Dickie Bush 🚢 Profile picture
Tweeting about writing, building, and growth | Teaching writing at https://t.co/p3fD3u8LRe 🚢 | Full-time: Macro Investor | My goal is to learn things and share as I go
Twitter author Profile picture Lakshmi Narayanan 🚀 Profile picture Aurelia.eth🍌 Profile picture Alan Smith Profile picture Thomas Philipp-Edmonds Profile picture 13 added to My Authors
15 Jun
The world's most valuable skill:

Writing effectively.

But colleges charge you 120k and still do a terrible job teaching it.

Instead, here are 9 writing frameworks that cost you nothing and will save you hundreds of hours:
1. Start with building your writing habit by leveraging @jamesclear's Four Laws of Behavior Change.

2. With your writing habit down, study these 10 tips from the world's most legendary marketer: David Ogilvy.

Read 15 tweets
13 Jun
A running thread of my favorite quotes on copywriting, advertising, and marketing:
The written word is the strongest source of power in the entire universe.

– Gary Halbert on writing
If you can’t reduce your argument to a few crisp words and phrases, there’s something wrong with your argument.

– Maurice Saatchi on writing
Read 4 tweets
12 Jun
How to never run out of ideas:

Use the AAAA framework.

You can express a single core idea in four ways:

• Actionable (here's how)
• Analytical (here are the numbers)
• Aspirational (yes, you can)
• Anthropological (here's why)

Give it a try and watch the ideas overflow.
Actionable:

These are actionable, implemental pieces of content.

The reader should gain some new insight or instruction they didn't have beforehand.

• Tips
• Hacks
• Resources
• Ultimate guides

Take your core idea and help the reader put it into practice.
Analytical:

These are breakdowns involving numbers, frameworks, and processes.

Take your core idea and support it with numbers and analysis.

• Industry trends
• Surprising numbers
• Why your idea works

Help the reader unlock a new way of thinking.
Read 10 tweets
11 Jun
If you use it right, Twitter is the best place to learn any new skill.

And recently I've been obsessed with studying copywriting.

Here are the 8 people I'm learning the most from, along with their best copywriting tweets:
1. @nevmed

I've gone down the rabbit hole of his blog copywritingcourse.com

Also, his S.T.U.P.I.D. email has skyrocketed to the top of my inbox:

• Swipe
• Thought
• Uplifting
• Picture
• Interesting
• Drawing

copywritingcourse.com/the-stupid-ema…

2. @VeryGoodCopy

Eddie has a strong blog of copywriting frameworks at verygoodcopy.com

I especially like the micro-articles: bite-sized reads to up your game:

verygoodcopy.com/micro-articles

And this thread is jam-packed with resources and lessons:

Read 11 tweets
8 Jun
Business writing is a superpower.

But schools and employers do a horrible job teaching people to write.

In 1981, two advertising executives wrote a timeless guide for how to write in the business world.

And here are 12 of their tips you should staple to your desktop:
The goal of your writing is effective communication - writing that *works*

Busy people read what you write.

So you are more useful to them when your writing takes up less of their time.

The goal: invest the time to write well now to save others time in the future.
The golden rule of business writing: don't mumble.

While it is generally desirable to communicate your thoughts in a forthright manner, toning down your point and tiptoeing around it may tempt the reader to tune out and allow his mind to wander.

Just kidding.

Don't mumble.
Read 19 tweets
4 Jun
The most valuable Twitter feature you aren't using:

Advanced search.

Knowing how to use it will help you find the hidden gems of the Twitter archives and 10x your Twitter experience.

Here's the step-by-step guide:
Most Twitter users know nothing about advanced search.

And the few that do think you have to access it this way: by clicking the three dots in the search bar, then clicking advanced search, then using these fields.

This is painfully inefficient.

Luckily, there is a better way.
You can leverage the power of advanced search right in the search bar using text.

And there are six different things you can create filters for:

• Date
• Keywords
• Number of likes
• Number of replies
• Number of retweets

Let's dive into how to use each.
Read 14 tweets
2 Jun
One of the most legendary marketers of all time: David Ogilvy

In 1982, David wrote an internal memo to the employees of his advertising agency titled "How to write."

And in just 10 bullets he put together a masterclass in effective writing.

Here's a breakdown of each one:
The memo starts with a clear *why*

"The better you write, the higher you will go in Ogilvy & Mather.

People who think well, write well.

Good writing is not a natural gift. You have to learn to write well."

Replace "Ogilvy & Mather" with any company and this holds true.
1. Read the Roman-Raphelson book on writing. Read it three times.

Every company on Earth would be a better place if this book was required reading before email permissions were given.

If you are still sending emails with Walls of Text, order this.

amzn.to/34xUts4
Read 16 tweets
28 May
Community-driven businesses are the future.

This was one of many takeaways from yesterday's Builders Build with @gregisenberg.

Here are 7 can't-miss lessons on audiences, communities, courses, and the future of business:
People confuse audiences with communities.

An audience is simply a group of people who:

• Follow you
• Listen to you

Building an audience is much easier than building a *community*with that audience.

And to do that, you can use the community test 👇🏼
There are five elements of every strong community:

• Togetherness
• Rituals
• Identity
• Belonging
• Engagement

When building a community, think TRIBE.

And to start, focus on creating rituals and fostering engagement.
Read 11 tweets
27 May
Very cool product: @racket100

If they can make it seamless to play audio clips inline on Twitter, they will take over the short-form podcasting game in 3-6 months.
Check it out here:

racket.com
And check out the episode I did with @kp here:

racket.com/kp/rY8eE
Read 5 tweets
27 May
Want more readers?

Spend more time on your headline.

Here are 7 common headline mistakes that once you see, you'll never make again:
When a reader sees your headline, they ask 3 questions:

• Who is this for?
• What is this about?
• Why should I read this? (i.e. what PROMISE are you making?)
The goal of your headline is simple:

• Present information clearly
• Make a promise to your reader
• Give them enough information to decide if what you've written is for them

The best headlines?

They tell the whole story without giving away the best part.
Read 14 tweets
23 May
Powerful skill stack:

• Crypto
• Marketing
• No-coding
• Copywriting
• Relationship building

Put yourself in the top 10% of each of the skills and there's nothing you can't accomplish.
My writing focus over the next month will be on these skills.

• The best resources to learn them
• The best Twitter accounts to follow
• The ~7 key 80/20 frameworks for each skill
• Common mistakes beginners make when learning them
Important to preface: I am an absolute white belt in these five skills.

But instead of waiting until I have a full understanding of them, I would rather write to learn as I go.
Read 4 tweets
21 May
I want to learn more about DeFi so I’m going to start writing about DeFi.
The fastest way to go from a white belt (level 0) to a yellow belt (level 4):

Create a one-page primer on the subject and share it others.

This is the perfect mix of public accountability + level of difficulty to speed up the learning process.
My goal with one-pagers:

• Curate the 10 best resources to learn the 80/20 of what matters

• Curate the 5-10 Twitter accounts to follow

• Break the space into ~7 core frameworks/buckets

• Identify at least 5 pieces of commonly-given advice that beginners should ignore
Read 5 tweets
15 May
Today marks the start of the June Ship 30 for 30 cohort.

376 Shippers will write an Atomic Essay every day for 30 days.

376 Shippers. 30 Days. 11,280 ideas out of their heads and into the world.

Shippers, reply with the link to your Day 1 essay below 🚢👇
Hop aboard the next cohort:

ship30for30.com
Another EPIC kickoff call this morning.

And just like that we've set sail!
Read 4 tweets
15 May
The recent conversation between @JeremyDSchwartz, @choffstein, and @SquishChaos is such a clear explanation of the state of crypto.

• EIP 1559
• DeFi’s trajectory
• Mining game theory
• ETH supply/demand
• Proof of work vs stake
• ETH 12-18 month bull case

Link below 🔗
Highly recommend listening to this one for a one-stop-shop for getting up to speed:

open.spotify.com/episode/1XTjPe…
Highly recommend reading @SquishChaos's paper on the Ethereum Triple Halving if you really want to go down the rabbit hole (h/t @RomeenSheth)

drive.google.com/file/d/1bECqgi…
Read 4 tweets
14 May
Skills of the Full Stack Internet Builder:

• Design
• Crypto
• Writing
• Investing
• Speaking
• Marketing
• Storytelling
• Productivity
• Mental health
• Productization
• Relationship building

An entrepreneur, investor, and media company all in one package.
Who is the best example of this?
Definitely should add no-code ability here cc: @tomosman
Read 4 tweets
7 May
Only a few hours left to enroll in the May Ship 30 for 30 cohort!

• Build lifelong friendships
• Master the Art of Writing Online
• Publish 30 pieces of written content

If you're one of the 281 May Shippers, introduce yourself and meet your shipmates in the replies 🚢 👇🏼 Image
Join the party before we set sail:

ship30for30.com
Scrolling these replies has me bursting with excitement.

An incredible amount of creativity just waiting to be unlocked.
Read 4 tweets
6 May
6 Lessons on Business, Life, and Leverage from @sweatystartup:
The foundation of successful businesses:

Identifying problems, then creating processes to prevent them.

Yes, this requires more upfront effort than solving every problem yourself.

But put in the 20 hours to save yourself 200 hours in the future.
There are two types of employees:

Doers and Thinkers.

• 90% are Doers
• 10% are Thinkers

Doers are commodities. So your goal is to build a business that an everyday Doer can operate.

But you find a rare Thinker, enable them to help build and motivate them with equity.
Read 9 tweets
5 May
There are two parts to the creative process:

• Gathering raw materials
• Refining those raw materials

A thread on how thinking this way can unlock your creativity and 10x your output:
I break these two stages down into:

• Creative generation
• Creative execution

And you can see these two phases in any creative process.

• Filming → Editing
• Writing → Rewriting
• Sketching → Refining
• Recording → Remixing

But this distinction is important.
Why is this distinction important?

Because these two phases require completely different states of mind.

And most people try and lump them together, which leads to creative frustration.

So the key to unlocking creativity:

Completely separating these two processes.
Read 12 tweets
1 May
Build an online writing habit in 30 days.

That's our first promise to the 207 members signed up for the May Ship 30 for 30 cohort.

Sign-ups close Friday, May 7th at midnight.

If you want to start writing online and build lifelong friendships, join us:

ship30for30.com
To learn more about the power Ship 30 for 30:

1. Check out the #ship30for30 hashtag

2. DM me with any questions

3. Check out some of the Day 30 reflections from the last cohort

May Cohort #1

Twitter: @ericmartinezjr

Writing about: Design, Tech, and Self-Improvement

Excited for what you'll write about, Erick!🚢✍🏼
Read 29 tweets
1 May
Build an online writing habit in 30 days.

That's the first of 7 promises we make to every 🚢 Ship 30 for 30 member.

Here's a thread of all 7 promises (and how we keep them):
Build an online writing habit in 30 days.

Early writers face the same problems:

• Perfectionism
• Self-confidence
• Generating ideas
• Impostor syndrome
• Writing consistently
• Choosing a platform

Ship 30 for 30 is designed to eliminate these so you can just write.
Foster a clearer, calmer mind.

Writing is thinking. There is no better way to understand something than to write about it.

But life's big ideas don't need a long blog post.

Atomic Essay constraints force you to simplify, clarify, and distill your writing into clear thinking.
Read 10 tweets
30 Apr
"Do intentional, effortless work."

I've been looking for a short, personal productivity mantra.

One that I can keep top of mind and repeat every time to sit down to work.

Here are some thoughts on these four words and why I chose them:
The four words in this mantra sum up the way I want to work every day.

Let's dig into each one.
Do.

Not plan, not theorize, not ponder. Do.

I've found that the root of overwhelm comes from trying to figure everything out at once.

The simple cure for this overwhelm?

Realizing how much work you can get done in 90 focused minutes.

Let action, not planning, bring clarity.
Read 8 tweets