Excited to see what they do taking their videos skills to the writing world (and also what they can teach us about building massive YouTube channels)
Digging into the onboarding survey: "What are you looking to achieve from writing online?"
Some popular answers:
• Build an audience
• Build a business
• Clarify my thinking
• Validate ideas for my book
• Attract like-minded people
• Better understand my niche
Oh man - and this one.
This one might resonate with a lot of people.
"First and foremost, mental clarity and understanding of my life. Second, having the writing be one part of escaping the corporate grind to create things for a living."
Another 34 Shippers hopping aboard so far today (up to 673!)🚢🚢🚢
Join the fun - or watch sadly from the shore until January!
Then I found a timeless writing guide by two legendary advertising executives.
Staple these 12 tips to your desk:🧵
The goal of your writing is effective communication—writing that *works.*
Busy people read what you write.
So you are more useful to them when your writing takes up less of their time.
Invest the time to write well now to save others time in the future.
1. The golden rule of writing: Don't mumble.
While it is generally desirable to communicate your thoughts in a forthright manner, toning down your point and tiptoeing around it may tempt the reader to tune out and allow his mind to wander.