After my last post, many people asked why I'm suddenly active on Twitter

I'll credit this to someone I haven't met - @balajis

I'm kicking myself for not building on Twitter earlier.

🧵 Here are the 3 main reasons why I started and why everyone (especially founders) should...
1/ "Failure to build an audience is like failing to build a website. It's a necessary task" - @balajis

Share your message unfiltered by going direct.

Become your own champion.

I've seen too many founders misquoted, for another's individual benefit.

2/ "Build a like-minded community in the cloud" - @balajis

Twitter has been amazing for me.

I've made critical company decisions, just based on what I've learnt here (more on this coming later).

Seriously, can't believe this site is free.

3/ Hiring - "Many founders aren’t hiring from Harvard. They’re hiring from Twitter. - @balajis

Hiring an engineer, designer, copywriter?

Typical university credentials don't mean much anymore.

The best people are building portfolios in public.

4/ tl;dr:

It's never too late to start building your own audience.

I am an introvert and I'm doing it. So can you!

I'm writing this to pay it forward.

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2. Share your thoughts!
One last thing:

If you liked my story ...

• Follow me @siddharthm83 to follow our journey.

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• How 4 random Twitter threads changed my company trajectory

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More from @siddharthm83

21 Sep
5 years ago, Zach Rattner and I started Yembo. Incredible journey so far!

• Grew to $1,000,000 ARR and lost it all in 2018 😞
• Company almost died 😱
• Grew back to $1M ARR within 1yr, and $4M ARR in the next two 😌

Next step: $20M ARR.. 🚀

Here is how we did it 🧵
1/ First - What is Yembo?

We are the leader in AI-based “virtual survey” products for home services.

Home services - movers, painters, etc send a trained person onsite to give a quote. The process is slow and inaccurate.

Yembo uses video and AI to eliminate the onsite visit.👇
2/ Founding story

My co-founder @zachrattner and I met at Qualcomm.

I was working on AI algorithms, he was a SW engineer.

Zach texted me one day “we should do AI for moving”.

My first arrogant reaction - "what a terrible idea".

Dismissed it, didn't even respond. 😥 Image
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