Sahil Bloom Profile picture
Jul 24, 2021 27 tweets 6 min read Read on X
Cognitive biases are systemic errors in thinking that negatively impact decision-making quality and outcomes.

THREAD: 20 cognitive biases to learn (so you can think clearly and make better decisions):
Fundamental Attribution Error

Humans tend to:

(1) Attribute the actions of others to their character (and not to their situation or context).

(2) Attribute our actions to situation and context (and not to our character).

We cut ourselves a break but hold others accountable.
Bandwagon Effect

Humans are a social species - this allowed us to thrive.

But it also has a downside…

It creates a strong tendency to speak, act, or believe things simply because a lot of other people do.

Bandwagon effect is similar to "groupthink" and is very dangerous.
Egocentric Bias

The human tendency is to have a higher view of one's self than is objectively warranted.

In group activities, we tend to overestimate (in comparison to objective measure) the degree and value of our own contributions relative to others.
Naïve Realism

Humans think very highly of themselves (see egocentric bias!).

We tend to believe that we see the world with perfect objectivity (cognitive biases be damned!).

We also assume that people who disagree with us must be ignorant, uninformed, or biased.
Baader-Meinhof Phenomenon

Ever notice that something you just learned seems to pop up everywhere around you?

The Baader-Meinhof Phenomenon says that increased awareness of something creates the illusion that it is appearing more often.

Like seeing 11:11 on your iPhone clock...
Pygmalion Effect

High expectations lead to high performance (and vice versa).

Those who have high expectations placed on them are more likely to internalize these expectations and improve their performance accordingly.

Leaders may attempt to use this to their advantage.
Confirmation Bias

Humans have a tendency to see and interpret information in a manner that supports previously held beliefs.

New data positive? This idea is a slam dunk!

New data negative? Must have been an error in the experiment.

Very common and very dangerous.
Backfire Effect

The "backfire effect" is the tendency for humans to use evidence in direct conflict with their thesis to further strengthen their previously held beliefs.

It is a more dangerous version of confirmation bias (also less common and scientifically contested).
Anchoring

The "anchor" is a reference point of information (usually the first piece of information received on a topic).

All subsequent thinking or decisions are silently "anchored" to this point.

Anchoring has been proven by scientists (and used car salesmen) time and again.
Dunning-Kruger Effect

People with a low ability at a task are prone to overestimate their ability at that task.

Humans are notoriously incapable of objective evaluation of their competency levels.

Remember: Everyone is a genius in a bull market.
The Ben Franklin Effect

"He that has once done you a kindness will be more ready to do you another, than he whom you yourself have obliged."

Doing a favor makes you more likely to do another for that person than them doing a favor for you.

We reinforce our self-perceptions.
Loss Aversion

First identified by famed scientists Amos Tversky and Daniel Kahneman, it says the pain of losing something is more powerful than the pleasure of winning it.

As such, humans will typically do more to avoid losses than they will to seek gains.
Endowment Effect

Related to loss aversion, the endowment effect says that once we have something, we don't want to give it up.

Humans will demand more to give up an object than they would be willing to pay to acquire it.
Availability Bias

Humans evaluate situations based on the most readily available data, which tends to be what can be immediately recalled from memory.

This is how the news cycle impacts our thinking. Its persistent negativity cements a belief that the world is a dark place.
Survivorship Bias

History is written by the victors.

But concentrating on "survivors" and systematically ignoring "casualties" of any situation leads to distortions in our conclusions.

We overestimate the odds of success because we only read books about the successes!
The Ikea Effect

People ascribe significantly more value to objects that they have created or assembled, irrespective of the final quality of the object.

We infuse our own self worth into the object, thereby increasing its value in our minds.
Hindsight Bias

Humans tend to believe that events of the past were more predictable than they actually were.

We examine the past with the benefit of hindsight but fail to recognize its impact on our thinking.

Hindsight bias can meaningfully distort our memories.
Plan Continuation Bias

Humans love plans.

Even when the plan appears to be failing (or no longer an appropriate fit for a given situation), we have a tendency to want to continue.

The dangers of a rigid "stick to the plan!" mentality are very real.
The Gambler's Fallacy

Humans are naturally bad with probabilities.

The Gambler's Fallacy says that we have a tendency to believe that past events alter future outcomes (when they clearly have no impact).

Ever thought you were "due for a win" in roulette. You're falling prey.
Curse of Knowledge

Experts (or generally, intelligent people) tend to make the flawed assumption that others have the same background and knowledge on a topic as they do.

They are unable to teach or lead in an effective manner for those still coming up the learning curve.
Cognitive biases have a profound impact on our thinking and decision-making every single day.

The first step to fighting back? Awareness. I hope this post helped with that!

Enjoy this thread? Follow me @SahilBloom for writing on mental models, business, and more.
I will be turning this thread into a longer-form piece for my newsletter, where I will explore these biases in greater depth (including examples and ways to combat them!).

It will be released in the coming days.

Subscribe below so you don’t miss it! sahilbloom.substack.com
And if you are a job seeker looking to leverage your improved awareness and decision-making skills to advance your career, check out my curated job board, where I share unique roles at high-growth companies in finance and tech.

New roles every week! pallet.xyz/list/thebloomb…
This thread is going to become a multi-part newsletter series on cognitive biases, including examples of each and practical ways to combat them.

Part I will be released this week.

Sign up here so you don’t miss it: sahilbloom.substack.com
The Cognitive Biases Handbook (Part 1 of 2) will hit inboxes tomorrow.

I hope it’s a free resource that you can save and come back to whenever you need a refresher!

Sign up here to receive it: sahilbloom.substack.com
The Cognitive Bias Handbook

The newsletter deep-dive (part 1 of 2) is now live in your inbox and ears! Please enjoy, share, and subscribe if you haven’t already. sahilbloom.substack.com/p/the-cognitiv…

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More from @SahilBloom

Aug 25
I think the whole “alcohol is poison” thing is too black and white.

Social connection is one of the most important factors for your physical health.

If having a beer with your friends promotes that connection, good for you.

If it doesn’t, also good for you.

The point: Do you.
I’ve personally reduced my alcohol consumption about 90-95%, but if I’m with a new or old friend and they want to share a drink of something special, I’m in.
Further, as a society, I think that we should worry less about the couple of beers we drink per month and more about the fact that we stare at phone screens all day, argue on social media with strangers, consume too much sugar, and are far more sedentary than our ancestors.
Read 4 tweets
Jul 26
John Wooden was a treasure trove of wisdom.

My favorite piece of Wooden wisdom: 9 promises for a life well-lived.

These 9 promises create the foundation for happiness and success: Image
1. I promise to talk health, happiness, and prosperity as often as possible.

Your thoughts and language shape your reality. Choose them wisely.
2. I promise to make all my friends know there is something in them that is special and that I value.

It's a shame that we wait until a person's funeral to say all of the nice things we thought about them.

When you think something nice about someone, tell them.
Read 12 tweets
Jul 21
People obsess over the Hamptons but ignore the fact that this is 90 minutes outside NYC in Northwest Connecticut.
Image
Image
Please don’t community note me, the realtor swore this was legit.
Added bonus: You don’t have to sit in 8 hours of traffic on a single lane road to get there.
Read 4 tweets
Jun 17
The silent productivity killer you've never heard of...

Attention Residue (and 4 strategies to fight back): Image
The concept of "attention residue" was identified by Dr. Sophie Leroy in 2009.

The idea is simple:

There is a cognitive cost to shifting your attention from one task to another. When our attention is shifted, a "residue" remains and impairs our performance on the new task.
It's relatively easy to find examples of this effect in your own life:

You get on a call but are still thinking about the prior call.

An email pops up during meeting and derails your focus.

You check your phone during a lecture and can't refocus afterwards.
Read 11 tweets
Jun 10
In 1958, a 20-year-old Hunter S. Thompson wrote a letter to a friend with his advice on finding his life purpose.

It is a work of art.

5 brilliant lessons on finding purpose (everyone should read this): Image
Lesson 1: Avoid the Perils of Advice

Using someone else's map of reality to navigate your terrain is risky.

My advice (ironic, I know): When giving or receiving advice, focus on the general, not the specific.

Take the general, wrestle with it, and make it specific to you. Image
Lesson 2: Seek Perspective-Altering Experiences

The concept of neuroplasticity says that experiences can actually change the structure and function of your brain.

Seek out the perspective-altering experiences.

Every single one contributes to your growth and change. Image
Read 9 tweets
May 24
This is the best thing you will read all week...

A beautiful true story, written by a woman named Pam Kearney, on the impact of even the most tiny, inconsequential actions... Image
Teddy Roosevelt once said, "Do what you can, with what you have, where you are."

Every single day, you will face moments when you'll feel completely helpless—unable to move or create the necessary momentum to improve the situation.

In these moments, you have a decision to make:
A. You can freeze, paralyzed by the imperfection of your options...

OR

B. You can act. You can do what you can, with what you have, where you are. You can make the coffee.

It is the most important decision of your life.
Read 10 tweets

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