Fact is, while Neil was fab as Virat in cafe scenes, the full impact of his words didn’t reach me as I had already seen “Virat” & “Patralekha” lovingly together, courtesy of Neil & Aishwarya wearing show costumes. This girl was being helpful by sharing facts @sidd_vankar 😒
Timing & context is everything. #SaiRat & #SamRakhi BTS/OS pictures enhance a viewer’s experience. Seeing “Sai” with “Mohit” or “Samrat” is also enhancement because of the characters they play. We’ve also loved Sai & Kaku reels but they were shared *after* the episode had aired.
Adish, Ayesha, Yamini etc all understand that when you share off-screen pictures in show costumes matters. If it is an intense scene, they wait. If it is a fun or generic scene they will share sooner. If Sai & Mohit were about to have a fight, Ayesha & Adish would not share pics.
I know Neil has no clue about social media but that is irrelevant anyway as he is not sharing pictures and stories that contradict episodes before airing. Plus this is not about singling out one person or another. As employers @cockcrow_shaika should be issuing guidance to all.
No one - literally no one - has an issue with personal pictures (without any trace of the show in them) or even with off-screen pictures in show costumes where they are shared keeping the serial’s timing and context in mind. If you listen, this may actually be beneficial for you.

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