A thread with 7 high value ideas & habits that took me more than a decade of my career (and dozens of costly mistakes) to learn:
1/
Most Execution problems are really Strategy problems, Interpersonal problems, or Culture problems.
Good leaders execute well because they see this. They fix the root problem.
Bad leaders struggle because they have a habit of sticking Execution band-aids on very deep wounds.
2/
In a high leverage role, you can think of doing your work at 3 levels
-The Impact level
-The Execution level
-The Optics level
Each level is important. But the level at which you think *by default* matters a lot. This default becomes your habit. You are now on autopilot.
Within an organization:
Owners fixate on the Impact level
Doers fixate on the Execution level
Politicians fixate on the Optics level
You don’t have to be the CEO/Founder to think like an Owner.
Owners may start slow, but with talent & hardwork, they tend to win big later on.
3/
When you genuinely care about something, you focus much more on Impact than on Optics.
That is why people who genuinely care about Execution care a lot about their Strategy.
And people who genuinely care about Strategy care a lot about their Execution.
Both matter.
Impact = (Execution ^ Strategy) × Market
4/
In complex environments, Problem Solving is a misnomer.
Solving one problem creates another set of problems.
Problem Solving is in reality Problem Trading.
A leader’s job is not to eliminate all problems. It is to wisely pick what problems we are willing to live with.
5/
Be careful with “Under-Promise & Over-Deliver”
Under-Promise & Over-Deliver is a good policy for setting external expectations e.g. with customers, investors
It is a terrible practice for setting personal goals because it builds the habit of aiming lower than our potential.
6/
When picking companies to work at or to invest in over the long-term, we overestimate short-term challenges and underestimate the effect of Market & Momentum.
Pay a lot of attention to Culture, People, Momentum, and Market. The rest, more often than not, is temporary noise.
7/
To create outsized outcomes for your company & for yourself:
Stop doing work that simply provides a positive Return on Investment
Create a habit of focusing on work that minimizes Opportunity Cost
If you lead teams that are directly involved in conceiving, building & launching products (i.e. product mgmt, engineering, design, user research, data science, product ops, product mktg, ...), this thread is for you.
Obviously, this is not a formal mathematical formula. Its goal is to help us understand & explain to others the *relative* roles of the factors that determine long-term impact. To understand it, it’s useful to assign a value of 0 to each factor (while keeping the others non-zero)
Let’s start with:
Strategy = 0 (others non-zero)
You get:
Impact ≈ Market
What it tells us:
A very bad strategy won’t kill you. But if you don’t fix it, it will severely limit the impact of your execution over the long term.
Job change decisions
Evaluating a company
Calendar & todo list
Placebo productivity
Firefighting
3 key cognitive biases
Writing culture
Megacorps
Hard in practice
Product leaders & mistakes
Technique & mindset
Underrated job search tip
and more...
👇🏾
A thread with 8 ideas I’ve found useful over the years, from my own experience and from speaking with 100s of talented & ambitious tech people about making better job change decisions
A tragedy with most megacorps is that they program their talented & ambitious product people to conflate what it takes to get promoted with what it takes to create actual customer value.
What can megacorps do about this?
I am not an expert and I don't know if anything significant can be done. Megacorps are incredibly complex entities and I doubt that any simple/obvious/seductive advice such as "do X, don't do Y" is practicable enough to effect meaningful change.
However, I do think that there's a concrete lesson for talented & ambitious people working at megacorps.
If you want to eventually build your career outside of megacorps, you need to avoid drinking the megacorp kool-aid.
This is not easy, but quite do-able with self-awareness.