodities because we focused on Property and Equity mainly.

But check this out,

Dollar strength = weakness in commodities + vice versa
• Investing in Equity

This was the focal point of the presentation.

We focused on:

- Index vs single stock investment
- Growth vs Value
- Case studies
- Compound interest
- Risk management
- Case study 1: Index Investment

SA TOP 40

Look at the power of staying investing. My bud @ric_gouveia made an excellent observation, Naspers heavily influenced this index’s return. Taking them out of this picture would have looked a whole lot different.

#safety #risky
-Case study 2: Single stock

NASPERS

Probably the darling of the JSE, without exposure to this stock many South Africans wouldn’t be as well off as they are today.

I’m just drawing a comparison between index and single stock investing. To demonstrate risk appetite.
- Real Returns

Local returns doesn’t equate to real return when the currency depreciates.

Devaluation is detrimental to Rand denominated assets. The Nominal value rises, yes, but real return is not what you see.

Look at the long term trend of the #ZAR . It is weaker. ⬇️
- The ZAR goes through cyclical periods of strength and weakness, creating higher lows along the way.

Rand strength is temporary, especially in an economy that is shedding jobs like crazy.

There is no doubt in my mind - you want offshore exposure.

Real return formula ⬇️
- Compound interest

No doubt - staying invested is the best thing to do in the long run. Time in the market beats timing the market every single time.

Look at the power of compound interest.

R100 invested @ 10%
=R417 after 15 years, and this grows exponentially over time.
-Managing risk

Okay, buy and hold works, but buy-hold and forget is not a strategy.

Risk management involves checking in on your portfolio once and awhile.

Why?

• Protect your gains
• Minimize losses.

No emotional attachments.
Look what I mean.👇🏽
• How to research

The next picture is a real scary one, and you should retweet this 1000 times over, and tag every government official you know.

Yes, you @CyrilRamaphosa @KganyagoLesetja @SAReserveBank

The GDP still hasn’t recovered since 08/09

Say no to austerity.
-Job losses

From Q1 2020 - Q1 2021
Every sector, except finance, lost jobs, in fact, 1.387million jobs were cut.

This means:

• Less tax collection
• More Fiscal Pressure
• Higher unemployment

And here Twitter is arguing over jobs and entrepreneurs.
Guys, what jobs?
• Data

@SAReserveBank released some Q2 2021 stats yesterday. Go give it a read.
•Top 5 Shares

Even a struggling economy has money flowing around. Follow it, and you can get your hands on some.

Includes global players

-MTN
-Grand Canyon Education

See the rest here👇🏽 #BuyShares2021
• Final Thoughts

Financial knowledge equips you with the ammunition you need to protect your wealth. It’s not always only about investing, but also looking for ways to grow your income.

Investing in the 8th asset class- YOU- is the best investment you can actually make.
• Shout-Out

Watch the #Video below
Don’t forget to subscribe 🙂

Video 1



Video 2



Video 3



Video 4



Video 5



Video 6

• • •

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More from @talkcentss

May 9
𝗧𝗵𝗲 𝗖𝗮𝘀𝗵𝗳𝗹𝗼𝘄 𝗦𝘁𝗮𝘁𝗲𝗺𝗲𝗻𝘁

This is the part where many of us get confused when reading financial statements.

But not anymore🔻 Image
*** Catch up ***

Here is a basic understanding of the three most common financial statements.

Start with this thread before continuing 🔻
1/ The Cashflow Statement

Is an important tool used to manage the finances of a business by tracking the cash flow of an organization.

It’s divided into 3 Parts:

▪️Operating activities
▪️Investing activities
▪️Financing activities Image
Read 13 tweets
May 5
𝗙𝗶𝗻𝗮𝗻𝗰𝗶𝗮𝗹 𝗦𝘁𝗮𝘁𝗲𝗺𝗲𝗻𝘁𝘀 𝗘𝘅𝗽𝗹𝗮𝗶𝗻𝗲𝗱

▪️Cashflow Statement
▪️Income Statement
▪️Balance Sheet

Beginners guide 🔻 Image
1/ 𝗜𝗻𝘁𝗿𝗼𝗱𝘂𝗰𝘁𝗶𝗼𝗻

𝗔𝗰𝗰𝗼𝘂𝗻𝘁𝗶𝗻𝗴 records information related to a business’s transactions,

It provides a summary of statements reflecting the financial performance of an entity. Think of it as the 𝗹𝗮𝗻𝗴𝘂𝗮𝗴𝗲 𝗼𝗳 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀.

Let’s take a look 🔻
2/ 𝗧𝗵𝗲 𝗖𝗮𝘀𝗵𝗳𝗹𝗼𝘄 𝗦𝘁𝗮𝘁𝗲𝗺𝗲𝗻𝘁

The Cashflow statement shows:

▪️Sources
(where money came from)

▪️Uses
(how the money was used)

It 𝘁𝗿𝗮𝗰𝗸𝘀 𝘁𝗵𝗲 𝗰𝗮𝘀𝗵 𝗺𝗼𝘃𝗲𝗺𝗲𝗻𝘁𝘀 of a business (Money in, and money out) Image
Read 12 tweets
Mar 25
𝗧𝗵𝗲 𝗦𝗼𝘂𝘁𝗵 𝗔𝗳𝗿𝗶𝗰𝗮𝗻 𝗥𝗲𝘀𝗲𝗿𝘃𝗲 𝗕𝗮𝗻𝗸

National Treasury ( NT ) plans to use the 𝘂𝗻𝗿𝗲𝗮𝗹𝗶𝘇𝗲𝗱 𝗴𝗮𝗶𝗻𝘀 from the Gold and Foreign Exchange Contingency Reserve Account ( GFECRA )

They call it ‘𝗪𝗮𝘁𝗲𝗿𝗳𝗮𝗹𝗹’ arrangement

Learn more 🔻
Image
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** Glossary **

▪️National Treasury
▪️GFECRA

National Treasury is one of many departments of the South African Government

The Treasury falls within the portfolio of the Minister of Finance, and the role of NT is to manage the Government’s Finances.

The South African Revenue Service (SARS) and Statistics South Africa also fall under this wing.

——————-

The Gold and Foreign Exchange Contingency Reserve Account is a tool used to safeguard the country's financial stability.

This account’s purpose is in its name, it holds the reserves of gold and foreign currencies South Africa has built up.
1/ The Waterfall Arrangement

𝗦𝗶𝗻𝗰𝗲 𝘁𝗵𝗲 𝗺𝗼𝗻𝗲𝘆 𝘁𝗵𝗮𝘁 𝘄𝗲𝗻𝘁 𝗶𝗻𝘁𝗼 𝘁𝗵𝗲 𝗚𝗙𝗘𝗖𝗥𝗔 𝘄𝗲𝗻𝘁 𝗶𝗻 *𝘂𝗻𝘀𝗲𝘁𝘁𝗹𝗲𝗱, it means it has grown larger over the years due to currency depreciation.

( remember this, cause this will be important later on )

—————

Going forward, the funds from the GFECRA will now be distributed into 3 pools, 𝘄𝗵𝗶𝗰𝗵 𝘄𝗶𝗹𝗹 𝗯𝗲 𝗸𝗻𝗼𝘄𝗻 𝗮𝘀 𝘁𝗵𝗲 𝗪𝗮𝘁𝗲𝗿𝗳𝗮𝗹𝗹 𝗮𝗿𝗿𝗮𝗻𝗴𝗲𝗺𝗲𝗻𝘁.

The three pools are:

(1) GFECRA Buffer Account
(2) SARB’s Contingency Reserve
(3) National Treasury

—————-

𝗙𝗼𝗼𝘁𝗻𝗼𝘁𝗲:

*Unsettled funds going into 𝗚𝗙𝗘𝗖𝗥𝗔, means funds that entered into the account and had no purpose, they weren’t allocated or spent to anything specific.

*Picture just for visualization purposes to show the 3 Pools ( Waterfall arrangement)Image
Read 14 tweets
Mar 19
𝗕𝗿𝗲𝘄𝗲𝗱 𝘁𝗼 𝗟𝗮𝘀𝘁

The Beer with the Longest and Proudest Heritage in South Africa

𝗧𝗵𝗲 𝗗𝗮𝗿𝗸 𝗦𝗲𝗰𝗿𝗲𝘁𝘀 𝗡𝗼 𝗢𝗻𝗲 𝗧𝗼𝗹𝗱 𝗬𝗼𝘂

Read more 🔻
Image
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1/ History

𝗟𝗲𝘁’𝘀 𝗰𝗿𝗮𝗰𝗸 𝘁𝗵𝗶𝘀 𝗼𝗽𝗲𝗻….. 🍺

The story dates back to 1886 and can be traced to the days of the Johannesburg Gold rush.

Here is how a man with a small brewery in Northern Natal led to the historic legacy of the South African Breweries (SAB)
——————————————

𝗧𝗵𝗲 𝘀𝘁𝗼𝗿𝘆 𝗼𝗳 𝗖𝗵𝗮𝗿𝗹𝗲𝘀 𝗚𝗹𝗮𝘀𝘀…..

Charles Glass, British-Born-Brewer, established Glass & Co in 1864, which ended up giving birth to a global powerhouse in the later years.

As time passed, he saw a money making opportunity in the market, to provide miners with beer in the Witwatersrand Reef (𝗮𝗹𝘀𝗼 𝗸𝗻𝗼𝘄𝗻 𝗮𝘀 𝘁𝗵𝗲 𝗥𝗮𝗻𝗱).

—————
*𝚃𝚑𝚎 𝚐𝚘𝚕𝚍 𝚛𝚞𝚜𝚑 𝚝𝚑𝚊𝚝 𝚋𝚎𝚐𝚊𝚗 𝚒𝚗 𝟷𝟾𝟾𝟼 𝚒𝚜 𝚠𝚑𝚊𝚝 𝚕𝚎𝚍 𝚝𝚘 𝚝𝚑𝚎 𝚎𝚜𝚝𝚊𝚋𝚕𝚒𝚜𝚑𝚖𝚎𝚗𝚝 𝚘𝚏 𝙹𝚘𝚑𝚊𝚗𝚗𝚎𝚜𝚋𝚞𝚛𝚐*
—————

The beer soon became a hit that Charles and his wife, Lisa, decided to set up their brewery in the business centre of the town to capture the influx of fortune seekers coming to Witwatersrand Reef.

The phrase “𝗗𝘂𝗿𝗶𝗻𝗴 𝗮 𝗴𝗼𝗹𝗱 𝗿𝘂𝘀𝗵, 𝘀𝗲𝗹𝗹 𝗯𝗲𝗲𝗿𝘀”, seems more appropriate here”.

His beer brew took some time to gain traction, it was only when Charles Glass’s new beer, 𝗖𝗮𝘀𝘁𝗹𝗲 𝗕𝗲𝗲𝗿, was introduced that he won the miners over and secured the market.

It was in 1884 that Castle’s famous label, 𝘁𝗵𝗲 𝘁𝗵𝗿𝗲𝗲-𝘁𝘂𝗿𝗿𝗲𝘁𝗲𝗱 𝗳𝗼𝗿𝘁𝗿𝗲𝘀𝘀, 𝘄𝗮𝘀 𝗶𝗻𝘁𝗿𝗼𝗱𝘂𝗰𝗲𝗱.

——————
*𝘏𝘦 𝘪𝘮𝘱𝘰𝘳𝘵𝘦𝘥 𝘩𝘪𝘴 𝘬𝘦𝘺 𝘪𝘯𝘨𝘳𝘦𝘥𝘪𝘦𝘯𝘵𝘴 𝘧𝘳𝘰𝘮 𝘌𝘯𝘨𝘭𝘢𝘯𝘥 𝘵𝘰 𝘬𝘦𝘦𝘱 𝘶𝘱 𝘸𝘪𝘵𝘩 𝘥𝘦𝘮𝘢𝘯𝘥*
——————

As a result of his success with Castle Beer, he renamed his business to “𝗖𝗮𝘀𝘁𝗹𝗲 𝗕𝗿𝗲𝘄𝗲𝗿𝘆” and focused on distribution, to expand.

𝗖𝗮𝗽𝘁𝘂𝗿𝗶𝗻𝗴 𝘁𝗵𝗲 𝗮𝘁𝘁𝗲𝗻𝘁𝗶𝗼𝗻 𝗼𝗳 𝗼𝘁𝗵𝗲𝗿𝘀…..

Other brewing companies grew interested in Charles Success, and soon realized the market was MASSIVE in the Witwatersrand.

Because of this astonishing growth, Frederick Mead, another brewer from Pietermaritzburg, negotiated to purchase Castle Brewery in
July of 1892.

Frederick Mead’s brewing empire combined with Castle brewery 𝘁𝗼 𝗳𝗼𝗿𝗺 𝘁𝗵𝗲 𝗦𝗼𝘂𝘁𝗵 𝗔𝗳𝗿𝗶𝗰𝗮𝗻 𝗕𝗿𝗲𝘄𝗲𝗿𝗶𝗲𝘀 (𝗦𝗔𝗕) 𝗶𝗻 𝟭𝟴𝟵𝟱.Image
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2/ 𝗖𝗼𝗻𝗻𝗲𝗰𝘁𝗲𝗱 𝗛𝗶𝘀𝘁𝗼𝗿𝘆

Because of the extraordinary quantities of gold that had been extracted from the Witwatersrand rocks,

𝘁𝗵𝗲 𝗦𝗼𝘂𝘁𝗵 𝗔𝗳𝗿𝗶𝗰𝗮𝗻 𝗰𝘂𝗿𝗿𝗲𝗻𝗰𝘆 𝘄𝗮𝘀 𝗻𝗮𝗺𝗲𝗱 𝘁𝗵𝗲 𝗥𝗮𝗻𝗱 𝗶𝗻 𝟭𝟵𝟲𝟭 upon the declaration of the republic

Learn more here:

The History of the South African Reserve Bank 👇🏽
Read 8 tweets
Mar 15
𝗦𝗼𝘂𝘁𝗵 𝗔𝗳𝗿𝗶𝗰𝗮’𝘀 𝘃𝗲𝗿𝘆 𝗼𝘄𝗻
𝗪𝗮𝗿𝗿𝗲𝗻 𝗕𝘂𝗳𝗳𝗲𝘁

Meet the 100-year-old business tycoon who operated under the radar

A true Legend in the Baking 🔻 Image
1/ History

𝗧𝗵𝗲 𝘀𝘁𝗼𝗿𝘆 𝘀𝘁𝗮𝗿𝘁𝘀 𝗶𝗻 𝟭𝟴𝟱𝟭….. ✍🏼

John Frederick Baumann migrates from England to South Africa,

here he starts a grocery and bread bakery in the old British Colony of Natal (KwaZulu Natal)

𝗙𝗿𝗼𝗺 𝗵𝗲𝗿𝗲…..

He manages to convince his nephew, John Michael Leonard Baumann to migrate to South Africa

J. M. L. Baumann arrives in Durban in 1881 and joins his uncle's bakery and grocery business.

𝗝𝘂𝘀𝘁 𝗮 𝗳𝗲𝘄 𝘆𝗲𝗮𝗿𝘀 𝗹𝗮𝘁𝗲𝗿……

The lease on their premise expires, and J. M. L. Baumann purchases the bakery operations from his uncle

𝗕𝗲𝘁𝘄𝗲𝗲𝗻 𝟭𝟴𝟴𝟱 - 𝟭𝟴𝟵𝟱, he (J.M.L) constructs a small building and starts to buy biscuit machinery, to make more “𝚏𝚊𝚗𝚌𝚢 𝚋𝚒𝚜𝚌𝚞𝚒𝚝𝚜” such as, ginger nuts and marie biscuits.

𝗪𝗼𝗿𝗹𝗱 𝗪𝗮𝗿 𝟭 𝗸𝗶𝗰𝗸𝘀 𝗼𝗳𝗳….

The company starts to falter because of the anti-German riots, which leads to the bakery and shop being burnt to the ground, 𝗼𝗻 𝘁𝗼𝗽 𝗼𝗳 𝘁𝗵𝗶𝘀, there are massive supply disruptions across the country during the Great Depression

𝗛𝗼𝘄𝗲𝘃𝗲𝗿,
a couple of things worked out in their favor.

(I) The factory manages to survive the anti-German riots of 1915, mainly because it was producing biscuits for the army, so the factory was put under government protection to prevent further damage.

(ii) the company's name changes from Baumann's (German) to 𝗕𝗮𝗸𝗲𝗿𝘀 𝗟𝗶𝗺𝗶𝘁𝗲𝗱, thus giving birth to the iconic brand we now know today.

The famous Baker’s mascot makes its first appearance on the packaging in 1923.Image
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2/ The Following Chapter

The Family business is passed down from generation to generation, an epitome, of generational wealth.

𝗧𝗵𝗲 𝗦𝗼𝘂𝘁𝗵 𝗔𝗳𝗿𝗶𝗰𝗮𝗻 𝗪𝗮𝗿𝗿𝗲𝗻 𝗕𝘂𝗳𝗳𝗲𝘁 𝗶𝘀 𝗯𝗼𝗿𝗻…….

In fact, he was born on a farm in Empangeni, in KwaZulu Natal. Image
Read 9 tweets
Mar 14
𝗗𝗶𝗱 𝗬𝗼𝘂 𝗞𝗻𝗼𝘄:

A Famous South African Brand was used as a currency

“𝗡𝗼 𝗰𝗵𝗮𝗻𝗴𝗲, 𝘁𝗮𝗸𝗲 𝗖𝗵𝗮𝗽𝗽𝗶𝗲𝘀”

Read more 🔻 Image
1/ History

𝗧𝗵𝗲 𝘀𝘁𝗼𝗿𝘆 𝘀𝘁𝗮𝗿𝘁𝘀……✍🏼

A young man finishes school and needs a job, just as many do, he finds the most convenient job available, which is at the 𝗖𝗵𝗮𝗽𝗲𝗹𝗮𝘁 𝗦𝘄𝗲𝗲𝘁 𝗙𝗮𝗰𝘁𝗼𝗿𝘆, just down the road from his house in Troyeville, Johannesburg.

𝗠𝗲𝗲𝘁 𝗔𝗿𝘁𝗵𝘂𝗿 𝗚𝗶𝗻𝘀𝗯𝗲𝗿𝗴

The creator of the iconic
𝗖𝗵𝗮𝗽𝗽𝗶𝗲𝘀 𝗕𝘂𝗯𝗯𝗹𝗲𝗴𝘂𝗺 𝗕𝗿𝗮𝗻𝗱 was inspired when the Chapelat Confectionary Company found themselves losing their biggest client at the time – OK Bazaars

This pressure led Arthur Ginsberg to come up with the 𝗖𝗵𝗮𝗽𝗽𝗶𝗲𝘀 𝗕𝗿𝗮𝗻𝗱 𝗶𝗻 𝟭𝟵𝟰𝟴. The idea was sparked by looking at a competitor’s product.

Wicks bubble gum, at the time, was selling gum for a penny each, and Arthur believed he could sell two for a penny –𝗴𝗶𝘃𝗶𝗻𝗴 𝗯𝗶𝗿𝘁𝗵 𝘁𝗼 𝗖𝗵𝗮𝗽𝗽𝗶𝗲𝘀.

*The Chapelat Sweet Factory is what gave him the inspiration and it is where “chappies” derived its name from.Image
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𝗜𝗻 𝘁𝗵𝗲 𝗘𝗮𝗿𝗹𝘆 𝟭𝟵𝟱𝟬𝘀……

Arthur had been made head of marketing and sales at Chapelat Confectionary Company, even though he spent many years studying at night to complete a BComm degree at Wits University.

He was truly passionate about marketing and advertising.

𝗚𝗿𝗼𝘄𝗶𝗻𝗴 𝘁𝗵𝗲 𝗖𝗵𝗮𝗽𝗽𝗶𝗲𝘀 𝗕𝗿𝗮𝗻𝗱…..

The only thing that was left to do was to market Chappies, this is where Arthur Ginsberg proved to be a mastermind.

He focused on making chappies attractive to children by having the famous “𝗗𝗶𝗱 𝘆𝗼𝘂 𝗸𝗻𝗼𝘄” questions on the inside of each wrapper.

𝗗𝗶𝗱 𝘆𝗼𝘂 𝗸𝗻𝗼𝘄:

A cartoon chipmunk was inserted under “Chappies” on the wrapper.

Management felt that rural black children who possibly couldn’t read needed to be able distinguish the real Chappies from any substitutes on the market, and the chipmunk was that distinctive feature.

*The wrapper still contains the famous chipmunk today.Image
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