1/ 10 Marketing Strategies to Fuel Your Business Growth
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2/ Use social media.
You can't ignore social media. Be authentic. Post your thoughts. Post your products. Post anything that you find relevant and useful that would help your audience either learn more about you and your business, or about the industry that you're in.
You can't ignore social media. Be authentic. Post your thoughts. Post your products. Post anything that you find relevant and useful that would help your audience either learn more about you and your business, or about the industry that you're in.
3/ Use direct messages on platforms like Instagram and even Snapchat or Twitter to reach out to other successful businesses or even to communicate with potential customers who might be looking for your products and services. This is very powerful marketing.
4/ Create video tutorials.
One of the most effective ways to get the word out on your business is to create video tutorials. Teach people something useful. Walk them through it. Hold their hands. Step-by-step tutorials are all the rage.
One of the most effective ways to get the word out on your business is to create video tutorials. Teach people something useful. Walk them through it. Hold their hands. Step-by-step tutorials are all the rage.
5/ The better you are at this, and the more value you provide, the quicker you can boost your visibility, and ultimately, your sales. Today, YouTube is the second largest search engine in the world behind Google.
6/ Understand search engine optimization.
Don't spam keywords. Hands down. This is one of the biggest mistakes most people make. Create your content for humans while also paying homage to search engines.
Don't spam keywords. Hands down. This is one of the biggest mistakes most people make. Create your content for humans while also paying homage to search engines.
7/ But more importantly, ensure that whatever it is that you're conveying is insightful, engaging, unique and adds a tremendous amount of value.
8/ Start blogging now.
If you don't have a blog for your business, then you need to start one immediately. When you do blog, ensure that you blog effectively. Don't post thin content. Think about adding value. Worried about revealing all your business secrets? Don't be.
If you don't have a blog for your business, then you need to start one immediately. When you do blog, ensure that you blog effectively. Don't post thin content. Think about adding value. Worried about revealing all your business secrets? Don't be.
9/ Give away the farm. Give people so much value that you instantly become an authority in their eyes. This is one of the most powerful strategies you can use to market any business.
10/ Leverage influencers.
Want to get the word out there and boost your visibility on social media without taking years to build the audience? Then you should certainly leverage influencers. Find the right influencer in your niche so that you're targeting the right audience.
Want to get the word out there and boost your visibility on social media without taking years to build the audience? Then you should certainly leverage influencers. Find the right influencer in your niche so that you're targeting the right audience.
11/ It's not just about spreading your message. It's about spreading your message to the right consumer base. If you can do that properly, then you can likely reach a sizable audience for not much money invested when you think about the potential profit it can return.
12/ Use Facebook ads with re-targeting.
With Facebook, you can reach a very specific audience and you can do it very easily. You can target by interest, age, relationships status, geographic location, and so much much more.
With Facebook, you can reach a very specific audience and you can do it very easily. You can target by interest, age, relationships status, geographic location, and so much much more.
13/ You have to focus on conversions and re-targeting through pixels. If you don't know how to install the Facebook Pixel on your site, then you absolutely must learn how to do this right now. Even if you're not running Facebook ads, you can build your audience with a pixel.
14/ Build a great lead magnet.
What problem are consumers facing in your niche? What made you get into business in the first place? Ask yourself these questions before building out your lead magnet.
What problem are consumers facing in your niche? What made you get into business in the first place? Ask yourself these questions before building out your lead magnet.
15/ The better you identify the problem or pain points at the outset, the better you'll be at actually addressing that with a solution in your lead magnet. What type of lead magnet should you build? That could either be an ebook, a cheat sheet, a checklist, a video and others.
16/ Use LinkedIn the right way.
Do you have a video on your LinkedIn profile? Did you know that you can easily add one? Why not take the time to introduce yourself and your business. Link that to your profile description.
Do you have a video on your LinkedIn profile? Did you know that you can easily add one? Why not take the time to introduce yourself and your business. Link that to your profile description.
17/ This is an easy way to passively market your business, and when it's done right, it can lead to shocking results. If you have lots of connections on LinkedIn and you're not really posting on there, start immediately.
18/ Use Email Marketing Sequences
Part of any good sales funnel is going to be an email marketing sequence. These are the automated messages that go out to users once they subscribe to your list. Use the email responses and clicks to segment your list.
Part of any good sales funnel is going to be an email marketing sequence. These are the automated messages that go out to users once they subscribe to your list. Use the email responses and clicks to segment your list.
19/ For example, if someone clicks on a specific link, they've clearly shown an interest in something. Tag that subscriber to market to them later. If someone buys, tag them as a buyer. Identifying your buyers and the interests of your subscribers is huge for segmenting.
20/ Create an affiliate program.
Most people don't understand the power of affiliate marketing. Affiliates can provide massive fuel for growth. But approaching the right partners isn't always that easy. It takes persistence and it takes true grit to make it through.
Most people don't understand the power of affiliate marketing. Affiliates can provide massive fuel for growth. But approaching the right partners isn't always that easy. It takes persistence and it takes true grit to make it through.
21/ Most of us get discouraged after a few setbacks, but you can't allow emotions to get in the way when it comes to affiliate. Build an affiliate program and start reaching out to potential affiliate who can assist you.
22/ For more - entrepreneur.com/article/29933
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